Clouds in the Enterprise

Clouds in the Enterprise John Rhoton Distinguished Technologist HP EDS CTO Office June 2009

Today’s Agenda ,[object Object],[object Object],[object Object],[object Object],June 19, 2009

So, What is Cloud Computing? ,[object Object],[object Object],[object Object],[object Object],“ A large pool of easily usable and accessible virtualized resources (such as hardware, development platforms and/or services). These resources can be dynamically reconfigured to adjust to a variable load (scale), allowing also for an optimum resource utilization. This pool of re-sources is typically exploited by a pay-per-use model in which guarantees are offered by the Infrastructure Provider by means of customized SLAs.” Vaquero, Rodero-Merino, Caceres, Lindner

Semantics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],June 19, 2009

Cloud Attributes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Private versus Public Cloud

Innovation & Impact ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],June 19, 2009

The cloud (r)evolution: solving problems that current technology models can’t solve Jun 19, 2009 Technology over the internet Service providers Service consumers ,[object Object],Existing apps and infrastructure Contract-based consumption Decoupling services and data New connections Information relevance Massively scalable applications New capabilities Flexible consumption New access

Massive Scale-out and the Cloud 17 Decmeber 2008 ,[object Object],Enterprise Class Global class On-premise Hybrid/off-premise 100s -1000s of nodes 10,000+ nodes Proprietary Commodity HW resiliency SW resiliency Max performance Max efficiency Silo’ed Resources Shared Resources Cost-Center Clusters Grids/Cloud Value/ Revenue-Center Static Elastic Shared storage Replicated storage Facility costs Power Usage Efficiency

Market context A service-centric perspective sheds light on all value chain constituents S S S External services In-house services Cloud services Massive scale-out infrastructure Global-class software Enterprise-class software Dedicated and shared infrastructure Enterprise-class software Dedicated and shared infrastructure ,[object Object],Business users Cloud service provider Hosted / outsourced service provider IT organization internal service provider Business outcome

Across the Chasm Web Services Web 2.0 Laggards Bowling Alley Tornado Main Street Early Market Internet Mobility Cloud Computing Virtualization Geoffrey Moore: Crossing the Chasm. Collins 2002 Innovators Early Adopters Late Majority Early Majority

Cloud Model Integration Operation Governance Hardware Computation Storage Memory Colocation Real Estate Cooling Power Bandwidth Virtualisation Provisioning Billing Virtualisation Platform Programming Language Development Environment APIs Application CRM UC Email ....... .......

Cloud Landscape Governance Operation Integration Infrastructure Platform Software

Cloud-oriented Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Why Cloud Computing? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

An infrastructure utility underpins both dedicated and “as a service” applications Business outcomes Technology-enabled services Internally hosted ,[object Object],Externally hosted Infrastructure as a service Business outcome Cloud Infrastructure Utility Enterprise Infrastructure Utility Enterprise-class applications Global-class cloud services

HP delivers on the Business Technology Ecosystem A sampling of HP product and services Business outcomes Technology-enabled services ,[object Object],Business outcome Externally hosted Infrastructure as a service Infrastructure Utility homogeneous, centralized design Infrastructure Utility heterogeneous, distributed design Enterprise-class applications Global-class cloud services EDS Application Services Performance / Quality Center Security Center Service Manager Catalog Business Service Automation Insight Orchestration Business Service Management Proliant / Integrity ProCurve Storage Works Insight Dynamics - VSE Proliant BL2x220c StorageWorks ExDS9100 Portable Optimized Datacenter Snapfish, BookPrep, MagCloud Business Availability Center Quality and Security Centers Cloud Assure Concierge Services Project & Portfolio Management

HP delivers value across the business technology ecosystem Jun 19, 2009 We build it Leading data center design company We power it With leading servers, storage and networking We design it Expertise in application architecture & frameworks We automate it With virtualization and management software We secure it Through HP Secure Advantage program We support it With tens of thousands of IT professionals We govern it HP wrote the books on service management We measure it HP can measure the fiscal impact of services We deliver it Through purchased, financed, outsourced, cloud ,[object Object]

Enterprise Recommendations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Clouds in the Enterprise

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