How to develop a name for new company and branding online.

1. Company name development and more…
Make Your Company Twitter Page 4 5 '2
0 2 1 SEARCH
More Effective
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So you decide t o creat e your CATEGORIES
business-relat ed Twit t er account and
st art ed t weet ing updat es on your
company’s new product s and ot her General
inf ormat ion. But no one seems t o
not ice your Twit t er page and you Naming & Branding
barely have less t han a hundred
f ollowers.
Yes, a lot of businesses have t aken advant age of some of t he most RECENT POSTS
f amous social media sit es t oday, like Twit t er t o publicize t heir company.
Read t he rest of t his ent ry » Make Your Company
Twitter Page More
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2. Effective
CATEGORY:
NAMING & BRANDING
Pinterest: A Platform
TAGGED WITH: A MORE EFFECTIVE TWITTER PAGE to Advertise your
MAKE YOUR COMPANY TWITTER PAGE MORE EFFECTIVE
MAKING YOUR COMPANY TWITTER PAGE EFFECTIVE Brand
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Burbn to Instagram: A
Right Name Change
Can Earn You $1
Pinterest: A Platform to Advertise 4 9 '2
0 1 1 Billion
your Brand
WRITTEN BY BONNIE 0 COMMENTS RECENT COMMENTS
Pint erest , a social phot o sharing
websit e designed like a pin board
where support ers publish any phot o
ARCHIVES
by simply “pinning” t o a virt ual pin
board has capt ured t he at t ent ion April 2012
and t he int erest of many market ers
t oday, f rom ret ailers t o media,
March 2012
Pint erest has at t ract ed quit e a great
number of virt ual pinners.
February 2012
A st udy on online consumer behavior showed Pint erest as t he 3 rd-ranking
websit e being visit ed by people in March,
January 2012
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December 2011
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3. CATEGORY:
NAMING & BRANDING October 2011
TAGGED WITH: BRAND ADVERTISING THROUGH PINTEREST PINTEREST
PINTEREST AND BRAND ADVERTISING
September 2011
PINTEREST: A PLATFORM TO ADVERTISE YOUR BRAND
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August 2011
July 2011
Burbn to Instagram: A Right Name 4 8 '2
0 1 1
June 2011
Change Can Earn You $1 Billion
May 2011
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April 2011
It only t ook a year and a half f or
a mobile app t o get millions of
March 2011
people’s at t ent ion; and one of
t hem was a very f ocal f an
named Mark Zuckerberg. T he February 2011
f amous mobile app’s name is
Inst agram, which was f ounded
January 2011
by t wo 20-somet hing-year-old
graduat es f rom St anf ord
Universit y, Kevin Syst rom and Mike Krieger. October 2010
T his illust rious app made a lot of noise early in April 2012 when t he
September 2010
company’s value was doubled and bought by an equally f amed company,
Facebook.
May 2010
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4. April 2010
CATEGORY:
NAMING & BRANDING March 2010
TAGGED WITH: BURBN TO INSTAGRAM: A NAME CHANGE WORTH $1 BILLION
FACEBOOK BUYS INSTAGRAM FOR $1 BILLION January 2010
INSTAGRAM AND FACEBOOK
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BLOGROLL
Brand Name: A Friend and a Fiend 4 1 '2
0 1 1 BlogEngage
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Frozen Lemons
A Brand Name is indeed a very
WikiComp Names
powerf ul t ool t hat can bring a
company t o t he pedest al of f ame
and glory. It has so much inf luence WordSpy
t hat people can easily associat e a
brand t o t he company’s success or t o
it s demise. Yes, indeed, a brand
name’s downf all can spell t ragedy t o it s associat ed corporat ion.
More of t en t han not , est ablishment s are not prepared t o f ace t his kind of
dilemma.
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CATEGORY:
NAMING & BRANDING
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5. TAGGED WITH: BRAND NAME: A FRIEND AND A FIEND
WHEN YOUR BRAND NAME BECOMES YOUR FRIEND
YOUR COMPANY'S BRAND NAME SHOULD BE YOUR FRIEND
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Marketing Strategy 101: Let’s 4 4 '2
0 0 1
Diversify!
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Basically, Product diversif icat ion involves modif ying exist ing product s t o
serve or cat er t o a new pot ent ial t arget market or t arget a dif f erent group
of consumers. T here are import ant keys t o a successf ul diversif icat ion:
First is a caref ul st udy of t he current t rends in t he demands of t he
consumers. Survey, survey, and survey, people have dif f erent demands
and needs. .
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: DIVERSIFIED MARKETING STRATEGIES
MARKETING STRATEGY 101: LET’S DIVERSIFY!
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6. 5 Mistakes to Avoid When Naming 3 1 '2
0 3 1
Your Company
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Creat ing a business name is
comparable t o const ruct ing t he
f oundat ion of a building. If it isn’t
st urdy enough, t here is t he
possibilit y and risk t hat t he
building might not wit hst and
pressure and could collapse.
T heref ore, t here is t he need t o be
ardent in choosing t he mat erials and st ruct ures t o be used in creat ing t he
building’s groundwork and f oundat ion.
Likewise, it is imperat ive t o caref ully consider every lit t le det ail when
f ashioning a name f or your business.
