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Global Luxury Retailing: Market Size, Brand Strategies and Competitor
Performance
Published: November 2011
No. of Pages: 267
Price: $ 4495
Following a steep but short decline in sales in 2009 the global luxury market is thriving once
more. Affluent consumers are returning to premium brands, and those with newfound
wealth are discovering them for the first time. Verdict forecasts that the market will grow
65% between 2010 and 2015. Discover the brands that are driving sales, and the key
strategies being used to entice luxury shoppers.
Features and benefits
• Make informed regional investment decisions with luxury expenditure forecasts to 2015
based on inputs including the number of wealthy individuals.
• Make an informed decision what product categories to prioritise in terms of investment
based on expenditure by product category forecasts to 2013.
• Benchmark your company's performance by accessing profiles of ten key luxury retailers
including key operating details and their global market shares.
• Benchmark your company's performance in terms of your e-commerce proposition and
find ways to improve your customers' online experience.
• Inform your pitches with top quality insights into the market supported by multiple
primary interviews with senior managers at top luxury companies.
Highlights
• The global luxury goods market is forecast to expand by 65% from 2010 to 2015, with
most of this growth coming from emerging economies, especially in Asia Pacific. China
remains the key growth generator in the region, but new demand from other markets such
as South Korea, Taiwan and to a lesser extent India also contributes to strong performance.
• Luxury retailers regard China as the top destination for international expansion, with many
now aggressively expanding in the country. The focus is however on retail-led expansion to
be better aware of new market developments, and dedicating extra effort in boosting brand
image through dedicated products, fashion events and destination stores.
• Despite previously having been skeptical about e-commerce, now the majority of luxury
houses have at least some online offer. However, there remains much confusion about how
to guarantee a premium service online and many luxury retailers have missed the
opportunity to use their transactional sites to further bolster customer engagement.
Table Of Contents
OVERVIEW
Summary
EXECUTIVE SUMMARY
The downturn of 2008–09 was more painful but shorter than anticipated
Robust growth in spending on luxury goods continued in 2011
The luxury goods market is forecast to expand by 64.4% between 2010 and 2015
Europe will remain the largest region for luxury, despite its market share declining
Concerns over the US economy threaten continuing strength in luxury goods spending
In 2010 Asia Pacific excluding Japan overtook the Americas as the second largest luxury
market
The Middle East and Others is the second fastest growing region for luxury spending
Japan’s importance as a key luxury market is diminishing
Accessories remain the key product category in the luxury sector
Luxury houses continue to expand aggressively in Asia Pacific, especially in China
Luxury retailers are putting extra effort into standing out from the crowd in Asia Pacific
E-commerce is now an important channel in the luxury goods sector
There is much confusion about how to deliver a luxury service online
Flash sale sites are gaining prominence in the luxury goods market
Hermès, Burberry, and Richemont have realized the steepest sales increases
Some medium-sized global luxury companies have stolen market share from the top
players
STRATEGIC ACTION POINTS
Luxury retailers should focus on expansion in Greater China and the Middle East
High-end retailers need to differentiate themselves for Chinese consumers
In mature markets, focus on destination shops in key cities
Luxury houses should launch online shops to better engage with their target audience
Luxury houses should seek to offer online shopping to at least their major markets
Premium retailers should seek to deliver a luxury service online
Luxury houses should put extra effort into strengthening their accessories proposition
In clothing, expand and refine your menswear and men's accessories offer
Engage with your audience through social media
Luxury retailers should use discount channels to encourage shoppers to trade up
MARKET CONTEXT AND OUTLOOK
The luxury goods market expanded rapidly in 2010–11
Asia Pacific excluding Japan now accounts for over one quarter of all global luxury sales
The global luxury market is forecast to grow by over 60% between 2010 and 2015
Luxury consumption is still rising in Europe
Luxury spending in Europe recovered strongly in 2010–11 and exceeded pre-recessionary
levels
Luxury spending in Europe has been boosted by tourism
Concerns about the region's economic future may translate to lower sales from domestic
consumers
Asia Pacific excluding Japan is a key driver for growth in the luxury goods sector
The luxury retail market in Asia Pacific, excluding Japan, has almost tripled in the last five
years
Asia Pacific excluding Japan will remain the fastest growing market for luxury goods
China is fueling growth in the luxury goods sector while India still suffers from structural
problems
Luxury spending in the Americas has recovered strongly since 2009
In 2011 the luxury market in the Americas has grown by over 14% year-on-year
Future growth in luxury spending in the Americas will be subdued due to the challenging
economic environment
Brazil remains the key contender for international expansion in Latin America
Japan's influence on the luxury market is weakening
Luxury spending in Japan rose steeply in 2011
The luxury market in Japan is forecast to experience marginal growth until 2015
Luxury spending in Japan has recently been hit by natural disasters and concerns about
radiation
The Middle East and Others is the second fastest growing region for luxury spending
Following a drop in 2009–10, the region's spend on luxury goods picked up strongly in
2011
Spending on luxury goods in the Middle East and Others is forecast to almost double by
2015
While spending in the Gulf is regaining pace, North Africa has been plagued by political
unrest
Product trends: accessories remains the key product category for the luxury goods market
Accessories has experienced the steepest growth over the last four years
During 2011–13f accessories and apparel will be the fastest growing product categories
STRATEGIC ISSUES
Asia Pacific remains the key region for expansion for luxury retailers
Luxury houses continue to expand aggressively in Asia Pacific, especially in China
Luxury houses are now seeking direct control in the growth markets of Asia Pacific
Customers in China are becoming increasingly demanding and knowledgeable about
brands
Luxury retailers are putting extra effort into standing out from the crowd in China
In mature markets, a presence in luxurious shopping districts remains highly sought after
High-end department stores continue to expand internationally through physical stores
and online
Premium department stores are opening stores in new markets
Several department stores are now offering international delivery
E-commerce is now an important channel in the luxury goods sector
Several key concerns deterred luxury houses from becoming early adopters of the online
channel
Luxury retailers reconsidered their standing point following the success of multi-brand
luxury e-retailers
There is still much confusion in the luxury sector about how to conduct e-commerce
In China, the market for multi-brand luxury e-retailers is becoming overcrowded
Travelling customers and the travel retail channel are key for the luxury goods market
Discounted luxury fashion channels are expanding, especially in the US and Europe
In the midst of the downturn retailers sought cheaper luxury and are likely to remain more
price sensitive
Outlet villages have been performing strongly and are expanding to Eastern Europe
High-end department stores are expanding their discount formats in the US
Flash sale sites are gaining prominence in the luxury goods market
Luxury retailers should perceive discount channels as an opportunity to encourage
shoppers to trade up
Luxury houses are now focusing more on menswear, childrenswear, and the introduction
of beauty ranges
Luxury retailers are introducing dedicated menswear stores
Luxury houses are keen to further develop their childrenswear offering
Luxury houses are experimenting with beauty products
Designers continue to collaborate with high street retailers to make their designs available
to the wider public
Pop-up stores are used to generate greater excitement and brand awareness
Luxury houses are engaging with their customers through social media
Luxury houses are strengthening their brands' associations with art to highlight heritage
As the luxury goods market recovers, acquisition and initial public offering activity is
intensifying
The fight against counterfeit goods continues
COMPANY COMPARISONS
Hermès and Burberry delivered the steepest increases in revenues during 2006–10
Hermès has the highest operating margin while Christian Dior Couture has the lowest
For five top luxury houses Asia Pacific accounts for the largest share of revenues
There are a range of differences in luxury houses' online propositions
Except for Burberry, global luxury labels currently ship their products to selected markets
only
The US is the most popular shipping destination in the luxury goods sector, while Japan is
the most common destination in Asia Pacific
Most luxury retailers offer only limited ranges online
