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Blogging,
Branding,
and Beyond
Ground We Will Cover Today
How to blog like a journalist
Strategies for branding and
entrepreneurship
Future of personal finance
Stops Along The Way
My Ideas Come From:
① The news
② Other personal finance
stories
③ Pitches
④ Data
⑤ Real life
18 Years
Ago…
Brand
Building
Tenet #1

Figure Out
What You’re
Good At –
Then Do It
Over And
Over Again
Brand
Building
Tenet #2

When A
Door
Opens, Be
Brave
Enough To
Walk
Through It
Brand
Building
Tenets #3,4

Write A
Book,
Speak In
Public
Brand
Building
Tenet #5

Hire
Good
Help
Brand
Building
Tenet #6

Sometimes
It’s Better
Not To Be
Pitching
Yourself
Brand
Building
Tenet #7

Affiliate
With
Respected
Brands
Bigger Than
You
Brand
Building
Tenet #8

Be
Yourself
Money School
 A series of live
webinars taught by me
 Topics my readers
want:
Debt, Retirement, Budg
eting, Saving
 Affiliate program with
revenue share
How To
Reach Me
facebook.com/jeanchatzky
@jeanchatzky

www.jeanchatzky.com

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Jean Chatzky

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