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October 2010
Talent Dividend Metrics
Joe Cortright
October 2010
October 2010
Roadmap
1. The Talent Dividend Calculation
2. Four Key Metrics
3. Years of Post Secondary Education
4. Migration
October 2010
October 2010
October 2010
Talent
October 2010
The Hypothesis
• Better educated metropolitan areas have
higher incomes
• Better skilled workers are more innovative
and productive
October 2010
0% 10% 20% 30% 40% 50%
Washington-Arlington-Alexandria, DC-VA-MD-WV
San Jose-Sunnyvale-Santa Clara, CA
San Francisco-Oakland-Fremont, CA
Boston-Cambridge-Quincy, MA-NH
Raleigh-Cary, NC
Austin-Round Rock, TX
Minneapolis-St. Paul-Bloomington, MN-WI
Seattle-Tacoma-Bellevue, WA
Denver-Aurora, CO
New York-Northern New Jersey-Long Island, NY-
Baltimore-Tow son, MD
Atlanta-Sandy Springs-Marietta, GA
San Diego-Carlsbad-San Marcos, CA
Portland-Vancouver-Beaverton, OR-WA
Hartford-West Hartford-East Hartford, CT
Chicago-Naperville-Joliet, IL-IN-WI
Columbus, OH
Kansas City, MO-KS
Philadelphia-Camden-Wilmington, PA-NJ-DE-MD
Charlotte-Gastonia-Concord, NC-SC
Richmond, VA
Rochester, NY
Salt Lake City, UT
Sacramento-Arden-Arcade-Roseville, CA
Indianapolis-Carmel, IN
Dallas-Fort Worth-Arlington, TX
Milw aukee-Waukesha-West Allis, WI
Los Angeles-Long Beach-Santa Ana, CA
St. Louis, MO-IL
Nashville-Davidson-Murfreesboro-Franklin, TN
Miami-Fort Lauderdale-Pompano Beach, FL
Orlando-Kissimmee, FL
Providence-New Bedford-Fall River, RI-MA
Houston-Sugar Land-Baytow n, TX
Phoenix-Mesa-Scottsdale, AZ
Pittsburgh, PA
Cincinnati-Middletow n, OH-KY-IN
Virginia Beach-Norfolk-New port New s, VA-NC
Detroit-Warren-Livonia, MI
Buffalo-Niagara Falls, NY
Oklahoma City, OK
Birmingham-Hoover, AL
Cleveland-Elyria-Mentor, OH
New Orleans-Metairie-Kenner, LA
Jacksonville, FL
Tampa-St. Petersburg-Clearw ater, FL
San Antonio, TX
Memphis, TN-MS-AR
Louisville-Jefferson County, KY-IN
Las Vegas-Paradise, NV
Riverside-San Bernardino-Ontario, CA
Four Year College
Attainment Rate
October 2010
The Evidence
Education Explains Most Differences in Metro Income
Annual Per Capita Income, 2005
NO
RAL
ROC
SLC
BIR
BUF
OKC
HAR
RIC
LOU
MEM
JAC NAS
AUS
MIL
CHA
PRI
VB
IND
COL
LV
SAT
KC
ORL
SACCLE
CIN POR
PIT
DEN
BAL
TPA
STL
SAN
MIN
SEA
PHO
DET
ATL
MIA
HOU PHI
DAL
CHI
LA
NY
y = 763.27x + 16466
R
2
= 0.5846
$30,000
$32,000
$34,000
$36,000
$38,000
$40,000
$42,000
$44,000
$46,000
$48,000
$50,000
15 20 25 30 35 40 45
Percent of Population with a 4-Year College Degree, 2006
Sources: BEA (Income), Census (Education)
October 2010
Estimating the Gain
• Each 1% improvement in college
attainment is associated with a $763
increase in per capita income for the entire
metropolitan area
• These education gains are the product of
a shift in the entire skill distribution, not
just moving 1% past the 4 year mark
October 2010
Make progress at every stage
October 2010
2. Metrics for improving
attainment
• High School Completion
• College Continuation
• Adult Post-Secondary Education
• College Completion
October 2010
Different Sources of Data
– Institutional
• Enrollment records
• Generated by schools
• Aggregated by others (NCES, NCHEMS, NSC)
– Population
• Survey data
• Gathered by Census Bureau
• Covers entire population; sampling variability
October 2010
Institutional Measures
• Administrative records from educational
institutions
– Diplomas, Enrollment
• Reported to and aggregated by national
organizations
– NCES, National Student Clearinghouse
• High coverage/ Can drill down; but can be
vague and anomalous
October 2010
High School Completion
• Cumulative Promotion Index
• Product of high school grade level success
rates:
– [(9th to 10th %) x (10th to 11th %) x (11th to 12th)
% x (12th to Diploma %)]
• If 90% are promoted each year
– CPI= .9 x .9 x .9 x .9 = 65.1%
• Computed from NCES data
October 2010
High School Graduation Rates
(CPI Method)
WAS
CIN
PDX
DET
SAC
IND
NY
BAL PHI
MEM RIC KC
VBN RAL ROC
HOU RIV DEN NAS
ATL OKC LOU MIL
SLC AUS STL SDO
JFL BIR CLE SEA
TSP LA SJO DFW CHI MSP
PHX LV MIA CHA ORL COL SAT SFO BUF
35% 40% 45% 50% 55% 60% 65% 70% 75% 80% 85%
Source: Computed from NCES/CCD
October 2010
College Completion
• Institutions report 6-year graduation rate
for four-year institutions
• Data reported by institutions, tabulated by
IPEDS
• We sum by metro area, weighting
institutional rates by enrollment for four-
year institutions.