Delivery charges vary considerably across luxury retailers
Several luxury houses charge for online purchases depending on the products bought or
the total cost of the purchase
Bottega Veneta offers the speediest and cheapest delivery in the UK
Hermès' online deliveries in the US take the longest among its peer group
Only several top luxury brands offer online shopping to Japanese customers
Luxury players offer express delivery in selected markets
BURBERRY
Company overview: Burberry has recently revitalized its brand and delivered strong
trading
Recent key developments: Burberry has recently upgraded its online operations
Burberry has revamped its website
Burberry has set up a joint venture in the Middle East
The company is opening new flagship stores in London
The first Burberry Brit store opened in the UK
Trading record: Burberry has recently delivered a very strong trading performance
While it was affected by the global recession Burberry quickly recovered in 2010, and has
shown strong financial performance since
Burberry has been increasingly focusing on the retail channel
Apparel and accessories are Burberry's key product categories
Asia Pacific is rapidly growing in importance for Burberry
Store portfolio: Burberry has brought Chinese and Saudi Arabian stores under its direct
control
Outlook: Burberry has delivered stellar performance and is poised for further growth
CHRISTIAN DIOR
Company overview: Christian Dior operates a couture label and owns shares in LVMH
Recent key developments: Christian Dior fired its creative director John Galliano
The label's creative director was fired
The industry is left guessing who will replace John Galliano
The label celebrates the reopening of its Shanghai flagship
Natalie Portman endorses Miss Dior Chérie perfume
Christian Dior Couture embraces mobile marketing
The company is to open a standalone store in South Korea
Christian Dior Couture entered India in 2010
Trading record: Christian Dior Couture has recovered strongly following the recession
Christian Dior Couture's performance was especially weak during the downturn but has
recovered strongly
Christian Dior Couture's wholesale channel has been shrinking
Christian Dior Couture obtains about half of its retail revenue from Europe and the Middle
East
Store portfolio: the label's retail network has expanded little in the last five years
Outlook: profit margins and limited presence in growth markets are Christian Dior
Couture's key concerns
GIORGIO ARMANI
Company overview: Giorgio Armani Group is tightly controlled by Mr Armani
Recent key developments: a key executive has recently left Giorgio Armani and the
company has gone fully online
Giorgio Armani launches a new online store
The right hand man of Giorgio Armani leaves
The label will dress Italian athletes for the London 2012 Olympics
Charlene Wittstock becomes Monaco's princess in an Armani Privé dress
Another high profile celebrity endorses the Emporio Armani Underwear and Armani Jeans
ranges
The company puts more effort into marketing its childrenswear
Trading record: while the company recovered in 2010, its trading record suggests
weaknesses
Store portfolio: the group's rate of retail expansion slowed in 2010
Outlook: Giorgio Armani's competitive position has worsened
HERMÈS
Company overview: Hermès is known for its silk scarves and ties, and premium handbags
Recent key developments: Hermès has diversified into several new product categories
Hermès sells its stake in Jean Paul Gaultier
Hermès has launched a label dedicated for China
Hermès has launched a men's-only store in New York
Hermès has expanded into new product categories
Trading record: Hermès has been performing strongly despite the recession
Hermès' revenue has continuously grown over the last five years
Leather and saddlery goods account for about half of total revenue
In contrast to many of its rivals, Hermès shows strong performance in the Americas
Store portfolio: Hermès has been growing its retail network and renovating stores
Outlook: Hermès is the top performer in the luxury sector and is well placed for further
growth
LVMH
Company overview: LVMH has revamped its brand portfolio through numerous acquisitions
and disposals
Recent key developments: LVMH has grown its jewelry and watches business through
acquisitions
LVMH is focused on strengthening its jewelry and watches proposition
Louis Vuitton's chief executive officer is stepping down
Salvatore Ferragamo has collaborated with Bulgari to create the former's first jewelry
range
LVMH is to celebrate its craftsmanship and heritage with the opening of several "heritage
sights"
Bulgari is to open a luxury hotel in London
Actress Rachel Weisz has been signed to publicize Bulgari's perfume
Trading record: LVMH's performance in Q2 2011 suggests some weaknesses
LVMH has been posting double digit revenue growth since 2010
LVMH is aggressively expanding its fashion and leather goods and watches and jewelry
divisions
LVMH's share of revenues from Asia Pacific excluding Japan has been growing rapidly
Trading record: Bulgari's performance recovered in 2010
Bulgari has benefitted from recent restructuring and a rebound in spending on luxury
jewelry and watches
Jewelry remains Bulgari's key product category
Asia Pacific excluding Japan is the second largest geographic region by revenue for Bulgari
Store portfolio: LVMH has been slow at expanding its retail network in Asia Pacific
Store portfolio: Bulgari has continued to expand its retail network
Outlook: there are concerns about LVMH's ability to deliver strong growth in the short
term
POLO RALPH LAUREN
Company overview: Polo Ralph Lauren is the largest American luxury house
Recent key developments: Polo Ralph Lauren has expanded its e-commerce proposition
and bought back operations in Asia Pacific
Polo Ralph Lauren has recently launched e-commerce in several European countries
Polo Ralph Lauren is bringing its Asia Pacific operations under its direct control
Polo Ralph Lauren has opened the first standalone stores for the Rugby label outside of
North America
Trading record: Polo Ralph Lauren is expanding its retail business internationally
Polo Ralph Lauren's leading position in the US protected it during the recession
Retail has recently become the key revenue-generating channel for the company
Polo Ralph Lauren is still very dependent on one single market
Store portfolio: the Ralph Lauren banner has the most extended global presence
Outlook: Polo Ralph Lauren's further growth will be fueled by international expansion
PPR
Company overview: PPR has undergone several major transformations in its product offer
Recent key developments: the group is increasingly focusing on its luxury and lifestyle
propositions
PPR has acquired a premium watchmaker
Balenciaga has launched a transactional website
PPR has expanded its sportswear proposition
Christian Louboutin is seeking compensation from Yves Saint Laurent
PPR has changed the governance structure of its luxury goods division
Bottega Veneta has opened a store dedicated for homewares in the Middle East
Gucci has launched eco-friendly eyewear
The company has increased its focus on e-commerce operations
Trading record: the recent sale of Conforama depressed PPR's sales but improved margins
PPR's luxury arm has been a star performer in the group's portfolio
Bottega Veneta has delivered very rapid sales growth
Leather goods is the key product category for Gucci Group
Steep sales growth in Asia Pacific, and Mainland China in particular, has boosted the luxury
division's recent trading performance
Store portfolio: Yves Saint Laurent has recently revised its retail network
Japan remains the largest single market by store numbers for Gucci Group
Outlook: Gucci Group needs to discover ways to deliver stronger growth
PRADA
Company overview: Prada remains majority-owned by the founding family
Recent key developments: Prada held an IPO in Hong Kong
Prada listed a minority stake in Hong Kong
Church's has opened a women's-only store in London
Prada has entered the Middle East
Prada has launched capsule collections to promote global sourcing
Miu Miu has opened a new flagship store in London
Prada has increased promotional activity in Asia Pacific
Prada is offering new bespoke services
Trading record: Prada has shown very strong growth in Asia Pacific
Prada has recently delivered strong growth, driven by its retail focus and booming sales in
Asia Pacific
Miu Miu is the most rapidly expanding fascia in Prada's portfolio
Leather goods account for over half of Prada's total revenue
While Europe remains Prada's largest market, Asia Pacific is quickly catching up
Store portfolio: Prada is aggressively expanding its retail network
Outlook: Prada's success is dependent on the continuing spending boom in Asia Pacific
RICHEMONT
Company overview: Richemont is the owner of many esteemed jewelry and watch brands
Recent key developments: Richemont is keen to grow its supply of premium watches
Richemont has announced plans to boost its capital expenditure
Van Cleef & Arpels introduces exquisite Bals de Légende collection
Richemont continues to buy back its equity
Net-A-Porter has launched a dedicated proposition for men
Trading record: after struggling in 2009 and 2010 Richemont's trading record recovered
strongly in 2011
Richemont's retail revenue has increased significantly
Jewelry remains Richemont's largest business
Richemont delivers most of its revenues from Asia Pacific
Store portfolio: Richemont is focused on expanding its retail network in growth markets
Outlook: Richemont is more vulnerable to economic cycles due to its product proposition
and manufacturing business
OTHER PLAYERS
Valentino
Chanel
Coach
Dolce & Gabbana
Jimmy Choo
Mulberry
Salvatore Ferragamo
Tiffany & Co.
