The document discusses how APIs can help manage big data from the Internet of Things (IoT). It notes that IoT will generate large amounts of diverse data from many sources, and APIs are needed to integrate data from different systems and sources, and regulate access and sharing of data through data marketplaces and lenses. The document also discusses challenges around ensuring proper governance and ownership when data is shared through APIs.

1. Intelligent APIs for Big Data and
Internet of Things
Holger Reinhardt (Business Strategy)
Matt McLarty (VP Client Solutions)
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2. Housekeeping
Holger Reinhardt
Matt McLarty
hreinhardt@layer7.com
mmclarty@layer7.com
CA Layer 7
CA Layer 7
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3. The Data Age
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4. How do we go from here…
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5. …to here…
http://www.topmastersinhealthcare.com/hospital-room/future-hospital.jpg
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6. …without ending up here?
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7. IoT Value Statement
Data = Value
IoT = More Data
IoT= More Value
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8. More data = more value?
“Our revenue increases 3% for
every 100 terabytes of data that
we collect.”
-No One Ever
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9. A New Definition for “Big Data”
Big Data
Fast Data
Open Data
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10. IoT and Big-Fast-Open Data
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11. IoT Data Risk Areas
Confidentiality
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Integrity
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Availability
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13. Big Data Powers Today’s Enterprise
Supply Chain
Advertising
Social Engagement
Targeted Offers
Business Intelligence
Mobile Apps
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14. But Big Data Needs Lots of Little Data to Be Useful
Commerce
Cloud
Transaction Data
Performance
Social Feeds
Location
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15. Big Data Doesn’t Start Off As Big
Needs Way of Acquiring Data from Multiple Internal & External Sources
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16. It’s Not Always Scrubbed & Cleaned
Need Ways of Validating, De-duping and Sanitizing
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17. …or in the Right Shape for Distribution/Monetization
Needs to be shaped to fit the right consumer device & app
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18. APIs Are The Way To Bridge Any Data Source & Destination
Data Consumers
Identity
Security
Data Store
Application
Cloud
Data Sources
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Network

19. APIs Enable Data Flow & Lifecycle
APIs
APIs
APIs
API
APIs
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APIs
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20. But An API Delivery & Management Platform Is
Essential to Control & Regulate
Transformation
Routing
Traffic Control
Composition
Throttling
Prioritization
Caching
Security
Integrate, Validate, Transform
Health Tracking
Workflow
Performance
Patch Management Policy Migration
Version & Lifecycle
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Global Staging
Authentication
Token Service
Entitlements
API Keys
OAuth 1.x
OAuth 2.0
Single Sign On
OpenIDConnect
Federate & Secure
Config Migration
Reporting
Developer
Enrollment
Quotas
Plans
API Explorer
Rankings
Developer Enable
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Analytics
API Docs
Forums

21. Simplifies Big Data Lifecycle
Governance
Integration
Security
Adapt
Availability
Aggregate
SLA
Transform
Optimization
Validate
Sharing
Developers
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Apps
Services
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Monetization

22. Can Regulate Access & Enforce Contracts
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23. And Bridge Data Management with IT Management
API Management operationalizes IM
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24. But Challenges Exist: Not All APIs Are The Same
Data APIs Are Not Identical to Application APIs
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25. Does The Data Even Belong to You?
challenges if you try to monetize customer or supplier data without rights
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26. How To Make Sure it Remains Your Data
if you share data how can you make sure it is not copied or resold
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27. Core Value of APIs
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28. Data-as-a-Service using Layer 7 Data Lens
Management Portal
Internal Use
Data
Direct Partner /
Customer
Heterogenous and
Distributed data storage
(RDS, NoSQL, Hadoop, etc)
Provider
Defined
Data Lens
Service Provider
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Customer
Defined
Data Lenses
Data API Management
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Data
Marketplace
Customer
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Customer via
Marketplace
3rd Parties

29. Big Data, Fast Data, Open Data, Secure Data with Layer 7
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30. Thank You!
Questions?

31. Join Our Upcoming IoT Tech Talk
Designing APIs for the Internet of Things
October 31, 9am PDT
Sign up for updates at:
http://api.co/L7live
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