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Social Marketing & Reputation Management An ADP Managed Services Solution  Ralph Paglia  Director - Digital Marketing ADP Dealer Services ,[object Object]
Executed Digital Marketing strategy that generated144,000+ leads to single-point Chevy dealer in 2 years.
Built dealer team that sold 4,000+ Vehicles to Web Leads in 2006.
Worked with Ford in 2008 to develop first Tier 3 Digital Advertising program
Managed first retail automotive Behavioral Targeting Digital Ad pilot program while at Courtesy Chevrolet in 2005, 2006 and 2007
Started generating Internet leads in 1988 using CompuServe ISP access and vehicle listings on defense contractor BBS’s in SoCal
CRM, Internet Sales and Marketing Consultant to Ford, Mercedes-Benz, GM, Honda, Toyota, Mercedes-Benz, Hyundai and over 200 dealers.
Designed and Implemented prototype dealer installations of the ADP Social Marketing & Reputation Management SolutionCell: 505.301.6369     ralph_paglia@adp.com       www.ADMPC.com

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Ralph Paglia Introduction at J. D. Power AIR Social Networking Panel