Versace
APPENDIX
Market definition
Categories covered
Regions covered
Players covered
Methodology
Building up the market size
Forecasts
Exchange rates
Datamonitor’s wealth data
Definitions
Global Wealth Model methodology
Further reading
Ask the analyst
Global Retail FreeView
Verdict consulting
Disclaimer
LIST OF TABLES
Table: Global retail expenditure on luxury branded goods ($bn/€bn), 2006–11e
Table: Retail expenditure on luxury branded products by region ($bn), 2006–11e
Table: Retail expenditure on luxury branded products by region (€bn), 2006–11e
Table: Global retail expenditure on luxury branded goods ($bn/€bn), 2006–15f
Table: European expenditure on luxury branded goods ($bn/€bn), 2006–11e
Table: Asia Pacific excluding Japan: expenditure on luxury branded products ($bn/€bn),
2006–11e
Table: Americas: expenditure on luxury branded products ($bn/€bn), 2006–11e
Table: Japan: expenditure on luxury branded goods ($bn/€bn), 2006–11e
Table: The Middle East and Others: expenditure on luxury branded goods ($bn/€bn),
2006–11e
Table: Global expenditure on branded luxury goods by product category ($bn), 2007–11e
Table: Global expenditure on branded luxury goods by product category (€bn), 2007–11e
Table: Global expenditure on branded luxury goods by product category ($bn), 2011–13f
Table: Global expenditure on branded luxury goods by product category (€bn), 2011–13f
Table: Top 10 global luxury houses by revenue ($m) and revenue growth (%), 2006–10
Table: Top 10 global luxury houses by revenue (€m) and revenue growth(%), 2006–10
Table: Top 10 luxury houses' global market shares (%), 2006–10
Table: Top 10 global luxury houses by operating margins (%), FY2010/11–H1 FY2011/12
Table: Burberry company overview 2011
Table: Burberry: trading record (£m), FY2007–H1 FY2012
Table: Burberry: trading record ($m), FY2007–H1 FY2012
Table: Burberry: revenues from retail, wholesale, and licensing (£m), FY2007–H1 FY2012
Table: Burberry: revenues from retail, wholesale, and licensing ($m), FY2007–H1 FY2012
Table: Burberry: revenue by product category (£m), FY2007–11
Table: Burberry: revenue by geographic region (£m), FY2007–H1 FY2012
Table: Burberry: revenue by geographic region ($m), FY2007–H1 FY2012
Table: Burberry store portfolio, FY2007–Q1 FY2012
Table: Christian Dior company overview 2011
Table: Christian Dior: trading record (€m), 2006–H1 2011
Table: Christian Dior: trading record ($m), 2006–H1 2011
Table: Christian Dior Couture: trading performance (€m), 2006–H1 2011
Table: Christian Dior Couture: trading performance ($m), 2006–H1 2011
Table: Christian Dior Couture: revenue from retail, wholesale, and licensing (€m), 2006–
10
Table: Christian Dior Couture: revenue from retail, wholesale, and licensing ($m), 2006–
10
Table: Christian Dior Couture: retail revenue by geographic region (€m), 2006–10
Table: Christian Dior Couture: retail revenue by geographic region ($m), 2006–10
Table: Christian Dior Couture: store portfolio, 2006–10
Table: Giorgio Armani company overview 2011
Table: Giorgio Armani Group: trading record (€m), 2006–10
Table: Giorgio Armani Group: trading record ($m), 2006–10
Table: Giorgio Armani: store portfolio of directly operated standalone stores by region
Table: Hermès company overview 2011
Table: Hermès: trading record (€m), 2006–H1 2011
Table: Hermès: trading record ($m), 2006–H1 2011
Table: Hermès: revenue by product category (€m), 2006–H1 2011
Table: Hermès: revenue by product category ($m), 2006–H1 2011
Table: Hermès: revenue by geographic region (€m), 2006–H1 2011
Table: Hermès: revenue by geographic region ($m), 2006–H1 2011
Table: Hermès: store portfolio, 2006–10
Table: LVMH company overview 2011
Table: LVMH: trading record (€m), 2007–H1 2011
Table: LVMH: trading record ($m), 2007–H1 2011
Table: LVMH: revenue by product category (€m), 2006–H1 2011
Table: LVMH: revenue by product category ($m), 2006–H1 2011
Table: LVMH: trading performance (€m), H1 2011
Table: LVMH: revenue by geographic region (€m), 2006–H1 2011
Table: LVMH: revenue by geographic region ($m), 2006–H1 2011
Table: Bulgari: trading record (€m), 2006–H1 2011
Table: Bulgari: trading record ($m), 2006–H1 2011
Table: Bulgari: revenues by product category (€m), 2008–H1 2011
Table: Bulgari: revenues by product category ($m), 2008–H1 2011
Table: Bulgari: revenue by geographic region (€m), 2006–H1 2011
Table: Bulgari: revenue by geographic region ($m), 2006–H1 2011
Table: LVMH: store portfolio, 2006–H1 2011
Table: LVMH: store portfolio by region, 2006–H1 2011
Table: Bulgari: store portfolio, 2006–10
Table: Polo Ralph Lauren company overview 2011
Table: Polo Ralph Lauren: trading record ($m), FY2007–Q1 FY2012
Table: Polo Ralph Lauren: trading record by retail, wholesale, and licensing ($m), 2007–
Q1 2012
Table: Polo Ralph Lauren: revenue by geographic region ($m), FY2007–11
Table: Polo Ralph Lauren: store portfolio of directly operated standalone stores by region,
2008–Q1 2012
Table: PPR company overview 2011
Table: PPR: trading record (€m), 2006–H1 2011
Table: PPR: trading record ($m), 2006–H1 2011
Table: Gucci Group: trading performance (€m), 2006–H1 2011
Table: Gucci Group: trading performance ($m), 2006–H1 2011
Table: Gucci Group: trading record by brand (€m), 2006–H1 2011
Table: Gucci Group: trading record by brand ($m), 2006–H1 2011
Table: Gucci Group: estimated revenue by geographic region (€m), 2006–10
Table: Gucci Group: estimated revenue by geographic region ($m), 2006–10
Table: Gucci Group: store network by brand, 2006–10
Table: Gucci Group: store portfolio by geographic region, 2007–10
Table: Gucci Group: store network by brand and region in 2009 and 2010
Table: Prada company overview 2011
Table: Prada: trading record (€m), FY2008–H1 FY2012
Table: Prada: trading record ($m), FY2008–H1 FY2012
Table: Prada: trading record by retail, wholesale, and licensing (€m), FY2009–H1 FY2012
Table: Prada: trading record by retail, wholesale, and licensing ($m), FY2009–H1 FY2012
Table: Prada: turnover by brand, which includes retail and wholesale sales but excludes
revenue from licensing (€m), FY2009–H1 FY2012
Table: Prada: turnover by brand, which includes retail and wholesale sales but excludes
revenue from licensing ($m), FY2009–H1 FY2012
Table: Prada: turnover by product category (€m), which includes retail and wholesale
sales but excludes revenue from licensing, FY2009–H1 FY2011
Table: Prada: turnover by product category ($m), which includes retail and wholesale
sales but excludes revenue from licensing, FY2009–H1 FY2011
Table: Prada: turnover by geographic region (€m), which includes retail and wholesale
sales but excludes revenue from licensing, FY2009–H1 FY2012
Table: Prada: turnover by geographic region ($m), which includes retail and wholesale
sales but excludes revenue from licensing, FY2009–H1 FY2012
Table: Prada: directly operated stores by brand, FY2009–September 2011
Table: Richemont company overview 2011
Table: Richemont: trading performance (€m), FY2007–11
Table: Richemont: trading performance ($m), FY2007–11
Table: Richemont: revenue from retail and wholesale channels (€m), FY2007–11
Table: Richemont: revenue by product category (€m), FY2007–11
Table: Richemont: revenue by geographic region (€m), FY2007–11
Table: Richemont: revenue by geographic region ($m), FY2007–11
Table: Richemont: number of company owned stores, FY2007–11
LIST OF FIGURES
Figure: Global retail expenditure on luxury branded products ($bn), 2006–11e
Figure: Share of expenditure on luxury branded products by region (%), 2006 and 2011e
Figure: Retail expenditure on luxury branded products by region ($bn), 2006 and 2011e
Figure: Global retail expenditure on luxury branded products ($bn), 2006–15f
Figure: Retail expenditure on luxury branded products by region ($bn), 2006–15f
Figure: Share of expenditure on luxury branded products by region (%), 2006, 2011e, and
2015f
Figure: European expenditure on luxury branded goods ($bn), 2006–11e
