1. Art and Design
1st E.S.O.
RAMON DE FRANCISCO

2. INDEX
VISUAL LANGUAGE & VISUAL PERCEPTION.
U. 1
IMAGES & VISUAL COMMUNICATION.
U. 2
DOT, LINE & SURFACE. U. 3
FORMS & SHAPES
ELEMENTS OF VISUAL
LANGUAGE
COLOUR.
U. 4
U. 5
TEXTURE.
GEOMETRIC SHAPES.
U. 6
INTRODUCTION.
SPACE & VOLUME
U. 7
LIGHT & VOLUME.
U. 8
SYSTEMS OF REPRESENTATION.
U. 9
RAMON DE FRANCISCO

3. FORM & SHAPES.
DOT, LINE & PLANE.
U.3

4. FORM is what a three dimensional object looks
like. It has two main components:
STRUCTURE
EDGE
the outside limit
of a form
the parts of an object
that support its
weight and give it
volume
RAMÓN DE FRANCISCO

5. FORM is what a three dimensional object looks
like. It has two main components:
STRUCTURE
EDGE
the outside limit
of a form
the parts of an object
that support its
weight and give it
volume
RAMÓN DE FRANCISCO

6. FORM is what a three dimensional object looks
like. It has two main components:
STRUCTURE
EDGE
the outside limit
of a form
the parts of an object
that support its
weight and give it
volume
RAMÓN DE FRANCISCO

7. The same FORM can be perceived in different
ways. That’s why we can talk about the different
SHAPES that you can find in a form.
FORM: iPod
SHAPE: Nº1
RAMÓN DE FRANCISCO

8. FORM: iPod
SHAPE: Nº2
RAMÓN DE FRANCISCO

9. FORM: iPod
SHAPE: Nº3
RAMÓN DE FRANCISCO

10. FORM: iPod
SHAPE: Nº4
RAMÓN DE FRANCISCO

11. Every SHAPE (two-dimensional area) has:
OUTLINE
A line that marks the
edge of a shape
INNER AREA
SILHOUETTE
The flat surface
inside the outline
RAMÓN DE FRANCISCO
Every element of visual
language inside the
outline (dots, lines,
texture, color, etc.)

12. Every SHAPE (two-dimensional area) has:
OUTLINE
A line that marks the
edge of a shape
INNER AREA
SILHOUETTE
The flat surface
inside the outline
RAMÓN DE FRANCISCO
Every element of visual
language inside the
outline (dots, lines,
texture, color, etc.)

13. Every SHAPE (two-dimensional area) has:
OUTLINE
A line that marks the
edge of a shape
INNER AREA
SILHOUETTE
The flat surface
inside the outline
RAMÓN DE FRANCISCO
Every element of visual
language inside the
outline (dots, lines,
texture, color, etc.)

14. The elements used to
create SHAPES are:
PLANES
A flat surface extending
in height and width,
with color y texture.
DOTS
The simplest element
of visual lenguage.
LINES
A series of points
adjacent to each
other.
RAMÓN DE FRANCISCO

15. The elements used to
create SHAPES are:
DOTS
PLANES
LINES
RAMÓN DE FRANCISCO