October 2010
College Graduation Rates
SDO
COL
LA
SEA
RIC SAC
STL ORL
ATL CLE ROC
JFL BUF AUS
TSP NAS BOS
MIA VBN BAL
PDX RIV PHI
OKC CIN HAR
DFW NY RAL
DET NOLA CHA PIT
SLC IND BIR PRO
MEM LOU MIL SFO
LV KC CHI SAT
PHX HOU DEN WAS MSP SJO
10% 20% 30% 40% 50% 60% 70%
Source: Computed from IPEDS
October 2010
Population Measures
• Data from American Community Survey
• Two Questions:
– Attendance
– Attainment
• Asked of 1% Sample Annually
• Use 3-year 2006-2008 pooled sample
October 2010
MicroData Tabulations
October 2010
ACS Attendance Question
October 2010
The ACS
Attainment
Question
October 2010
High School Completion (on time)
• What percent of 19 year olds report having
received a high school diploma or GED?
• Census question makes no distinction
between diploma and GED
October 2010
College Continuation
• What proportion of 18 to 24 year olds who
have completed high school are enrolled
in college?
October 2010
College Enrollment
SAT
PDX
CHA
HOU
MEM LA SJO
TSP CIN ROC
SEA CLE NAS BUF
SLC SDO WAS PIT
IND BAL MIL PRO
DFW RIC STL HAR
LOU SAC OKC COL
KC BIR MIA AUS
PHX ORL DET PHI
JFL VBN NOLA CHI SFO RAL
LV DEN RIV ATL MSP NY BOS
25% 30% 35% 40% 45% 50% 55%
Source: American Community Survey, PUMS, 2006-2008
Percent of 18-24 Year Olds Attending Post-Secondary Education
October 2010
Adult Post-Secondary Education
• What proportion of 25-44 year olds, who
have completed high school, but do not
have a bachelor’s degree, attended
college classes?
October 2010
Adult Enrollment and Age
Enrollment Declines with Age
Percent of Persons with Less than a BA Degree Attending College Classes, by Age
R2
= 0.983
0.0%
2.0%
4.0%
6.0%
8.0%
10.0%
12.0%
14.0%
16.0%
18.0%
20 25 30 35 40 45 50 55 60 65 70
Age
AttendingCollegeClasses
Source: American Community Survey, PUMS, 2006-2008
October 2010
Adult Post-Secondary Attendance
RIC
KC LA
PRO TSP
PHX RAL
PIT RIV
MIL LOU ORL
ROC BOS CHI SEA PDX
NY PHI HOU COL MIA SAT SJO
DFW NAS ATL AUS HAR CLE WAS OKC
NOLA CHA CIN MSP STL JFL BAL SLC VBN
LV BIR BUF DEN IND MEM DET SFO SDO SAC
5.0% 5.5% 6.0% 6.5% 7.0% 7.5% 8.0% 8.5% 9.0% 9.5%
Source: American Community Survey, PUMS, 2006-2008
25 to 44 Year Olds with No Four-Year Degree Attending Post-Secondary Classes
October 2010
College Completion
• What percent of 24 year olds report having
received a four-year college degree?