Figure: European expenditure on luxury branded goods ($bn), 2006–15f
Figure: Asia Pacific excluding Japan: expenditure on luxury branded goods ($bn), 2006–
11e
Figure: Asia Pacific excluding Japan: expenditure on luxury branded products ($bn), 2006–
15f
Figure: Americas: expenditure on luxury branded products ($bn), 2006–11e
Figure: Americas: expenditure on luxury branded products ($bn), 2006–15f
Figure: Japan: expenditure on luxury branded goods ($bn), 2006–11e
Figure: Japan: expenditure on luxury branded products ($bn), 2005–15f
Figure: The Middle East and Others: expenditure on luxury branded goods ($bn), 2006–
11e
Figure: The Middle East and Others: expenditure on luxury branded products ($bn), 2005–
15f
Figure: Global expenditure on branded luxury goods by product category ($bn), 2007–13f
Figure: Share of global expenditure on branded luxury goods by product category ($),
2007, 2011e, and 2013f
Figure: Prada's runway show in China in January 2011
Figure: The new Mulberry store in Soho, New York
Figure: Burberry's UK homepage
Figure: Pictures and a video of a coat sold on Burberry's e-store
Figure: Nordstrom Rack store on New York's Union Square
Figure: The interior of a Bloomingdale's Outlet store
Figure: Christian Louboutin's first men's store in Paris
Figure: Coach men's-only store in New York
Figure: The Lanvin Petite collection launched in 2011
Figure: Sample products from Tom Ford's make-up collection launched in 2011
Figure: Pictures of the upcoming Versace and H&M collection released in June 2011
Figure: The Target Missoni pop-up store in New York, September 2011
Figure: Chanel exhibition in Harrods, September 2011
Figure: Windows of the Louis Vuitton pop-up shop in Cannes, May 2011
Figure: Tommy Hilfiger pop-up store in London, May 2011
Figure: Burberry offering fans to order a sample of the new perfume on Facebook
Figure: Operating margins of top 10 luxury retailers, 2010/11
Figure: Top 10 global luxury retailers' revenue split by geographic region (%), based on
most recently reported full year or half year trading
Figure: 10 luxury houses ranked by the number of countries they ship to, as of September
2011
Figure: 10 luxury houses ranked by aan average price for a standard delivery (€), as of
September 2011
Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in
the UK, 2011
Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in
the US, 2011
Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in
Japan, 2011
Figure: Burberry store 2011
Figure: Burberry's updated site, Burberry.com
Figure: Burberry revenue split by product category (%), FY2007 and FY2011
Figure: Burberry: revenue split by geographic region (%), FY2007–2011
Figure: Burberry: revenue split by geographic region, FY2011
Figure: Christian Dior store 2011
Figure: The remodeled Dior boutique in Shanghai's Plaza 66 shopping mall and one of the
looks presented in the runway show organized for the store opening
Figure: Natalie Portman as the face of Miss Dior Chérie perfume
Figure: The Christian Dior app which focuses on the lipstick range Addict
Figure: Christian Dior Couture: retail revenue by geographic region (%), 2006–10
Figure: Christian Dior Couture: retail revenue by geographic region (%) in 2010
Figure: Emporio Armani store 2011
Figure: Giorgio Armani Group: turnover including licensed products at wholesale value by
geographic region (%), 2006–10
Figure: Giorgio Armani Group: turnover including licensed products at wholesale value by
geographic region (%), 2011
Figure: Hermès store 2011
Figure: Hermès' first store dedicated to menswear in New York
Figure: Hermès: revenue by product category (%) in 2006 and H1 2011
Figure: Hermès: revenue by geographic region (%), 2006–H1 2011
Figure: Hermès: revenue by geographic region (%), H1 2011
Figure: Louis Vuitton store 2011
Figure: Rachel Weisz in Bulgari's scent advert
Figure: LVMH: revenue split by product category (%), 2006 and H1 2011
Figure: LVMH: revenue by geographic region (%), 2006–H1 2011
Figure: LVMH: revenue by geographic region (%) in H1 2011
Figure: LVMH fashion and leather goods: revenue by geographic region (%) in H1 2011
Figure: Bulgari: revenue by product category (%) in 2008 and H1 2011
Figure: Bulgari: revenue by geographic region (%), 2006–H1 2011
Figure: Bulgari: revenue by geographic region (%) in H1 2011
Figure: Ralph Lauren store 2011
Figure: The new Polo Ralph Lauren's Rugby store in London
Figure: Polo Ralph Lauren: revenue by geographic region ($m), FY2007–11
Figure: Polo Ralph Lauren: revenue by geographic region (%) in FY2011
Figure: Gucci store 2011
Figure: Balenciaga's e-shop
Figure: Gucci Group: revenue by product category (%) in 2007 and 2010
Figure: Gucci Group: revenue by geographic region (%), 2006–10
Figure: Gucci Group: revenue by geographic region (%) in 2010
Figure: Prada store 2011
Figure: Church's ladies' store in London opened in September 2011
Figure: Prada: turnover by product category (%), which includes retail and wholesale sales
but excludes revenue from licensing, FY2009 and FY2011
Figure: Prada: turnover by geographic region (%), which includes retail and wholesale
sales but excludes revenue from licensing, FY2009–11
Figure: Prada: turnover by geographic region (%), which includes retail and wholesale
sales but excludes revenue from licensing, FY2011
Figure: Cartier store 2011
Figure: Richemont: revenue by product category (%) in FY2007 and FY2011
Figure: Richemont: revenue by geographic region (%), FY2007–11
Figure: Richemont: revenue by geographic region (%) in FY2011
Figure: The first Dolce & Gabbana standalone store in Prague launched in September 2011
Figure: Shoes from the Jimmy Choo men's collection launched for the autumn/winter
2011/12 season
Figure: Sketches for the upcoming Versace Young collection for spring/summer 2012
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Global Luxury Retailing: Market Size, Brand Strategies and Competitor Performance

  • 1. Global Luxury Retailing: Market Size, Brand Strategies and Competitor Performance Published: November 2011 No. of Pages: 267 Price: $ 4495 Following a steep but short decline in sales in 2009 the global luxury market is thriving once more. Affluent consumers are returning to premium brands, and those with newfound wealth are discovering them for the first time. Verdict forecasts that the market will grow 65% between 2010 and 2015. Discover the brands that are driving sales, and the key strategies being used to entice luxury shoppers. Features and benefits • Make informed regional investment decisions with luxury expenditure forecasts to 2015 based on inputs including the number of wealthy individuals. • Make an informed decision what product categories to prioritise in terms of investment based on expenditure by product category forecasts to 2013. • Benchmark your company's performance by accessing profiles of ten key luxury retailers including key operating details and their global market shares. • Benchmark your company's performance in terms of your e-commerce proposition and find ways to improve your customers' online experience. • Inform your pitches with top quality insights into the market supported by multiple primary interviews with senior managers at top luxury companies. Highlights • The global luxury goods market is forecast to expand by 65% from 2010 to 2015, with most of this growth coming from emerging economies, especially in Asia Pacific. China remains the key growth generator in the region, but new demand from other markets such as South Korea, Taiwan and to a lesser extent India also contributes to strong performance. • Luxury retailers regard China as the top destination for international expansion, with many now aggressively expanding in the country. The focus is however on retail-led expansion to be better aware of new market developments, and dedicating extra effort in boosting brand image through dedicated products, fashion events and destination stores. • Despite previously having been skeptical about e-commerce, now the majority of luxury houses have at least some online offer. However, there remains much confusion about how
