1. Technology trends that’ll help business move forward in 2012
Posted on December 8, 2011 by Maya Pillai
Tablets and Smart phones were the hottest technologies in the year 2010 and 2011. At the same
time, small/medium businesses recognized the potential of cloud-based technology and
collaboration services this year. In the year 2011, more and smaller business owners took
initiative to use cloud-based services to boost the growth of their business. With the year almost
coming to a close, it is now time to look at the top technologies and trends in 2012.
Cloud Computing is here to stay– Small/medium business have started to recognize the power
of cloud computing. For the next few years, cloud-based technology will rule the world. The
reason is that cloud computing has made it possible to share resources with ease and lesser cost.
Cloud and collaborative technologies have made anytime, anywhere computing and accessibility
possible. There are cloud-based services which are available for managing your projects, human
resources, invoicing and even for document storage and sharing. Industry analysts opine that
shortly businesses will ‘rent’ their servers instead of maintaining an in-house one. Therefore,
year 2012 will be known as the ‘Year for cloud-based services’.
Mobile Technology – With more and more small businesses conducting business transactions
using mobile application, this is going to be another technology which will be much used in the
near future. Mobile apps for social networking, product search, games, video and commerce are
widely used by people around the globe. Mobile devices such as ipad, iphone and more are
widely used by not only small and medium businesses, but also by the student community.
© 2011 Apptivo Inc. All rights reserved.

2. Smart phones – A study conducted by Forrester in 2010 showed that 49 percent of small
business owners conduct business through smart phones; 35 percent of the small/medium
business owners use Blackberrys; 25 percent own Androids, 33 percent have iPhones while 7
percent own Windows Mobile devices. The small business owners use Smart phones to check
and respond to emails, schedule calls and tweet on the go. In brief, they use Smart phones to stay
on top of their business. Android and Apple devices are used by many small business owners and
have shown an upward curve. Industry analysts believe sales of Smart phones will exceed those
of PCs in 2012.
Hybrid between a Laptop, Smart phone and Tablet – There is a market for hybrid between a
laptop, Smart phone, Tablet and PC. Though the sale of PCs is down, there will be a huge market
for cross over device that consists of all the technologies a small business owner would require to
run his business efficiently.
Talking about the top technologies to look forward in the year 2012, Internet Television is an
upcoming trend. Though it may not be used for business purposes, it will be one of the
technology trends to look for in 2012. The big players in the market include Logitech, Apple and
Sony.
In short 2012, is clearly an exciting time to watch out for nascent, evolving and revolutionary
technologies, which will clearly run the roost.
If you think there are other hot technology trends to look for in 2012, write to us. We welcome
your comments and feedback.
© 2011 Apptivo Inc. All rights reserved.