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Quirky Q3 Town Meeting
- 1. Q3 2011 | Town Meeting
- 3. wow.
- 4. people are making real money.
- 5. inventors, and the company are getting a ton of air time.
- 6. we have a TV show.
- 7. we have a team of over 60 people.
- 8. we have have taken 62 products out off of the internet and put them into pre-sale so far this year.
- 9. we have over 178 products under management.
- 10. we have tooled up over 28 products this year.
- 11. we have products at most major retailers in the US.
- 12. we have products at most major retailers around the world.
- 13. wow.
- 19. TECH& PLATFORM
- 24. iPhone App - Over 1500 Downloads in 2 Weeks, 4.5 stars Average Rating Weekly Digest Email - Over 55k Unique Opens Huge Traffic Increase - July: 5.6m Requests. Aug: 14.1m Requests, 312ms Avg Response, > 99% Uptime Fraudulent Signup - Over 400 Fraudulent Signups Prevented) Added Tools to Deal With Increased Submissions - Category Filters, You Might Also Like Spamming Fixes - Forums, Comments
- 28. EVALUATION: • Quick: Next few weeks • Simpler • More Feedback • More Collaborative • More Fair. • Scalable. • Intuitive.
- 29. PRE-SALE: • Simpler • More Interactive • More Data Driven
- 30. OTHER STUFF: • Separate Stores • More Collaboration Tools • More Accessible
- 31. PEOPLE & CULTURE
- 32. holy new people! Conroy Whitney - Ruby on Rails Developer Joseph Rishe - Marketing Financial Analyst Nina Lorusso - Industrial Designer Nicholas Oxley - Mechanical Engineer Christopher Tran - Community Ambassador Andrew Erlick - Invention Ambassador Kristen Shaw - Media Producer Craig Williams - Senior Graphic Designer Courtney Theese - Invention Ambassador Gregory Lou - Tech Product Manager Zhannah Schonfeld - Tech UI/UX Samantha Engler - Sales Coordinator Jamie Yandolino - PR Julia Verplank - Account Manager Greg VanHorn - Invention Ambassador Matt Flemming - Part Time Community Liaison Justin Lackey - Junior Graphic Designer
- 33. open positions: Community: - Head of Community - Community Ambassador (x2) Head of Product Licensing Finance: - Controller Creative: - Photoshop Expert - Renderer - Photo & Video Star - Junior Graphic Designer (x2) - Packaging Designer Tech: - Front End Developer - UI/Interaction Designer - Ruby on Rails Web Developer (x2)
- 37. international.
- 38. adios, america! Canada Singapore New: UK Malaysia Finland Mexico Indonesia Russia Ireland Philippines Brazil Germany Vietnam Switzerland Thailand In Progress: Czech Republic Australia China Netherlands Kuwait South Africa Denmark Israel Argentina Sweden Saudi Arabia Spain Norway Hong Kong France Italy Taiwan Portugal India Japan Turkey South Korea Dubai 30+ countries!
- 39. domestic.
- 41. :(
- 43. on air next: october 7, 9am
- 58. wow. $158,459 to the community 2011 YTD $153,694 was all of last year. woop.
- 60. volume: -66% increase in Q3 from beginning of 2011 response time: -45% of cases receive a response within 2 hours -70% cases are answered within 24 hours who: 71% of people reaching out are inventors
- 61. service volume by month email phone support forum total 9000 7875 6750 5625 4500 3375 2250 1125 0 jan mar may july sept
- 62. service volume by quarter email phone support forum total q1 q2 q3 0 2500 5000 7500 10000 12500 15000 17500 20000
- 63. 0-2 hrs 2-8 hrs 8-24 hrs over 24 hrs 3000 2625 2250 1875 1500 1125 750 375 0 jan mar may july sept
- 64. 0-2 hrs 2-8 hrs 8-24 hrs over 24 hrs q1 q2 q3 0 875 1750 2625 3500 4375 5250 6125 7000
- 65. customer questions influencer ideas inventor problems 16% praise 11% 2% 3% 13% 71% 85%
- 66. are they happy? 4%3% 29% 64% happy friendly indifferent frustrated
- 68. since we last spoke: • The New York Times • The NY Daily News • The NY Post • Associated Press • Reuters • Cover of Entrepreneur Magazine
- 69. upcoming press: • Martha Stewart Living: September featuring Pivot Power (C. 2,060,304) • Men’s Journal: September featuring Pivot Power (C. 500,000) • In Style: October featuring Pivot Power (C.1,713,800) • PC World: November featuring Pivot Power (C. 3,221,749) • This Old House: November featuring Pivot Power (C. 966,305) • Southern Living: December featuring Switch (C. 2,830,179) • Family Circle: December featuring Switch (C. 3,816,350) • In Style: December featuring Switch (C. 1,713,800) • Vanity Fair : December featuring Switch (C. 1,227,707)
- 70. upcoming press: • CBS Early Show – October 1st - Ben will be featuring Quirky products on national morning news talk show with 1.6 million viewers. Products to be features include : Ventu, Solo, Pivot Power, Kosuko, Broom Groomer, Verseur, Tether, Thor, Portion and Apri. • Rachael Ray Show – The winner of this weeks brief will be invited in studio to the Rachael Ray Show on October 12th and crowned the next Quirky Inventor on National Television. The show has 2.6 million daily viewers making it one of the highest rated daytime shows. • CNN – Quirky and Ben will be featured on CNN on Saturday October 15th as part of their • Start Small Think Big Series. Segment will broadcast on CNN and HLN nationwide. • DIY Network – Plug Hub and Pivot Power will be featured in a new series called “I Want That” on the DIY Network that features cool products in cool homes. DIY has an average of 830,000 viewers per show.. Segment will air in October • CNBC –Quirky will be featured as an “In The Making” business story on CNBC’s show , How I made My Millions. The show will be broadcast nationally and internationally. CNBC has 390 million viewers worldwide.
- 72. DO: Promote sales of quirky products on websites, twitter, facebook, etc DON'T: not ok to use quirky brand to attract attention or to give impression of affiliation or endorsement a) no use of "quirky" in domain names, twitter account names, facebook page names, etc. b) no use of quirky stylized branding (logos) in domain names, twitter account names, facebook page names, etc. c) no use of quirky developed content (images, videos, graphics, etc) in domain names, twitter account names, facebook page names, etc. d) no statement of authorization or endorsement by, or affiliation with, quirky
- 73. T & C Changes
- 74. ITS DESIGN TIME.
- 76. Cush
- 77. Bloom
- 78. Tether
- 79. Sliders
- 80. Stake
- 81. Portion
- 82. Porter
- 83. Converge
- 84. Mirage
- 85. Mocubo
- 86. Scribe
- 87. Stepper
- 88. Iron Station
- 89. Brim
- 90. Nautilus
- 91. line extensions!
- 92. Metal Cordies
- 95. Pivot Power Mini
- 97. Digits 2
- 99. Fender
- 100. Bandits
- 101. Verseur
- 102. Ripple
- 103. Solo
- 104. Thor
- 105. Kosoku
- 106. Contour
- 107. Boil Buoy
- 108. Grip Grater
- 109. the perfect holiday gift:
- 111. gift cards!
- 112. UNDERSTANDING: THERE ARE SOME THINGS OUT OF OUR WHEEL-HOUSE.
- 114. more to come...
- 115. HELP US.
- 116. • Help new inventors navigate the quirky world. • Tell Sundance what you think of the show! • Vote for us on BusinessWeek! • Rock the Social Sales • Keep talking to us.
- 118. Q & A.