  • 2. to guarantee a premium service online and many luxury retailers have missed the opportunity to use their transactional sites to further bolster customer engagement. Table Of Contents OVERVIEW Summary EXECUTIVE SUMMARY The downturn of 2008–09 was more painful but shorter than anticipated Robust growth in spending on luxury goods continued in 2011 The luxury goods market is forecast to expand by 64.4% between 2010 and 2015 Europe will remain the largest region for luxury, despite its market share declining Concerns over the US economy threaten continuing strength in luxury goods spending In 2010 Asia Pacific excluding Japan overtook the Americas as the second largest luxury market The Middle East and Others is the second fastest growing region for luxury spending Japan’s importance as a key luxury market is diminishing Accessories remain the key product category in the luxury sector Luxury houses continue to expand aggressively in Asia Pacific, especially in China Luxury retailers are putting extra effort into standing out from the crowd in Asia Pacific E-commerce is now an important channel in the luxury goods sector There is much confusion about how to deliver a luxury service online Flash sale sites are gaining prominence in the luxury goods market Hermès, Burberry, and Richemont have realized the steepest sales increases Some medium-sized global luxury companies have stolen market share from the top players STRATEGIC ACTION POINTS Luxury retailers should focus on expansion in Greater China and the Middle East High-end retailers need to differentiate themselves for Chinese consumers In mature markets, focus on destination shops in key cities Luxury houses should launch online shops to better engage with their target audience Luxury houses should seek to offer online shopping to at least their major markets Premium retailers should seek to deliver a luxury service online Luxury houses should put extra effort into strengthening their accessories proposition In clothing, expand and refine your menswear and men's accessories offer Engage with your audience through social media Luxury retailers should use discount channels to encourage shoppers to trade up MARKET CONTEXT AND OUTLOOK The luxury goods market expanded rapidly in 2010–11 Asia Pacific excluding Japan now accounts for over one quarter of all global luxury sales The global luxury market is forecast to grow by over 60% between 2010 and 2015 Luxury consumption is still rising in Europe Luxury spending in Europe recovered strongly in 2010–11 and exceeded pre-recessionary levels Luxury spending in Europe has been boosted by tourism Concerns about the region's economic future may translate to lower sales from domestic consumers Asia Pacific excluding Japan is a key driver for growth in the luxury goods sector The luxury retail market in Asia Pacific, excluding Japan, has almost tripled in the last five years Asia Pacific excluding Japan will remain the fastest growing market for luxury goods
  • 3. China is fueling growth in the luxury goods sector while India still suffers from structural problems Luxury spending in the Americas has recovered strongly since 2009 In 2011 the luxury market in the Americas has grown by over 14% year-on-year Future growth in luxury spending in the Americas will be subdued due to the challenging economic environment Brazil remains the key contender for international expansion in Latin America Japan's influence on the luxury market is weakening Luxury spending in Japan rose steeply in 2011 The luxury market in Japan is forecast to experience marginal growth until 2015 Luxury spending in Japan has recently been hit by natural disasters and concerns about radiation The Middle East and Others is the second fastest growing region for luxury spending Following a drop in 2009–10, the region's spend on luxury goods picked up strongly in 2011 Spending on luxury goods in the Middle East and Others is forecast to almost double by 2015 While spending in the Gulf is regaining pace, North Africa has been plagued by political unrest Product trends: accessories remains the key product category for the luxury goods market Accessories has experienced the steepest growth over the last four years During 2011–13f accessories and apparel will be the fastest growing product categories STRATEGIC ISSUES Asia Pacific remains the key region for expansion for luxury retailers Luxury houses continue to expand aggressively in Asia Pacific, especially in China Luxury houses are now seeking direct control in the growth markets of Asia Pacific Customers in China are becoming increasingly demanding and knowledgeable about brands Luxury retailers are putting extra effort into standing out from the crowd in China In mature markets, a presence in luxurious shopping districts remains highly sought after High-end department stores continue to expand internationally through physical stores and online Premium department stores are opening stores in new markets Several department stores are now offering international delivery E-commerce is now an important channel in the luxury goods sector Several key concerns deterred luxury houses from becoming early adopters of the online channel Luxury retailers reconsidered their standing point following the success of multi-brand luxury e-retailers There is still much confusion in the luxury sector about how to conduct e-commerce In China, the market for multi-brand luxury e-retailers is becoming overcrowded Travelling customers and the travel retail channel are key for the luxury goods market Discounted luxury fashion channels are expanding, especially in the US and Europe In the midst of the downturn retailers sought cheaper luxury and are likely to remain more price sensitive Outlet villages have been performing strongly and are expanding to Eastern Europe High-end department stores are expanding their discount formats in the US Flash sale sites are gaining prominence in the luxury goods market Luxury retailers should perceive discount channels as an opportunity to encourage shoppers to trade up
  • 4. Luxury houses are now focusing more on menswear, childrenswear, and the introduction of beauty ranges Luxury retailers are introducing dedicated menswear stores Luxury houses are keen to further develop their childrenswear offering Luxury houses are experimenting with beauty products Designers continue to collaborate with high street retailers to make their designs available to the wider public Pop-up stores are used to generate greater excitement and brand awareness Luxury houses are engaging with their customers through social media Luxury houses are strengthening their brands' associations with art to highlight heritage As the luxury goods market recovers, acquisition and initial public offering activity is intensifying The fight against counterfeit goods continues COMPANY COMPARISONS Hermès and Burberry delivered the steepest increases in revenues during 2006–10 Hermès has the highest operating margin while Christian Dior Couture has the lowest For five top luxury houses Asia Pacific accounts for the largest share of revenues There are a range of differences in luxury houses' online propositions Except for Burberry, global luxury labels currently ship their products to selected markets only The US is the most popular shipping destination in the luxury goods sector, while Japan is the most common destination in Asia Pacific Most luxury retailers offer only limited ranges online Delivery charges vary considerably across luxury retailers Several luxury houses charge for online purchases depending on the products bought or the total cost of the purchase Bottega Veneta