2. Rules:
•Each team should contain
maximum of 2 members.
•Prelims Contains 20 questions.
•Questions 1-15 carries one mark
each and 16-20 carries 2 marks
each.
• Top 4 teams from prelims will play
Finals.
4. 1
After independence, Jawaharlal Nehru
was concerned that Indian women were
spending precious foreign exchange on
beauty products and then he personally
requested JRD Tata to manufacture a
product in India and wanted the
company sound foreign to encourage
woman to buy this product. Finally in
1952, X was started and named after
French opera with a INDIAN theme.
What is X?
6. 3
Which company’s in-house film
production unit is termed “a Glass and
half full production” based on its most
famous brand?
7. 4
This is an example for which type of
marketing.
8. 5
X in India (the first in Asia, too) was
conceived primarily to improve the
availability of cotton to British textile
merchants, after the 1846 failure of
the American crop. Identify X?
10. 7
X was established in 1887 as a piano
and reed organ manufacturer by
Torakusu X as Nippon Gakki Company
Limited (literally, Japan Musical
Instrument Manufacturing Corporation).
The company's origins as a musical
instrument manufacturer is still reflected
today in the group's logo—a trio of
interlocking tuning forks.
Identify X ?
12. 9
X was first granted permission to start
operations in India by the Foreign
Investment Promotion Board in April
’07. In exchange, the US Government
allowed the import of mangoes from
India after a gap of 18 years.
Identify X?
15. 12
Usually investors sell in bearish
market and buy or hold in bullish
market. There is third State which is
quite popular in stock market. Identify
the state which also happens to drive
its name from the most populous bird
in the world.
18. 15
X is a comic book company founded in
2006 as Virgin Comic LLC, which
produced stories (many of which are
Indian-culture related) for an
international audience .
Identify X
21. 18
The name X derives from a word
which means son
of Phoebus(or Helios) in Greek
mythology.
It is also the name of a popular model
of Volkswagen auto.
Identify X.
26. ROUND-1
Infinite Bounce Round +10
This round contains 4 questions.
If a question is unanswered, it will be
passed to next team and this will
continue in the clockwise direction.
The question will be continued from
the team next to the team which have
answered the previous question.
27. 1
Real Estate private equity firm X has
sold its entire stake from the company
Y residential project called “Y” Prakriti
in Kolkata. The exit is valued at 2.3
times of the initial investment by X.
Identify X & Y.
29. 2
The India Client Council is a forum
where some of India's leading
marketers can listen, inspire and
share ideas about the future of
marketing.
Identify the company which has
launched this council?
31. 3
It’s stated vision is “to be earth's most
customer centric company; to build a
place where people can come to find
and discover anything they might want
to buy online”
Which company are we talking about
?
35. 5
X is a society, registered under the
Tamil Nadu Societies Registration
Act. It is a “Private Club Consortium
”. Basically to become a member of
a state level association , one
needs to be introduced by an
existing member and also pay an
annual fee.
Identify X.
37. 6
A popular myth says that “X”, an India
based group was awarded a six sigma
certification by Forbes magazine. This
is a myth perpetuated by the news
media who wrongly inferred the
accreditation from the 1998 article in
Forbes. In 2007, an explanation was
provided by the lead author of the
article to clarify the matter.
Identify X
39. ROUND 2 +10
• LOGO
• TAGLINE
• CEO
• BRANDS
• CURRENT AFFAIRS
40. “X” was instituted in 1935 following the
merger of 2 big corporations. It has
corporate HQ in Los Angels. The logo of
“X” is a remarkable example of a
historical entertainment logo which has
gained an iconic status in the history of
graphic design and advertising. The
original emblem of “X” was created by
Emil Kosa, Jr. in 1935. The most
frequent colour scheme in the logo
features golden yellow and blue colours.
What is “X”?
41.
42.
43. The above pictures are related to a
famous advertising campaign created by
the advertising agency Goodby
Silverstein & Partners back in 1993.
Identify the legendary tagline.
45. The 108 th mayor of New York city
was a business magnate, politician
and philanthropist. He started his
career at the securities brokerage
Salomon Brothers before becoming
the CEO of his company in 1981.He
captured 16th position in the Forbes’
top 500 billionaire list in 2014.
47. In 1970’s, the current market leader
in biscuit industries in India had “X”
biscuits, while the current second
largest biscuit maker was selling a
competing brand “Y” which is now
promoted as a biscuit for growing
children. Later “Y” became “Z”.
Identify “Z”.
48.
49. 5
Keeping in mind religious practices of
Hindus and Muslims who make for
most of the country’s population,
dropping beef and pork from the
menu, “X” a chain has announced
recently: ““GREAT NEWS — The
WHOPPER IS COMING SOON TO
INDIA!”
What is the 40 year old slogan of the
chain “X” which was recently changed
in 2014?
51. Round 3
Rules:
•This will be a Buzzer round.
•It contains 6 questions.
•Each right answer carries +10 points.
•Each negative answer carries a penalty
of
5 points.
•Question if wrongly answered, will be
open
for the other teams with scoring of +5/-
52. 1
Kokuyo S & T Ltd. Japan acquired
majority stake in an indian company X
. Kokuyo is a Japan based company
with more than 100 years old history. It
is a leading marketer in stationery,
institutional furniture and catalogue
sales.
The company X introduced the
product Y, the water mixable oil
colours, for the first time in Asia in
1999.
What is the name of product Y?
54. 2
Mr X is a Chinese Filipino billionaire who
has interest in real estate, liquor and fast
food.
In 2011 he was rated as 4th richest
person in Phillipines by Forbes
magazine.
One of the subsidiaries of his group
“Emperador Distillers Incorporation”
produces Emperador Brandy which
became the world's best-
selling brandy in 2006.
Identify X?
56. 3
In 1994, Mr. “X” left his job at D.E.Shaw
&Co to work on a business plan which
had now eventually become “Y”
In 1999, TIME magazine named Mr. X
the “Person Of The Year”
Initially the company was incorporated
with name starting with the letter “C”.
Later it was changed to the name
starting with letter “A” due to the
probability it would occur at the top of
any list that was alphabetized.
58. 4
The winner of Sholavaram Grand Prix
1980/81 and Calcutta Grand Prix 1979 is
now a business man – Chairman of an
Indian conglomerate and politician.
He is a lover of jewellery and on his ears
are eye-popping solitaires that belonged
to his grandmother.
Noted for his successful bidding in
auction of items that are considered of
great historical value to India.
Identify the personality?
60. 5
Identify X?
X was born in Tamil Nadu.
IIM-C alumnus.
Started career with Johnson &
Johnson.
X was awarded Padma Bhushan in
2007.
X was ranked as the 3rd most powerful
woman in business by Fortune in
2014.
62. 6
X was founded by alumni of IIT-D
It started with reported sales of Rs.40
million in 2008-09 and it has projected
revenues of around Rs. 10 billion.
First product sold by X was “Leaving
Microsoft To Change The World”
X awarded Young Turk of the Year at
CNBC TV 18’s IBLA-2012.