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Bad things happen Rick Mans - Social Media Evangelist
Therestill is a realworld
Twitter 'costs British economy £1.38bn'
Twitter joke led to Terror Act arrest and airportlife ban
Honda
Nathalie Blanchard
Ketchum and FedEx This particular Twitter posting came back to bite the agency person from Ketchum  (New York office) who made some unflattering remarks about Memphis this morning before he presented on digital media to the worldwide communications group at FedEx (150+) people. Not only did an employee find it, they were totally offended by it and responded to the agency person. The kicker is that they copied the FedEx Coporate Vice President, Vice President, Directors and all management of FedEx’s communication department AND the chain of command at Ketchum. Mr. Andrews, the Ketchum presenter, did not take into account that many FedExers are native Memphians and are fiercely defensive of their city and their company.
Gunsdon’tkillpeople
Whatguns do
Earthquake in China 3 minutes VS 3 months
Twitter 'costs British economy £1.38bn' Talking about last night's Eastenders costs British economy £1.38bn Eating biscuits costs British economy £1.38bn Unjamming the photocopier costs British economy £1.38bn
Thisis time wasting
That Internet thing is storing informationquitepermanently
Thinkbeforeyou post
A ruleyoucoulduse Don’t put anything online you wouldn’t tell or show a journalist, a client, an analyst or a competitor. The world is your audience so please be thoughtful on what you put online.  Be consistent with the way you wish to portray yourself to strangers, friends, colleagues and clients.
Robin Dunbar 150
everything you do should at least create the beginning of a relationship Whenyou are in social media
Rick Mans rick.mans@capgemini.com+31 6 512 10 144http://twitter.com/rickmanshttp://www.linkedin.com/in/rickmans

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Bad things will happen (when you use social media)

  • 1. Bad things happen Rick Mans - Social Media Evangelist
  • 2. Therestill is a realworld
  • 3. Twitter 'costs British economy £1.38bn'
  • 4. Twitter joke led to Terror Act arrest and airportlife ban
  • 6.
  • 8. Ketchum and FedEx This particular Twitter posting came back to bite the agency person from Ketchum (New York office) who made some unflattering remarks about Memphis this morning before he presented on digital media to the worldwide communications group at FedEx (150+) people. Not only did an employee find it, they were totally offended by it and responded to the agency person. The kicker is that they copied the FedEx Coporate Vice President, Vice President, Directors and all management of FedEx’s communication department AND the chain of command at Ketchum. Mr. Andrews, the Ketchum presenter, did not take into account that many FedExers are native Memphians and are fiercely defensive of their city and their company.
  • 11. Earthquake in China 3 minutes VS 3 months
  • 12. Twitter 'costs British economy £1.38bn' Talking about last night's Eastenders costs British economy £1.38bn Eating biscuits costs British economy £1.38bn Unjamming the photocopier costs British economy £1.38bn
  • 14. That Internet thing is storing informationquitepermanently
  • 16. A ruleyoucoulduse Don’t put anything online you wouldn’t tell or show a journalist, a client, an analyst or a competitor. The world is your audience so please be thoughtful on what you put online. Be consistent with the way you wish to portray yourself to strangers, friends, colleagues and clients.
  • 18. everything you do should at least create the beginning of a relationship Whenyou are in social media
  • 19. Rick Mans rick.mans@capgemini.com+31 6 512 10 144http://twitter.com/rickmanshttp://www.linkedin.com/in/rickmans

Notes de l'éditeur

  1. http://bentremblay.com/en/what-i-hate-about-social-media
  2. http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.htmlThe last Earthquake in China was newsaround the globe in about 3 minutes. The quakebeforethat was admittedby China afterthreemonths. Social media enabled the people living in the area to bring the news to theirpeers. No governmentregulation.
  3. http://www.telegraph.co.uk/technology/twitter/6418567/Twitter-costs-British-economy-1.38bn.html