offers the speediest and cheapest delivery in the UK Hermès' online deliveries in the US take the longest among its peer group Only several top luxury brands offer online shopping to Japanese customers Luxury players offer express delivery in selected markets BURBERRY Company overview: Burberry has recently revitalized its brand and delivered strong trading Recent key developments: Burberry has recently upgraded its online operations Burberry has revamped its website Burberry has set up a joint venture in the Middle East The company is opening new flagship stores in London The first Burberry Brit store opened in the UK Trading record: Burberry has recently delivered a very strong trading performance While it was affected by the global recession Burberry quickly recovered in 2010, and has shown strong financial performance since Burberry has been increasingly focusing on the retail channel Apparel and accessories are Burberry's key product categories Asia Pacific is rapidly growing in importance for Burberry Store portfolio: Burberry has brought Chinese and Saudi Arabian stores under its direct control Outlook: Burberry has delivered stellar performance and is poised for further growth CHRISTIAN DIOR Company overview: Christian Dior operates a couture label and owns shares in LVMH Recent key developments: Christian Dior fired its creative director John Galliano
  • 5. The label's creative director was fired The industry is left guessing who will replace John Galliano The label celebrates the reopening of its Shanghai flagship Natalie Portman endorses Miss Dior Chérie perfume Christian Dior Couture embraces mobile marketing The company is to open a standalone store in South Korea Christian Dior Couture entered India in 2010 Trading record: Christian Dior Couture has recovered strongly following the recession Christian Dior Couture's performance was especially weak during the downturn but has recovered strongly Christian Dior Couture's wholesale channel has been shrinking Christian Dior Couture obtains about half of its retail revenue from Europe and the Middle East Store portfolio: the label's retail network has expanded little in the last five years Outlook: profit margins and limited presence in growth markets are Christian Dior Couture's key concerns GIORGIO ARMANI Company overview: Giorgio Armani Group is tightly controlled by Mr Armani Recent key developments: a key executive has recently left Giorgio Armani and the company has gone fully online Giorgio Armani launches a new online store The right hand man of Giorgio Armani leaves The label will dress Italian athletes for the London 2012 Olympics Charlene Wittstock becomes Monaco's princess in an Armani Privé dress Another high profile celebrity endorses the Emporio Armani Underwear and Armani Jeans ranges The company puts more effort into marketing its childrenswear Trading record: while the company recovered in 2010, its trading record suggests weaknesses Store portfolio: the group's rate of retail expansion slowed in 2010 Outlook: Giorgio Armani's competitive position has worsened HERMÈS Company overview: Hermès is known for its silk scarves and ties, and premium handbags Recent key developments: Hermès has diversified into several new product categories Hermès sells its stake in Jean Paul Gaultier Hermès has launched a label dedicated for China Hermès has launched a men's-only store in New York Hermès has expanded into new product categories Trading record: Hermès has been performing strongly despite the recession Hermès' revenue has continuously grown over the last five years Leather and saddlery goods account for about half of total revenue In contrast to many of its rivals, Hermès shows strong performance in the Americas Store portfolio: Hermès has been growing its retail network and renovating stores Outlook: Hermès is the top performer in the luxury sector and is well placed for further growth LVMH Company overview: LVMH has revamped its brand portfolio through numerous acquisitions and disposals Recent key developments: LVMH has grown its jewelry and watches business through acquisitions
  • 6. LVMH is focused on strengthening its jewelry and watches proposition Louis Vuitton's chief executive officer is stepping down Salvatore Ferragamo has collaborated with Bulgari to create the former's first jewelry range LVMH is to celebrate its craftsmanship and heritage with the opening of several "heritage sights" Bulgari is to open a luxury hotel in London Actress Rachel Weisz has been signed to publicize Bulgari's perfume Trading record: LVMH's performance in Q2 2011 suggests some weaknesses LVMH has been posting double digit revenue growth since 2010 LVMH is aggressively expanding its fashion and leather goods and watches and jewelry divisions LVMH's share of revenues from Asia Pacific excluding Japan has been growing rapidly Trading record: Bulgari's performance recovered in 2010 Bulgari has benefitted from recent restructuring and a rebound in spending on luxury jewelry and watches Jewelry remains Bulgari's key product category Asia Pacific excluding Japan is the second largest geographic region by revenue for Bulgari Store portfolio: LVMH has been slow at expanding its retail network in Asia Pacific Store portfolio: Bulgari has continued to expand its retail network Outlook: there are concerns about LVMH's ability to deliver strong growth in the short term POLO RALPH LAUREN Company overview: Polo Ralph Lauren is the largest American luxury house Recent key developments: Polo Ralph Lauren has expanded its e-commerce proposition and bought back operations in Asia Pacific Polo Ralph Lauren has recently launched e-commerce in several European countries Polo Ralph Lauren is bringing its Asia Pacific operations under its direct control Polo Ralph Lauren has opened the first standalone stores for the Rugby label outside of North America Trading record: Polo Ralph Lauren is expanding its retail business internationally Polo Ralph Lauren's leading position in the US protected it during the recession Retail has recently become the key revenue-generating channel for the company Polo Ralph Lauren is still very dependent on one single market Store portfolio: the Ralph Lauren banner has the most extended global presence Outlook: Polo Ralph Lauren's further growth will be fueled by international expansion PPR Company overview: PPR has undergone several major transformations in its product offer Recent key developments: the group is increasingly focusing on its luxury and lifestyle propositions PPR has acquired a premium watchmaker Balenciaga has launched a transactional website PPR has expanded its sportswear proposition Christian Louboutin is seeking compensation from Yves Saint Laurent PPR has changed the governance structure of its luxury goods division Bottega Veneta has opened a store dedicated for homewares in the Middle East Gucci has launched eco-friendly eyewear The company has increased its focus on e-commerce operations Trading record: the recent sale of Conforama depressed PPR's sales but improved margins PPR's luxury arm has been a star performer in the group's portfolio