October 2010
College Completion
CHA
BOS
ROC
IND
OKC
BAL
DEN
ATL
PRO
SEA
CLE CHI
SDO CIN MIL
DFW PDX HAR BUF
DET RIC BIR MSP
SAC TSP ORL NAS NY
LV PHX LA STL COL
SAT NOLA MEM SJO PHI
SLC HOU MIA SFO PIT
RIV VBN JFL LOU AUS KC WAS RAL
10% 15% 20% 25% 30% 35% 40% 45%
Source: American Community Survey, PUMS, 2006-2008
24 Year Olds with a Four-year degree or higher
October 2010
Making Use of the Data
• Where am is my region strong and weak?
• Who is doing better that I might learn
from?
• Are there special conditions that affect
local performance?
October 2010
Years of Post-Secondary Education
• Four-year degree attainment rate is too
simple to capture the “size” of the Talent
Dividend challenge
• How much additional education is needed
to raise the attanment rate?
October 2010
October 2010
YPSE Weights
Value Years of PSE
High school graduate, or Less 0
Some college, less than 1 year .5
One or more years of college but no degree 1.2
Associate degree 2
Bachelor's degree 4
Master's degree 5
Professional degree 5
Doctorate degree 7
October 2010
YPSE v. 4 year attainment
Years of Post-Secondary Education Correlates with BA Attainment
y = 0.2097x - 0.0634
R2
= 0.9763
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
0 0.5 1 1.5 2 2.5 3 3.5
YPSE: Years of Post-Secondary Education
BAAttainmentRate
Source: American Community Survey, PUMS, 2006-2008
October 2010
How much effort?
• Years of Post-Secondary Education
• Portland: About 100,000 person years of
additional post-secondary education to
raise the four-year college attainment rate
by 1 percentage point.
October 2010
Migration
• About 2.7 million working age persons with
four-year degrees move to a different
metropolitan area each year
October 2010
Talent Migration *
PHI
CHI JFL
MIL BAL LOU SLC
PRO CIN VBN DFW TSP
NY BUF SFO PIT PDX
HAR IND WAS ATL PHX
ROC BOS NAS SDO SAT RAL
MEM ORL COL SJO HOU CHA LV
NOLA DET LA MSP KC RIC SAC RIV SEA AUS
-1% -0.5% 0.0% 0.5% 1.0% 1.5% 2.0% 2.5% 3.0% 3.5% 4.5%
* Not adjusted for international out-migration
Net In-Migration of Working Aged Adults with a Four-year Degree
Source: American Community Survey, PUMS, 2006-2008
October 2010

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Joe cortright

  • 1. October 2010 Talent Dividend Metrics Joe Cortright October 2010
  • 2. October 2010 Roadmap 1. The Talent Dividend Calculation 2. Four Key Metrics 3. Years of Post Secondary Education 4. Migration
  • 6. October 2010 The Hypothesis • Better educated metropolitan areas have higher incomes • Better skilled workers are more innovative and productive
  • 7. October 2010 0% 10% 20% 30% 40% 50% Washington-Arlington-Alexandria, DC-VA-MD-WV San Jose-Sunnyvale-Santa Clara, CA San Francisco-Oakland-Fremont, CA Boston-Cambridge-Quincy, MA-NH Raleigh-Cary, NC Austin-Round Rock, TX Minneapolis-St. Paul-Bloomington, MN-WI Seattle-Tacoma-Bellevue, WA Denver-Aurora, CO New York-Northern New Jersey-Long Island, NY- Baltimore-Tow son, MD Atlanta-Sandy Springs-Marietta, GA San Diego-Carlsbad-San Marcos, CA Portland-Vancouver-Beaverton, OR-WA Hartford-West Hartford-East Hartford, CT Chicago-Naperville-Joliet, IL-IN-WI Columbus, OH Kansas City, MO-KS Philadelphia-Camden-Wilmington, PA-NJ-DE-MD Charlotte-Gastonia-Concord, NC-SC Richmond, VA Rochester, NY Salt Lake City, UT Sacramento-Arden-Arcade-Roseville, CA Indianapolis-Carmel, IN Dallas-Fort Worth-Arlington, TX Milw aukee-Waukesha-West Allis, WI Los Angeles-Long Beach-Santa Ana, CA St. Louis, MO-IL Nashville-Davidson-Murfreesboro-Franklin, TN Miami-Fort Lauderdale-Pompano Beach, FL Orlando-Kissimmee, FL Providence-New Bedford-Fall River, RI-MA Houston-Sugar Land-Baytow n, TX Phoenix-Mesa-Scottsdale, AZ Pittsburgh, PA Cincinnati-Middletow n, OH-KY-IN Virginia Beach-Norfolk-New port New s, VA-NC Detroit-Warren-Livonia, MI Buffalo-Niagara Falls, NY Oklahoma City, OK Birmingham-Hoover, AL Cleveland-Elyria-Mentor, OH New Orleans-Metairie-Kenner, LA Jacksonville, FL Tampa-St. Petersburg-Clearw ater, FL San Antonio, TX Memphis, TN-MS-AR Louisville-Jefferson County, KY-IN Las Vegas-Paradise, NV Riverside-San Bernardino-Ontario, CA Four Year College Attainment Rate
