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जब म� छोटा बच्चा था…
Story of a personal brand called
Parwaaz
’raaja jaffrey'
जब म� छोटा बच्चा था.
Fairy-tales म� जीता था.
तब लाइफ़ ब्वॉय क� सेहत थी,
और �लप्टन चाय का जलवा था.
भोला था, नादान था, म� भी एक
Consumer हूँ, इस बात से ह�
अनजान था.
वो कॅ डबर� खाने क� उम्र थी
तो घर छोड़ �दया.
�कसी के �दए गुरु-मँत्र नह�ं
रखता, िज़न्दगी जीने का first
hand experience है मुझे।
Advertising के बाज़ार म� भीड़ का एक �हस्सा बन कर सामान बेचने
लगा. FMCG, Consumer Durable, इलेक्ट्रॉ�नक, Banking, Life
Style, Packaged Food, Cosmetics, Media, Entertainment, पिब्लक
स�वर्स, Political Strategy, फ़�चर �फ़ल्म…..
वक़्त के साथ �बका नह�ं, तो वक़्त ने ह� बेचना �सखा �दया.
And I Grew Up As A Creative Thinker & Mass Market Strategist With
The Intuition To smell The Brand Potentials .
और …
I am…
But ..
and do not follow clichés
creative arrogancetypical mind set
I do not carry….
.
म� स�च का �बन्दु हूँ
गोर� के गाल का �तल हो
या dot com का मकड़ जाल
मेरे �बना सब अधूरा है
Somewhere along the line,
There is some thing more!
My Job My job is to find it & get the
People accustomed to it.
Identity
Education : System need to be reformed
Blood Group : Creative
Birth Mark : Dot in the mind
Its all about thyself .
I dare to make mistakes
I keep trying …
I read, write, speak and understand,
ONE language, Communication.
Language
A versatile Writer, Creative Leader, Strategist, with 12 Years of Expertise &
Credentials in Advertising, Media & Entertainment.
Experience
Expertise
Mass Market & Consumer Insights | Project Leadership
Campaign Writing (TVC, radio, jingle, print, outdoor)
Creative Direction (copy/art) | Juicy �हन्द� Copy
Screen writing [Story, Screenplay, Dialogues ]
Theater | Urdu Diction & Acting Workshop.
Pitching & Presentation | Brand Innovation
{Work}
And …
I am hungry deep within
To create innovative brands
Who acquire mind equity .
A ready to adopt & explore
Creative business agenda in
Different streams of..
Advertising
Entertainment
And Media
If given an opportunity
I am open to share
Looking for Opportunity
Have reasons to make one BIG
Thanks

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Story-Parwaaz

  • 1. जब म� छोटा बच्चा था… Story of a personal brand called Parwaaz ’raaja jaffrey'
  • 2. जब म� छोटा बच्चा था. Fairy-tales म� जीता था. तब लाइफ़ ब्वॉय क� सेहत थी, और �लप्टन चाय का जलवा था. भोला था, नादान था, म� भी एक Consumer हूँ, इस बात से ह� अनजान था.
  • 3. वो कॅ डबर� खाने क� उम्र थी तो घर छोड़ �दया. �कसी के �दए गुरु-मँत्र नह�ं रखता, िज़न्दगी जीने का first hand experience है मुझे।
  • 4. Advertising के बाज़ार म� भीड़ का एक �हस्सा बन कर सामान बेचने लगा. FMCG, Consumer Durable, इलेक्ट्रॉ�नक, Banking, Life Style, Packaged Food, Cosmetics, Media, Entertainment, पिब्लक स�वर्स, Political Strategy, फ़�चर �फ़ल्म….. वक़्त के साथ �बका नह�ं, तो वक़्त ने ह� बेचना �सखा �दया. And I Grew Up As A Creative Thinker & Mass Market Strategist With The Intuition To smell The Brand Potentials . और …
  • 5.
  • 6.
  • 8. and do not follow clichés creative arrogancetypical mind set I do not carry….
  • 9. . म� स�च का �बन्दु हूँ गोर� के गाल का �तल हो या dot com का मकड़ जाल मेरे �बना सब अधूरा है
  • 10. Somewhere along the line, There is some thing more! My Job My job is to find it & get the People accustomed to it.
  • 11. Identity Education : System need to be reformed Blood Group : Creative Birth Mark : Dot in the mind Its all about thyself . I dare to make mistakes I keep trying …
  • 12. I read, write, speak and understand, ONE language, Communication. Language
  • 13. A versatile Writer, Creative Leader, Strategist, with 12 Years of Expertise & Credentials in Advertising, Media & Entertainment. Experience Expertise Mass Market & Consumer Insights | Project Leadership Campaign Writing (TVC, radio, jingle, print, outdoor) Creative Direction (copy/art) | Juicy �हन्द� Copy Screen writing [Story, Screenplay, Dialogues ] Theater | Urdu Diction & Acting Workshop. Pitching & Presentation | Brand Innovation
  • 15. And … I am hungry deep within To create innovative brands Who acquire mind equity .
  • 16. A ready to adopt & explore Creative business agenda in Different streams of.. Advertising Entertainment And Media If given an opportunity I am open to share
  • 17. Looking for Opportunity Have reasons to make one BIG Thanks