Digital Brand Monitoring and Management
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Covers various issues around brand protection in domain name registrations, and search engine results pages.
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Digital Brand Monitoring and Management
- 1. Digital Brand Monitoring and Management Pubcon 2006
- 4. Clients Search and web design client base 16
- 5. Mother Theresa Pubcon 2006
- 7. Google search for “mother theresa”
- 9. What digital brand managers need to know Reputation Monitoring and Management
- 14. The bounty on brand terms and domains Reputation Monitoring and Management
- 20. DNForum – “Greetings from MS Legal”
- 21. How to get started in online reputation monitoring How to make sense of it all and respond proactively
- 28. Rob Garner l Senior Strategic Planner Senior Strategic Planner iCrossing, Dallas, Texas 214.676.2089 [email_address] Thank you.
Notes de l'éditeur
- A couple of weeks ago I went searching for people whose charcter’s were beyond reproach to assess their respctive search engine reputations. As a feeder and caregiver to millions of the world’s poorest, the first name that came to mind was Mother Theresa.
- Google’s results are sometimes merciless, even to the beatified Mother. The critic disparagingly calls her “mommie dearest”, “a fraud”, and a “fanatic”.
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”
- 2 ways your brand is a target: 1) keyword popularity, 2) value of your vertical keyword space (ex. “credit cards” is worth more than “lasagna recipe”