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: 5 COMMON MISTAKES TO AVOID IN COMPANY NAMING
5 MISTAKES TO AVOID WHEN NAMING YOUR COMPANY
AVOID THESE 5 ISSUES WHEN NAMING YOUR COMPANY
COMPANY NAMING MISTAKES TO AVOID
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7. Titanic and Its Many Other Names 3 8 '2
0 2 1
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Who could ever f orget t he world’s biggest misf ort une on t he sea? T his
April (t he 15t h), we commemorat e t he 100t h year of Tit anic’s t ragedy.
Remember Jack and Rose’s ill-f at ed love st ory t hat culminat ed as t he
unsinkable boat sinks? Well t hat ’s just anot her int erpret at ion of t he t ale of
Tit anic.
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: DIFFERENT NAMES OF TITANIC OTHER NAMES OF TITANIC
TITANIC AND ITS DIFFERENT NAMES TITANIC AND ITS OTHER NAMES
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Top 10 Worst Company Name 3 6 '2
0 2 1
Changes
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1. Netf lix to Qwikster
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8. Net f lix is disput ably t he most f amous label in
DVD-by-mail rent payment , and t he corporat ion
was able t o inf luence t hat brand recognit ion t o
expand it s business wit h an ent husiast ically
successf ul st reaming movie subscript ion.
Net f lix t hen split t he st reaming service and t he DVD-by-mail int o separat e
companies, naming it s DVD-by-mail Company as Qwikster .
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: COMPANY NAME CHANGES GONE WORSE
TOP 10 WORST COMPANY NAME CHANGES
WORST COMPANY NAME CHANGES
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Top 10 Slogans: The People Have 3 8 '2
0 1 1
Spoken
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1. Diamonds are f orever (DeBeers)
DeBeers’ seemingly simple market ing slogan was
publicized by T he De Beers Diamond Company
somet ime in 1938. At present , DeBeers’
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9. “Diamonds are f orever” slogan st ill ranks high
among t he most successf ul and longest -running
market ing slogans of all t ime. T he slogan
suggest s of a t imeless romance and connect ion
t o diamonds (DeBeers’ product ).
T he company st ands as one of t he major diamond sellers and suppliers in
t he world.
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: TOP 10 SLOGANS TOP 10 SLOGANS: THE PEOPLE HAVE SPOKEN
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5 Must-Have Slogan Characteristics 3 5 '2
0 1 1
to a Recognizable Business Name
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And so you’ve had it wit h all
t he company naming t ips
and guidelines and you’ve
f inally f ashioned t hat
company name t hat you
t hink and believe will help
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10. your business make it – t o
t he t op of course! T he next
t hing you need t o concern
your business wit h is it s
slogan.
A business slogan (or t agline, as ot hers would call it ) is a phrase, a
sent ence or short st at ement usually f ound next t o t he company name
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CATEGORY:
NAMING & BRANDING
TAGGED WITH: 5 MUST- HAVE SLOGAN CHARACTERISTICS
5 MUST- HAVE SLOGAN CHARACTERISTICS TO A RECOGNIZABLE
NAME
5 STEPS TO MAKE YOUR SLOGAN RECOGNIZABLE
HOW TO MAKE YOUR SLOGAN RECOGNIZABLE
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TAG CLOUD
Company Naming Company Name Ideas Company Name Suggestions
Ideas For Company Name Company Name Frozen Lemons
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11. Company Name Development Domain Names
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Co mpanies With Mytho lo g ical Labels Co mpany Failure Zo ne Why Do Co mpanies Fail? Facto rs Why Yo ur Co mpany Co uld Fail SOPA PIPA
What Yo u Sho uld Kno w Abo ut SOPA Kno wing PIPA And SOPA What Every Online Aficio nado Sho uld Kno w Abo ut SOPA PIPA 7 Reaso ns Yo u'll Fail
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Benefits Of Getting A Do main Name Be Mo re Pro ductive In 7 Ways 7 Ways To Be Mo re Pro ductive Ways To Be Pro ductive
Ho w To Be Pro ductive In 7 Ways 8 Must-Have Web Desig n Skills 8 Skills Yo u Need Fo r Web Desig n Web Desig n's 8 Must-Have Skills
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12. Skills Fo r Web Desig n Mcdo nalds Viral Ad Illeg al To Remo ve Remo ving McDo nald's Ad Is Illeg al McDo nald's Califo rnia Viral Ad Illeg al To Remo ve
Mo vie Title Viewers Remember To p 12 Mo vie Titles: Why Viewers Remember Them To p 12 Best Mo vie Titles
To p 12 Best Mo vie Titles Peo ple Remember 5 SEO Strateg ies To Co mpany Naming And Branding SEO Strateg ies Fo r Co mpany Naming
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Avo id These 5 Issues When Naming Yo ur Co mpany Co mpany Naming Mistakes To Avo id Marketing Strateg y 101: Let’s Diversify!
Diversified Marketing Strateg ies Brand Name: A Friend And A Fiend Yo ur Co mpany's Brand Name Sho uld Be Yo ur Friend
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13. When Yo ur Brand Name Beco mes Yo ur Friend Instag ram And Facebo o k Burbn To Instag ram: A Name Chang e Wo rth $1 Billio n
Facebo o k Buys Instag ram Fo r $1 Billio n Pinterest Pinterest: A Platfo rm To Advertise Yo ur Brand Pinterest And Brand Advertising
Brand Advertising Thro ug h Pinterest Make Yo ur Co mpany Twitter Pag e Mo re Effective A Mo re Effective Twitter Pag e
Making Yo ur Co mpany Twitter Pag e Effective
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