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By. Robin Kapoor Sourabh Garg Deepak Kumar Vikas Sharma Prateek Nahar Pankaj Jain Nitin Raheja Sanjay Pal Sakshi Joshi Tushar Garg
Budget Hotels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
External Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Details of Budget Hotels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Facilities such as ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Smart Basics  TM  Concept of Ginger hotel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Smart Basics  TM  Concept of Ginger hotel ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
The case of Accor's Formule 1 The value curve of Formule 1 in the French Low Budget Hotel Industry 06/07/09 Service Marketing
STP’s 06/07/09 Service Marketing
Targeting ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Positioning ,[object Object],[object Object],[object Object],06/07/09 Service Marketing
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Cost cutting Strategy-1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Cost cutting Strategy-2 ,[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Strategies followed-1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Strategies followed-2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
International Perspective-1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
International Perspective-2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
International Perspective-3 ,[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
International Perspective-4 ,[object Object],[object Object],06/07/09 Service Marketing
International Perspective-5 ,[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
International Perspective-6 ,[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing
Conclusion 06/07/09 Service Marketing
Thank You ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],06/07/09 Service Marketing

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