Rev Forecast 07 V3.0
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Tony Anderson, Online Media Sales Gen-Y Media Inc. www.genymediainc.com tony@genymediainc.com Online Ad Sales revenue forecast Ad Serving, DoubleClick, DART DFP
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Rev Forecast 07 V3.0
- 1. Q3 & Q4 07 Ad Sales Opportunity Report Generated By: Tony Anderson Prepared For: Bill Alena Filtered By: Interval: Period date equals (July 2007 to December 2007) Relationship to Opportunity: All opportunities Opportunity Status: Any Probability: All Media Type: Semi-targeted (ROS) run of site/channel display ads Opportunity Owner Vertical / Partner Type Projected / Booked Revenue Tony Ad Networks Existing / New Business $350,000.00 Tony Direct Response Existing / New Business $80,000.00 Tony Contextual/Text links New Business $45,000.00 Tony/Team Lead-Gen/Co-Reg & BUS DEV New Business $175,000.00 Grand Totals (11 records) $650,000.00 Ad Impressions during period > 325,000,000 CPM Range $.50 - $4.00 Average CPM > $2.00 Media Type: Targeted, Rich Media / Video / Sponsorships / Micorsites Opportunity Owner Vertical / Partner Type Projected / Booked Revenue Tony/Team Ad Networks Existing / New Business $200,000.00 Grand Totals (8 records) $162,500.00 Ad Impressions during period > 50,000,000 CPM Range $1.50 - $7.00 Average CPM > $4.00
- 2. Actual / Expected Revenue Probability (%) Periods $245,000.00 70% Q3-Q4 2007 $56,000.00 70% Q3-Q4 2007 $31,500.00 70% Q3-Q4 2007 $122,500.00 70% Q3-Q4 2007 $455,000.00 Based on two ads per page Actual / Expected Revenue Probability (%) Periods $113,750.00 70% Q3-Q4 2007 $113,750.00