  • 7. Bottega Veneta has delivered very rapid sales growth Leather goods is the key product category for Gucci Group Steep sales growth in Asia Pacific, and Mainland China in particular, has boosted the luxury division's recent trading performance Store portfolio: Yves Saint Laurent has recently revised its retail network Japan remains the largest single market by store numbers for Gucci Group Outlook: Gucci Group needs to discover ways to deliver stronger growth PRADA Company overview: Prada remains majority-owned by the founding family Recent key developments: Prada held an IPO in Hong Kong Prada listed a minority stake in Hong Kong Church's has opened a women's-only store in London Prada has entered the Middle East Prada has launched capsule collections to promote global sourcing Miu Miu has opened a new flagship store in London Prada has increased promotional activity in Asia Pacific Prada is offering new bespoke services Trading record: Prada has shown very strong growth in Asia Pacific Prada has recently delivered strong growth, driven by its retail focus and booming sales in Asia Pacific Miu Miu is the most rapidly expanding fascia in Prada's portfolio Leather goods account for over half of Prada's total revenue While Europe remains Prada's largest market, Asia Pacific is quickly catching up Store portfolio: Prada is aggressively expanding its retail network Outlook: Prada's success is dependent on the continuing spending boom in Asia Pacific RICHEMONT Company overview: Richemont is the owner of many esteemed jewelry and watch brands Recent key developments: Richemont is keen to grow its supply of premium watches Richemont has announced plans to boost its capital expenditure Van Cleef & Arpels introduces exquisite Bals de Légende collection Richemont continues to buy back its equity Net-A-Porter has launched a dedicated proposition for men Trading record: after struggling in 2009 and 2010 Richemont's trading record recovered strongly in 2011 Richemont's retail revenue has increased significantly Jewelry remains Richemont's largest business Richemont delivers most of its revenues from Asia Pacific Store portfolio: Richemont is focused on expanding its retail network in growth markets Outlook: Richemont is more vulnerable to economic cycles due to its product proposition and manufacturing business OTHER PLAYERS Valentino Chanel Coach Dolce & Gabbana Jimmy Choo Mulberry Salvatore Ferragamo Tiffany & Co. Versace
  • 8. APPENDIX Market definition Categories covered Regions covered Players covered Methodology Building up the market size Forecasts Exchange rates Datamonitor’s wealth data Definitions Global Wealth Model methodology Further reading Ask the analyst Global Retail FreeView Verdict consulting Disclaimer LIST OF TABLES Table: Global retail expenditure on luxury branded goods ($bn/€bn), 2006–11e Table: Retail expenditure on luxury branded products by region ($bn), 2006–11e Table: Retail expenditure on luxury branded products by region (€bn), 2006–11e Table: Global retail expenditure on luxury branded goods ($bn/€bn), 2006–15f Table: European expenditure on luxury branded goods ($bn/€bn), 2006–11e Table: Asia Pacific excluding Japan: expenditure on luxury branded products ($bn/€bn), 2006–11e Table: Americas: expenditure on luxury branded products ($bn/€bn), 2006–11e Table: Japan: expenditure on luxury branded goods ($bn/€bn), 2006–11e Table: The Middle East and Others: expenditure on luxury branded goods ($bn/€bn), 2006–11e Table: Global expenditure on branded luxury goods by product category ($bn), 2007–11e Table: Global expenditure on branded luxury goods by product category (€bn), 2007–11e Table: Global expenditure on branded luxury goods by product category ($bn), 2011–13f Table: Global expenditure on branded luxury goods by product category (€bn), 2011–13f Table: Top 10 global luxury houses by revenue ($m) and revenue growth (%), 2006–10 Table: Top 10 global luxury houses by revenue (€m) and revenue growth(%), 2006–10 Table: Top 10 luxury houses' global market shares (%), 2006–10 Table: Top 10 global luxury houses by operating margins (%), FY2010/11–H1 FY2011/12 Table: Burberry company overview 2011 Table: Burberry: trading record (£m), FY2007–H1 FY2012 Table: Burberry: trading record ($m), FY2007–H1 FY2012 Table: Burberry: revenues from retail, wholesale, and licensing (£m), FY2007–H1 FY2012 Table: Burberry: revenues from retail, wholesale, and licensing ($m), FY2007–H1 FY2012 Table: Burberry: revenue by product category (£m), FY2007–11 Table: Burberry: revenue by geographic region (£m), FY2007–H1 FY2012 Table: Burberry: revenue by geographic region ($m), FY2007–H1 FY2012 Table: Burberry store portfolio, FY2007–Q1 FY2012 Table: Christian Dior company overview 2011 Table: Christian Dior: trading record (€m), 2006–H1 2011 Table: Christian Dior: trading record ($m), 2006–H1 2011 Table: Christian Dior Couture: trading performance (€m), 2006–H1 2011
  • 9. Table: Christian Dior Couture: trading performance ($m), 2006–H1 2011 Table: Christian Dior Couture: revenue from retail, wholesale, and licensing (€m), 2006– 10 Table: Christian Dior Couture: revenue from retail, wholesale, and licensing ($m), 2006– 10 Table: Christian Dior Couture: retail revenue by geographic region (€m), 2006–10 Table: Christian Dior Couture: retail revenue by geographic region ($m), 2006–10 Table: Christian Dior Couture: store portfolio, 2006–10 Table: Giorgio Armani company overview 2011 Table: Giorgio Armani Group: trading record (€m), 2006–10 Table: Giorgio Armani Group: trading record ($m), 2006–10 Table: Giorgio Armani: store portfolio of directly operated standalone stores by region Table: Hermès company overview 2011 Table: Hermès: trading record (€m), 2006–H1 2011 Table: Hermès: trading record ($m), 2006–H1 2011 Table: Hermès: revenue by product category (€m), 2006–H1 2011 Table: Hermès: revenue by product category ($m), 2006–H1 2011 Table: Hermès: revenue by geographic region (€m), 2006–H1 2011 Table: Hermès: revenue by geographic region ($m), 2006–H1 2011 Table: Hermès: store portfolio, 2006–10 Table: LVMH company overview 2011 Table: LVMH: trading record (€m), 2007–H1 2011 Table: LVMH: trading record ($m), 2007–H1 2011 Table: LVMH: revenue by product category (€m), 2006–H1 2011 Table: LVMH: revenue by product category ($m), 2006–H1 2011 Table: LVMH: trading performance (€m), H1 2011 Table: LVMH: revenue by geographic region (€m), 2006–H1 2011 Table: LVMH: revenue by geographic region ($m), 2006–H1 2011 Table: Bulgari: trading record (€m), 2006–H1 2011 Table: Bulgari: trading record ($m), 2006–H1 2011 Table: Bulgari: revenues by product category (€m), 2008–H1 2011 Table: Bulgari: revenues by product category ($m), 2008–H1 2011 Table: Bulgari: revenue by geographic region (€m), 2006–H1 2011 Table: Bulgari: revenue by geographic region ($m), 2006–H1 2011 Table: LVMH: store portfolio, 2006–H1 2011 Table: LVMH: store portfolio by region, 2006–H1 2011 Table: Bulgari: store portfolio, 2006–10 Table: Polo Ralph Lauren company overview 2011 Table: Polo Ralph Lauren: trading record ($m), FY2007–Q1 FY2012 Table: Polo Ralph Lauren: trading record by retail, wholesale, and licensing ($m), 2007– Q1 2012 Table: Polo Ralph Lauren: revenue by geographic region ($m), FY2007–11 Table: Polo Ralph Lauren: store portfolio of directly operated standalone stores by region, 2008–Q1 2012 Table: PPR company overview 2011 Table: PPR: trading record (€m), 2006–H1 2011 Table: PPR: trading record ($m), 2006–H1 2011 Table: Gucci Group: trading performance (€m), 2006–H1 2011 Table: Gucci Group: trading performance ($m), 2006–H1 2011 Table: Gucci Group: trading record by brand (€m), 2006–H1 2011
