Rivet Logic is a professional services firm focused on enterprise content management, web experience management, collaboration platforms, and search using open source software. They discuss Crafter rivet, an open source project that provides a comprehensive authoring environment and content delivery capabilities when combined with Alfresco. Key components include the Crafter Studio authoring tool and Crafter Engine for content delivery. Case studies are presented on sites built with Crafter and Alfresco, including for Full Sail University, HBR.org, the National Academies, and TaylorMade Golf.

1. Web Experience Management
with Alfresco and Crafter rivet
Rivet Logic Webinar – September 13, 2011
Russ Danner, Senior Architect
Mike Vertal, President and CEO
Rivet Logic Corporation
11410 Isaac Newton Square North
Suite 210
Reston, VA 20190
Ph: 703.955.3480 Fax: 703.234.7711
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2. Rivet Logic Overview
• Award-winning professional services focused on:
o Enterprise Content Management
o Web Experience Management
o Collaboration and Social Community Platforms
o Enterprise and Web Search
• Using Leading Open Source Software
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3. Rivet Logic-Awards and Honors
Partner of the Year - North America Solution of the Year Award
Overall Innovator Award
Innovator of the Year
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4. Web Experience Management
Overview
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5. WEM – Business Drives Strategy
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6. WEM – Content is Still King
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7. WEM – Fully Featured
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8. Alfresco and Crafter
Technology Overview
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9. Crafter rivet - Background
• Open source, joint development project
o Several outside contributors
o Started development in 2007 (content delivery for Alfresco WCM)
o Numerous sites in production
• Crafter Studio Extension
o Comprehensive authoring environment for WCM
o Started development in 2009
o Leverages Alfresco Content Platform and Alfresco Share
• From WCM to Web Experience Management (WEM)
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10. Basic WCM With Alfresco
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11. From WCM to… WEM
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12. From WCM to… WEM
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13. Architecture - High Level
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14. Architecture - Key Elements
engine
studio
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15. Focus: Crafter Studio
studio
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16. Crafter Studio Architecture
studio
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17. Crafter Studio - Key Technologies
studio
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18. Orbeon
• Advanced controls • Fully interactive forms
o Rich text editor o Rich, expressive modeling
• WYSIWYG HTML o Dependency flow
• Copy/Paste from MS Word o As-you-type validation
o Images and attachments o Optional sections
o Auto-completion o Repeated sections
o Dialogs, trees and menus
o Tabs and accordions • Open Standard (XForms)
o Custom controls o Advanced forms logic
o Rich user interface for
• Open Source (LGPL) business users
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19. Alfresco Share
• Enables Collaboration - Web Editors, Authors, Producers, Reviewers,
Marketers, …
• Scriptable Web Development with SpringSurf
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20. Focus: Crafter Engine
engine
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21. Architecture – Content Delivery
engine
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22. Content Targeting
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23. Campaign and CRM Integration
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24. Multi-Channel Publishing
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25. Case Studies
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26. Full Sail University
“Combining Crafter rivet with Alfresco allowed us increased flexibility, and to scale with ease.”
--Mark Gersting, Senior Application Developer/Team Lead, Full Sail University
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27. Case Study – HBR.org
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28. HBR E-Commerce
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29. Case Study – National Academies
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30. Case Study – TaylorMade Golf
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31. Demo
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32. Learn more…
rivetlogic.com
blogs.rivetlogic.com
forge.rivetlogic.com
youtube.com/rivetlogic
twitter.com/rivetlogic
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