  • 8. October 2010 The Evidence Education Explains Most Differences in Metro Income Annual Per Capita Income, 2005 NO RAL ROC SLC BIR BUF OKC HAR RIC LOU MEM JAC NAS AUS MIL CHA PRI VB IND COL LV SAT KC ORL SACCLE CIN POR PIT DEN BAL TPA STL SAN MIN SEA PHO DET ATL MIA HOU PHI DAL CHI LA NY y = 763.27x + 16466 R 2 = 0.5846 $30,000 $32,000 $34,000 $36,000 $38,000 $40,000 $42,000 $44,000 $46,000 $48,000 $50,000 15 20 25 30 35 40 45 Percent of Population with a 4-Year College Degree, 2006 Sources: BEA (Income), Census (Education)
  • 9. October 2010 Estimating the Gain • Each 1% improvement in college attainment is associated with a $763 increase in per capita income for the entire metropolitan area • These education gains are the product of a shift in the entire skill distribution, not just moving 1% past the 4 year mark
  • 10. October 2010 Make progress at every stage
  • 11. October 2010 2. Metrics for improving attainment • High School Completion • College Continuation • Adult Post-Secondary Education • College Completion
  • 12. October 2010 Different Sources of Data – Institutional • Enrollment records • Generated by schools • Aggregated by others (NCES, NCHEMS, NSC) – Population • Survey data • Gathered by Census Bureau • Covers entire population; sampling variability
  • 13. October 2010 Institutional Measures • Administrative records from educational institutions – Diplomas, Enrollment • Reported to and aggregated by national organizations – NCES, National Student Clearinghouse • High coverage/ Can drill down; but can be vague and anomalous
  • 14. October 2010 High School Completion • Cumulative Promotion Index • Product of high school grade level success rates: – [(9th to 10th %) x (10th to 11th %) x (11th to 12th) % x (12th to Diploma %)] • If 90% are promoted each year – CPI= .9 x .9 x .9 x .9 = 65.1% • Computed from NCES data
  • 15. October 2010 High School Graduation Rates (CPI Method) WAS CIN PDX DET SAC IND NY BAL PHI MEM RIC KC VBN RAL ROC HOU RIV DEN NAS ATL OKC LOU MIL SLC AUS STL SDO JFL BIR CLE SEA TSP LA SJO DFW CHI MSP PHX LV MIA CHA ORL COL SAT SFO BUF 35% 40% 45% 50% 55% 60% 65% 70% 75% 80% 85% Source: Computed from NCES/CCD
  • 16. October 2010 College Completion • Institutions report 6-year graduation rate for four-year institutions • Data reported by institutions, tabulated by IPEDS • We sum by metro area, weighting institutional rates by enrollment for four- year institutions.
  • 17. October 2010 College Graduation Rates SDO COL LA SEA RIC SAC STL ORL ATL CLE ROC JFL BUF AUS TSP NAS BOS MIA VBN BAL PDX RIV PHI OKC CIN HAR DFW NY RAL DET NOLA CHA PIT SLC IND BIR PRO MEM LOU MIL SFO LV KC CHI SAT PHX HOU DEN WAS MSP SJO 10% 20% 30% 40% 50% 60% 70% Source: Computed from IPEDS
  • 18. October 2010 Population Measures • Data from American Community Survey • Two Questions: – Attendance – Attainment • Asked of 1% Sample Annually • Use 3-year 2006-2008 pooled sample
  • 22. October 2010 High School Completion (on time) • What percent of 19 year olds report having received a high school diploma or GED? • Census question makes no distinction between diploma and GED
  • 23. October 2010 College Continuation • What proportion of 18 to 24 year olds who have completed high school are enrolled in college?