  • 10. Table: Gucci Group: trading record by brand ($m), 2006–H1 2011 Table: Gucci Group: estimated revenue by geographic region (€m), 2006–10 Table: Gucci Group: estimated revenue by geographic region ($m), 2006–10 Table: Gucci Group: store network by brand, 2006–10 Table: Gucci Group: store portfolio by geographic region, 2007–10 Table: Gucci Group: store network by brand and region in 2009 and 2010 Table: Prada company overview 2011 Table: Prada: trading record (€m), FY2008–H1 FY2012 Table: Prada: trading record ($m), FY2008–H1 FY2012 Table: Prada: trading record by retail, wholesale, and licensing (€m), FY2009–H1 FY2012 Table: Prada: trading record by retail, wholesale, and licensing ($m), FY2009–H1 FY2012 Table: Prada: turnover by brand, which includes retail and wholesale sales but excludes revenue from licensing (€m), FY2009–H1 FY2012 Table: Prada: turnover by brand, which includes retail and wholesale sales but excludes revenue from licensing ($m), FY2009–H1 FY2012 Table: Prada: turnover by product category (€m), which includes retail and wholesale sales but excludes revenue from licensing, FY2009–H1 FY2011 Table: Prada: turnover by product category ($m), which includes retail and wholesale sales but excludes revenue from licensing, FY2009–H1 FY2011 Table: Prada: turnover by geographic region (€m), which includes retail and wholesale sales but excludes revenue from licensing, FY2009–H1 FY2012 Table: Prada: turnover by geographic region ($m), which includes retail and wholesale sales but excludes revenue from licensing, FY2009–H1 FY2012 Table: Prada: directly operated stores by brand, FY2009–September 2011 Table: Richemont company overview 2011 Table: Richemont: trading performance (€m), FY2007–11 Table: Richemont: trading performance ($m), FY2007–11 Table: Richemont: revenue from retail and wholesale channels (€m), FY2007–11 Table: Richemont: revenue by product category (€m), FY2007–11 Table: Richemont: revenue by geographic region (€m), FY2007–11 Table: Richemont: revenue by geographic region ($m), FY2007–11 Table: Richemont: number of company owned stores, FY2007–11 LIST OF FIGURES Figure: Global retail expenditure on luxury branded products ($bn), 2006–11e Figure: Share of expenditure on luxury branded products by region (%), 2006 and 2011e Figure: Retail expenditure on luxury branded products by region ($bn), 2006 and 2011e Figure: Global retail expenditure on luxury branded products ($bn), 2006–15f Figure: Retail expenditure on luxury branded products by region ($bn), 2006–15f Figure: Share of expenditure on luxury branded products by region (%), 2006, 2011e, and 2015f Figure: European expenditure on luxury branded goods ($bn), 2006–11e Figure: European expenditure on luxury branded goods ($bn), 2006–15f Figure: Asia Pacific excluding Japan: expenditure on luxury branded goods ($bn), 2006– 11e Figure: Asia Pacific excluding Japan: expenditure on luxury branded products ($bn), 2006– 15f Figure: Americas: expenditure on luxury branded products ($bn), 2006–11e Figure: Americas: expenditure on luxury branded products ($bn), 2006–15f Figure: Japan: expenditure on luxury branded goods ($bn), 2006–11e Figure: Japan: expenditure on luxury branded products ($bn), 2005–15f
  • 11. Figure: The Middle East and Others: expenditure on luxury branded goods ($bn), 2006– 11e Figure: The Middle East and Others: expenditure on luxury branded products ($bn), 2005– 15f Figure: Global expenditure on branded luxury goods by product category ($bn), 2007–13f Figure: Share of global expenditure on branded luxury goods by product category ($), 2007, 2011e, and 2013f Figure: Prada's runway show in China in January 2011 Figure: The new Mulberry store in Soho, New York Figure: Burberry's UK homepage Figure: Pictures and a video of a coat sold on Burberry's e-store Figure: Nordstrom Rack store on New York's Union Square Figure: The interior of a Bloomingdale's Outlet store Figure: Christian Louboutin's first men's store in Paris Figure: Coach men's-only store in New York Figure: The Lanvin Petite collection launched in 2011 Figure: Sample products from Tom Ford's make-up collection launched in 2011 Figure: Pictures of the upcoming Versace and H&M collection released in June 2011 Figure: The Target Missoni pop-up store in New York, September 2011 Figure: Chanel exhibition in Harrods, September 2011 Figure: Windows of the Louis Vuitton pop-up shop in Cannes, May 2011 Figure: Tommy Hilfiger pop-up store in London, May 2011 Figure: Burberry offering fans to order a sample of the new perfume on Facebook Figure: Operating margins of top 10 luxury retailers, 2010/11 Figure: Top 10 global luxury retailers' revenue split by geographic region (%), based on most recently reported full year or half year trading Figure: 10 luxury houses ranked by the number of countries they ship to, as of September 2011 Figure: 10 luxury houses ranked by aan average price for a standard delivery (€), as of September 2011 Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in the UK, 2011 Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in the US, 2011 Figure: Comparative costs and fulfillment times for standard delivery by luxury retailers in Japan, 2011 Figure: Burberry store 2011 Figure: Burberry's updated site, Burberry.com Figure: Burberry revenue split by product category (%), FY2007 and FY2011 Figure: Burberry: revenue split by geographic region (%), FY2007–2011 Figure: Burberry: revenue split by geographic region, FY2011 Figure: Christian Dior store 2011 Figure: The remodeled Dior boutique in Shanghai's Plaza 66 shopping mall and one of the looks presented in the runway show organized for the store opening Figure: Natalie Portman as the face of Miss Dior Chérie perfume Figure: The Christian Dior app which focuses on the lipstick range Addict Figure: Christian Dior Couture: retail revenue by geographic region (%), 2006–10 Figure: Christian Dior Couture: retail revenue by geographic region (%) in 2010 Figure: Emporio Armani store 2011 Figure: Giorgio Armani Group: turnover including licensed products at wholesale value by
  • 12. geographic region (%), 2006–10 Figure: Giorgio Armani Group: turnover including licensed products at wholesale value by geographic region (%), 2011 Figure: Hermès store 2011 Figure: Hermès' first store dedicated to menswear in New York Figure: Hermès: revenue by product category (%) in 2006 and H1 2011 Figure: Hermès: revenue by geographic region (%), 2006–H1 2011 Figure: Hermès: revenue by geographic region (%), H1 2011 Figure: Louis Vuitton store 2011 Figure: Rachel Weisz in Bulgari's scent advert Figure: LVMH: revenue split by product category (%), 2006 and H1 2011 Figure: LVMH: revenue by geographic region (%), 2006–H1 2011 Figure: LVMH: revenue by geographic region (%) in H1 2011 Figure: LVMH fashion and leather goods: revenue by geographic region (%) in H1 2011 Figure: Bulgari: revenue by product category (%) in 2008 and H1 2011 Figure: Bulgari: revenue by geographic region (%), 2006–H1 2011 Figure: Bulgari: revenue by geographic region (%) in H1 2011 Figure: Ralph Lauren store 2011 Figure: The new Polo Ralph Lauren's Rugby store in London Figure: Polo Ralph Lauren: revenue by geographic region ($m), FY2007–11 Figure: Polo Ralph Lauren: revenue by geographic region (%) in FY2011 Figure: Gucci store 2011 Figure: Balenciaga's e-shop Figure: Gucci Group: revenue by product category (%) in 2007 and 2010 Figure: Gucci Group: revenue by geographic region (%), 2006–10 Figure: Gucci Group: revenue by geographic region (%) in 2010 Figure: Prada store 2011 Figure: Church's ladies' store in London opened in September 2011 Figure: Prada: turnover by product category (%), which includes retail and wholesale sales but excludes revenue from licensing, FY2009 and FY2011 Figure: Prada: turnover by geographic region (%), which includes retail and wholesale sales but excludes revenue from licensing, FY2009–11 Figure: Prada: turnover by geographic region (%), which includes retail and wholesale sales but excludes revenue from licensing, FY2011 Figure: Cartier store 2011 Figure: Richemont: revenue by product category (%) in FY2007 and FY2011 Figure: Richemont: revenue by geographic region (%), FY2007–11 Figure: Richemont: revenue by geographic region (%) in FY2011 Figure: The first Dolce & Gabbana standalone store in Prague launched in September 2011 Figure: Shoes from the Jimmy Choo men's collection launched for the autumn/winter 2011/12 season Figure: Sketches for the upcoming Versace Young collection for spring/summer 2012 About Us: ReportsnReports is an online library of over 100,000+ market research reports and in-depth market research studies & analysis of over 5000 micro markets. We provide 24/7 online and offline support to our customers. Get in touch with us for your needs of market research reports.
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