1. edRover™ for Your Business Pilot Program Sponsorship Proposal 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com

2. edRover’s Creator - Tania Mulry“Mobile Mom on a Mission” Mobile marketing expert, former banking executive and mom to three active boys, Tania knew there had to be a better way to raise funds for schools and other worthy organizations. Frustrated by inefficient and intrusive fundraising models like door-to-door catalog selling and crowded, chaotic “family nights,” Tania set out to create a new, private and modern way of fundraising. A program that would make the process easier and more rewarding for all participants - parents, schools and community minded businesses. So in July 2010, Tania took a leap of faith – she quit her job, tapped into her savings accounts and set out to take fundraising in exciting new directions - mobile, social and local. One year later, Tania and the edRover team have created an award winning suite of mobile applications that provide a “win-win-win” for building a stronger community: All Parents can participate, just by visiting their favorite businesses and using their smartphones Retailers get an innovative traffic driver that creates loyal, thankful customers Schools, suffering from budget cuts, receive needed supplies at no expense 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 2

3. Introducing edRover… edRover is the first mobile application that combines check-in deals with a turnkey community giving engine Benefits: Differentiates your brand from competitors in each community you serve Deepens loyalty and brings customers to your door more frequently Gives back to your customers’ schools to create goodwill and social buzz Streamlines your community giving efforts Measures visits, social sharing and community impact 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 3

4. edRover - Award-Winning App Available Now: iPhone – App Store Windows Phone 7 - Marketplace Coming This Fall: Android Blackberry HTML5 AT&T Open Call Apps for All! CTIA 2011 “Best Social Good Application” Microsoft WP7 Fast Pitch CTIA 2011 “Grand Prize” © 2011 EdRover Inc. Visit us at edrover.com 8/2/2011 4

5. edRover Brings Customers to Your Retail Doors Search – Consumers use the free edRover app to select their favorite schools and to find nearby businesses Find - They see your donation value Visit – When they “check-in,” (within 0.1 miles) they see your offer Spend - They come in to redeem the offer Share – They use social media tools to buzz about your location 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 5

7. Address

8. Distance

9. 300 x 300 pix offer space

10. Mapping, rating, commenting and social sharing featuresYour Location Here Your Location Name, Address & Distance Here Your 300 x 300 pixel Message to Consumers Here Customized Location Listings A check-in to this location will earn a donation for schools worth $1.00 Gold = close enough to check-in Silver = get closer 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 6

11. How Your Donations Make A Direct, Local Impact and Engender Consumer Loyalty Schools (usually PTA/PTOs) and individual teachers can sign up for a free “Wish List” with edRover’s fulfillment partner, ClassWish™ The wish list can contain almost anything -- basic classroom supplies, art materials, music instruments, football helmets, etc. The edRover app lists eligible schools and those already participating, at the overall PTA and/or classroom level When consumers select their school and check in, edRover applies your donation to an existing Wish List, or in a general fund for that school Once donations total enough to “pay for” an item on the wish list, ClassWish automatically notifies the school and sends the item to them If donations are accumulated prior to a school/classroom creating a Wish List, edRover lets them know they have donations waiting Consumers and schools see the positive impact made by your donations, are thankful, and want to continue to support your business 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 7

12. Pilot Sponsorship Opportunity You provide: A single contribution (covering all of your locations) to benefit your customers’ schools in Southern California Outreach to your customers in the pilot region Training of your associates; Tracking of redemptions We provide: Paid online media to support the pilot Aggressive local media and school promotion Window clings; Exposure on all edRover media channels Online access for reporting and account management Sponsorship Investment: Category exclusivity (3 months)– starting at $25,000 total Non-exclusive – starting at $10,000 Program can continue as long as funds remain available 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 8

13. Potential ROI Scenarios In addition to community goodwill and positive PR, partnering with edRover can provide you with impressive business results. Our team can help you calculate the potential impact for your business. * Investment covers platform and marketing fees, and a pool of funds for check-in donations 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 9

14. edCommerceSM E-commerce can be an important overlay to the mobile check-in program, providing additional reach and reinforcement of your company’s community giving message Working with affiliate marketing leader LinkShare, edRover currently has more than 100 online retailers donating a % of sales to schools when consumers shop through edRover.com or the app Moving forward, we expect to grow this program significantly, including negotiating direct relationships with large retailers 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 10

15. edRover Brand Essence

16. Selected Media Coverage KTLA-TV Los Angeles CBS News Fast Company Parenting BNET PTO Today Tonic.com © 2011 EdRover Inc. Visit us at edrover.com 8/2/2011 12

17. Be a Local Hero – Join edRover Today! 8/2/2011 © 2011 EdRover Inc. Visit us at edrover.com 13 Thank You For Your Time and Consideration Paul Thiemann Advisor to EdRover, Inc. thiemannbrandconsulting@gmail.com 818.304.4746