1. जब म� छोटा बच्चा था…
Story of a personal brand called
Parwaaz
’raaja jaffrey'
2. जब म� छोटा बच्चा था.
Fairy-tales म� जीता था.
तब लाइफ़ ब्वॉय क� सेहत थी,
और �लप्टन चाय का जलवा था.
भोला था, नादान था, म� भी एक
Consumer हूँ, इस बात से ह�
अनजान था.
3. वो कॅ डबर� खाने क� उम्र थी
तो घर छोड़ �दया.
�कसी के �दए गुरु-मँत्र नह�ं
रखता, िज़न्दगी जीने का first
hand experience है मुझे।
4. Advertising के बाज़ार म� भीड़ का एक �हस्सा बन कर सामान बेचने
लगा. FMCG, Consumer Durable, इलेक्ट्रॉ�नक, Banking, Life
Style, Packaged Food, Cosmetics, Media, Entertainment, पिब्लक
स�वर्स, Political Strategy, फ़�चर �फ़ल्म…..
वक़्त के साथ �बका नह�ं, तो वक़्त ने ह� बेचना �सखा �दया.
And I Grew Up As A Creative Thinker & Mass Market Strategist With
The Intuition To smell The Brand Potentials .
और …
8. and do not follow clichés
creative arrogancetypical mind set
I do not carry….
9. .
म� स�च का �बन्दु हूँ
गोर� के गाल का �तल हो
या dot com का मकड़ जाल
मेरे �बना सब अधूरा है
10. Somewhere along the line,
There is some thing more!
My Job My job is to find it & get the
People accustomed to it.
11. Identity
Education : System need to be reformed
Blood Group : Creative
Birth Mark : Dot in the mind
Its all about thyself .
I dare to make mistakes
I keep trying …
12. I read, write, speak and understand,
ONE language, Communication.
Language
13. A versatile Writer, Creative Leader, Strategist, with 12 Years of Expertise &
Credentials in Advertising, Media & Entertainment.
Experience
Expertise
Mass Market & Consumer Insights | Project Leadership
Campaign Writing (TVC, radio, jingle, print, outdoor)
Creative Direction (copy/art) | Juicy �हन्द� Copy
Screen writing [Story, Screenplay, Dialogues ]
Theater | Urdu Diction & Acting Workshop.
Pitching & Presentation | Brand Innovation
15. And …
I am hungry deep within
To create innovative brands
Who acquire mind equity .
16. A ready to adopt & explore
Creative business agenda in
Different streams of..
Advertising
Entertainment
And Media
If given an opportunity
I am open to share