  • 24. October 2010 College Enrollment SAT PDX CHA HOU MEM LA SJO TSP CIN ROC SEA CLE NAS BUF SLC SDO WAS PIT IND BAL MIL PRO DFW RIC STL HAR LOU SAC OKC COL KC BIR MIA AUS PHX ORL DET PHI JFL VBN NOLA CHI SFO RAL LV DEN RIV ATL MSP NY BOS 25% 30% 35% 40% 45% 50% 55% Source: American Community Survey, PUMS, 2006-2008 Percent of 18-24 Year Olds Attending Post-Secondary Education
  • 25. October 2010 Adult Post-Secondary Education • What proportion of 25-44 year olds, who have completed high school, but do not have a bachelor’s degree, attended college classes?
  • 26. October 2010 Adult Enrollment and Age Enrollment Declines with Age Percent of Persons with Less than a BA Degree Attending College Classes, by Age R2 = 0.983 0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0% 14.0% 16.0% 18.0% 20 25 30 35 40 45 50 55 60 65 70 Age AttendingCollegeClasses Source: American Community Survey, PUMS, 2006-2008
  • 27. October 2010 Adult Post-Secondary Attendance RIC KC LA PRO TSP PHX RAL PIT RIV MIL LOU ORL ROC BOS CHI SEA PDX NY PHI HOU COL MIA SAT SJO DFW NAS ATL AUS HAR CLE WAS OKC NOLA CHA CIN MSP STL JFL BAL SLC VBN LV BIR BUF DEN IND MEM DET SFO SDO SAC 5.0% 5.5% 6.0% 6.5% 7.0% 7.5% 8.0% 8.5% 9.0% 9.5% Source: American Community Survey, PUMS, 2006-2008 25 to 44 Year Olds with No Four-Year Degree Attending Post-Secondary Classes
  • 28. October 2010 College Completion • What percent of 24 year olds report having received a four-year college degree?
  • 29. October 2010 College Completion CHA BOS ROC IND OKC BAL DEN ATL PRO SEA CLE CHI SDO CIN MIL DFW PDX HAR BUF DET RIC BIR MSP SAC TSP ORL NAS NY LV PHX LA STL COL SAT NOLA MEM SJO PHI SLC HOU MIA SFO PIT RIV VBN JFL LOU AUS KC WAS RAL 10% 15% 20% 25% 30% 35% 40% 45% Source: American Community Survey, PUMS, 2006-2008 24 Year Olds with a Four-year degree or higher
  • 30. October 2010 Making Use of the Data • Where am is my region strong and weak? • Who is doing better that I might learn from? • Are there special conditions that affect local performance?
  • 31. October 2010 Years of Post-Secondary Education • Four-year degree attainment rate is too simple to capture the “size” of the Talent Dividend challenge • How much additional education is needed to raise the attanment rate?
  • 33. October 2010 YPSE Weights Value Years of PSE High school graduate, or Less 0 Some college, less than 1 year .5 One or more years of college but no degree 1.2 Associate degree 2 Bachelor's degree 4 Master's degree 5 Professional degree 5 Doctorate degree 7
  • 34. October 2010 YPSE v. 4 year attainment Years of Post-Secondary Education Correlates with BA Attainment y = 0.2097x - 0.0634 R2 = 0.9763 0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 0 0.5 1 1.5 2 2.5 3 3.5 YPSE: Years of Post-Secondary Education BAAttainmentRate Source: American Community Survey, PUMS, 2006-2008
  • 35. October 2010 How much effort? • Years of Post-Secondary Education • Portland: About 100,000 person years of additional post-secondary education to raise the four-year college attainment rate by 1 percentage point.
  • 36. October 2010 Migration • About 2.7 million working age persons with four-year degrees move to a different metropolitan area each year
  • 37. October 2010 Talent Migration * PHI CHI JFL MIL BAL LOU SLC PRO CIN VBN DFW TSP NY BUF SFO PIT PDX HAR IND WAS ATL PHX ROC BOS NAS SDO SAT RAL MEM ORL COL SJO HOU CHA LV NOLA DET LA MSP KC RIC SAC RIV SEA AUS -1% -0.5% 0.0% 0.5% 1.0% 1.5% 2.0% 2.5% 3.0% 3.5% 4.5% * Not adjusted for international out-migration Net In-Migration of Working Aged Adults with a Four-year Degree Source: American Community Survey, PUMS, 2006-2008