ACE Digital marketing

ACE Digital
Marketing
http://acedigitalmarketing.com/

 SEO (Search Engine Optimization)
 SMO (Social Media Optimization)
 Ad Words (Pay Per Click)
 E-mail marketing
 App Marketing
 Affiliate Marketing (E-Commerce)
 Digital Marketing Training & Placements
Social
Marketing
Content
Marketing
App
Marketing
E-mail
Marketing
Online
Marketing
ACE Digital Marketing

ACEDigital Marketing
SEO (Search Engine Optimization)
 SEO is a strategy to increase the website
Traffic by engage the people.
 SEO makes search engine friendly,
thus getting higher positions
in search results.
 There are a large number of strategies
that can be used to optimize website for
search engines.
 By combining elements of On-page Optimization
and off-page optimization strategies.
 Search engines will take notice and rank of your
website higher in the rankings (your placement in the search results).

SMO (Social Media Optimization)
 Social media optimization (SMO) is
the use of a number of social media
outlets and communities to generate
publicity to increase the awareness
of a product, brand or event.
 Types of social media involved include
RSS feeds, social news and bookmarking
sites, as well as social networking sites,
such as Twitter, and video and blogging sites.

What is Social Marketing ?
Social marketing is the utilization of marketing theories and techniques
to influence behavior in order to achieve a social goal.
Twitter
FaceBook
Social
Marketing
LinkedIn
Social Media Role In Social Marketing
 Provide an identity to who we are and the
products or services that we offer.
 Create relationships using with people
who might not otherwise know about our
products or service or what our companies
represent.
 It makes us "real" to consumers. If you
want people to follow you don't just talk
about the latest product news, but share
your personality with them.
 Associate ourselves with our peers, that
may be serving the same target market.
 Communicate and provide the interaction
that consumers look for.

Social
Marketing
Manage
Plan
Network
Engage
Join
Listen
Build an agile ,strategic approach to
Digital Marketing
Social Marketing
 Manage
 Plan
 Network
 Engage
 Join
 Listen

What is E-Commerce Marketing ?
Ecommerce marketing is, in simple terms,
an array of different methods used to
raise awareness about an individual online
store's product lines and encourage
potential customers to buy merchandise.
Marketing can include many different
components, ranging from market
research that involves no direct appeals
for purchase to the advertising geared
specifically to sell items online.

E-Commerce Includes:
 Online business to business transactions
 Online business to consumer transactions
 Digital delivery of products and services
 Online merchandising
 Automated telephone transactions example
phone banking
 Electronic funds transfer at point of sale (EFTPOS ) and
other automated transfer systems

SEO Benefits in E-commerce Marketing
 More Website Traffic
 Ongoing Promotions
 Brand Value and Public High trust
 Provides information’s to Searcher
 Competitive Advantage
 Permanent and Long lasting results
 Quick Return on Investment

What is E-mail Marketing ?
 E-mail marketing is one of the business strategy
To improve our business goals . E-mail plays
a vital role In this marketing.
 The Main intention of E-mail Marketing is
send ads, request business, or solicit
sales or donations, and is meant to
build loyalty, trust, or brand awareness.

Benefits of Using Email marketing
 Lower Cost
 Speed
 Easy to create
 Personalized
 Tracking

SEO Benefits in E-mail Marketing
 Tremendous Reach
 Strategic Targeting
 Excellent Engagement
 Higher Return On Investment
 Marketing Is Welcome

What is app marketing ?
 Mobile App Marketing is a technique
which is helpful of promotional of product
with the help of apps, which are used in
the Android devices or iOS devices.
 As a marketer, mobile is a
very powerful place for you to
connect with your audience.

Types of App Marketing :
There are two types of app marketing:
 Advertising to people who don’t currently use your app
 Increasing engagement and revenue for those
people who already use it
Strategies to Market Your Mobile App :
 Identify Your Target Persona First
 Consider Pricing Carefully
 Cast a Wide Net With Your Elevator Pitch
 Continuously Promote Retention
 Do not Overlook the International Market

App Store Optimization and Launch
 Creating an app launch strategy is a crucial
part of your overall marketing plan.
 When submitting to the app store, brands
need to optimize their listing with
product screen shots, matching keywords,
and other proven organic tactics.
 To spread the word, take to social,
talk to users, and run awareness programs
that highlight your app as the best in the biz.

Ad Words
 Ad Words is an online advertising
service that enables advertisers
to compete to display brief advertising
copy to web users, based in part on
keywords, predefined by the advertisers,
that might link the copy to the content
of web pages shown to users.
 Web pages from Google and from
partner websites are designed to allow
Google to select and display this
advertising copy.
 Advertisers pay when users divert their
browsing to seek more information about the
copy displayed, and partner websites receive a
portion of the income they generate.
Try out Ad
Words dynamic
ads
Schedule ads
to correspond
to your sales
bandwidth
Customize ads
with real-time
updates
Don’t let
competitors
drain your ad
budget
Test in-market
audiences

Our Training Program in SEO
SEO
Design
Layout
On Page Off Page
E-
commerce Local SEO

SEO Benefits In Digital Marketing
Incresed
exposure, 89%
Incresed traffic,
75%
marketplace
insight, 69%
Developed loyal
fans, 65%
Generated
Leads, 61%
Improved
Search
Rankings, 58%
Grow Business
Partnerships,
54%
Reducing
marketing
expensives, 47%
Improved Sales,
43%

By
ACE Digital Marketing
info@acedigitalmarketing.com

ACE Digital marketing

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