In these times of a bankrupt General Motors, failing newspapers and old media, colleges can be seen as similar institutions that have not responded to changing technologies and economic shifts. My own list of terms that we deal with in our classrooms that are being redefined - whether we agree with these new definitions or we resist changes to the definitions includes: Writing, Reading, Literacy, Publishing, Ownership/IP/Copyright, Research, Privacy, and Class hours.

1. The Teaching, Learning & Technology Center
Seton Hall University
Web 2.0 Tools for Blog, ePortfolio
and Website Design
Title
What’s Writing Got to
Do With It?
Series website http://zedeck.wordpress.com
Guest Speaker: Ken Ronkowitz, PCCC and NJIT
June 9, 2009
Presenter: Mary Zedeck, Instructional Designer

2. The Teaching, Learning & Technology Center
Seton Hall University
Redefining:
Universities, How We Teach
Title
and Learn
June 9, 2009 Ken Ronkowitz, PCCC and NJIT

3. Posted on Serendipity35
http://dl.njit.edu/serendipity

4. What Is Being Redefined?
1. Writing
2. Reading
3. Literacy
4. Publishing
5. Ownership/IP/Copyright
6. Research Are WE redefining these things,
7. Privacy or are they being redefined
without our participation?
8. Class hours

5. Writing
 What is formal writing?
 What is informal writing?
 I think we all agree that a research paper fits
the former, and that student lecture notes is
the latter, but what about discussion board
postings, blog posts, collaborative
documents… 
 IM & texting is not writing; it’s conversation
 Self-sponsored writing
 Is the essay dying?
endoftheessay.wikispaces.com

6. Formal and Informal Writing
 Research paper  Student lecture notes
 Email
 Blog posts
 Discussion boards &
comments
 A collaborative document
 Twitter
 Presentation ―script‖

7. Reading
 If a student listens to an audiobook, is that
reading?
 Can watching a video presentation take the
place of a quot;readingquot; for a class?
 75% of time spent online is ―reading‖
 But it’s not the ―right kind‖ of reading

8. Literacy
 Media literacy 1960s
 Digital literacy 1980s
 Web literacy 1990s
 What does it mean to be literate if reading and writing
are changed?
 Writing/reading with links, images, video, collaboration,
dynamic content, social networking, user-interfaces…
 The digital revolution will not be televised.
 See also quot;Literacy? Which One?quot; and quot;NCTE's New
Literacies― on Serendipity35

9. Publishing
 If I publish a blog post that is hit (read) by
50,000 people, how different is that from
publishing that same text in a magazine that
has 50,000 subscribers (readers)?
 What opportunities did you have as an
undergrad to ―publish‖ your work versus a
student today?
 Should online publishing count towards
promotion & tenure with the same weight as
traditional paper publication?

10. Old Media & New Media
 Gannett should have invented the Huffington Post
 NBC should have invented YouTube
 Sony should invented iPods and iTunes
 Yellow Pages (or any newspaper syndicate) should
have developed Craig’s List.
 ATT should have developed Twitter
 Fight to preserve journalism, not an old model.
 SCHOOLS should have developed _________ and if
they don’t change, then ___________________

11. Ownership, Intellectual Property,
Copyright, Fair Use
 Who owns a collaborative web page?
 Who wrote a wiki article?
 How is the open everything movement changing these
areas?
 What is copyleft?
 Does a Creative Commons license actually protect
a work?
 We say we want students to collaborate (and the quot;real
worldquot; of employment tells us it is an essential skill),
but do we encourage it, or do we fear it as a kind of
cheating and plagiarism?

12. My blog, Serendipity35, uses the Creative Commons Attribution-
Noncommercial-Share Alike 3.0 Unported
http://creativecommons.org/licenses/by-nc-sa/3.0/
You are free:
to Share — to copy, distribute and transmit the work
to Remix — to adapt the work
Under the following conditions:
Attribution — You must attribute the work in the manner specified by the author
or licensor (but not in any way that suggests that they endorse you or your use of
the work). What does quot;Attribute this workquot; mean? The page you came from
contained embedded licensing metadata, including how the creator wishes to be
attributed for re-use. You can use the HTML here to cite the work. Doing so will
also include metadata on your page so that others can find the original work as
well.
Noncommercial — You may not use this work for commercial purposes.
Share Alike — If you alter, transform, or build upon this work, you may distribute
the resulting work only under the same or similar license to this one.

13. Center for the Study of the Public Domain
http://www.law.duke.edu/cspd/

14. Research
 Redefining not only the way we do it (digitized
primary sources LoC…)
 but the way we publish it (online)
 and use it (see copyleft)
 If I set up RSS feeds to pull content into my
reader, am I doing research? Is an RSS feed a
research assistant?

15. Privacy
 Privacy, especially online, has a new meaning.
 How much of you is online? How much have
you deliberately shared and how much is just
there?
 How private is your classroom, your content,
your students' work?
 ―walled gardens‖ like Blackboard are less the
norm
 Facebook ―friends‖ & Twitter followers
 Assumptions of privacy (cell phone
conversations)

16. Class Hours
 The meaning of quot;work hoursquot; expanded starting with
the telephone, then with email and again in our age of
the Blackberry, virtual workspaces and more.
 It has also happened to quot;class hours.quot; A decade ago,
the only teachers really using course management
systems were those teaching at a distance to quot;online
students.quot; Now, every student is an online student and
many teachers are using a CMS, blogs, social
networks, wikis and other tools to continue the
classroom discussion and activities beyond the 3
credit hours listed in the catalog.
 How many hours is now expected of a student and an
instructor for a 3 credit course?

17. The Web was a push
technology.
Web 2.0 is pull technology.

18. Time’s Wingèd Technology
Chariot
 30 YEARS –  GETTING THE  MOBILE
computers in the NEWS PHONES
classroom  TV 60%  Using only a cell
 20 YEARS -  NET 13%  20%
Internet  NEWSPAPERS  Only a land line
 10 YEARS – 9%
 17%
laptops, tablets,  Twitter etc. 1%
IM, Blackboard  Using both
 17% remaining?
 5 YEARS –  83%
Google,  No news!
MySpace,
Facebook,
Twitter

19. The Future of
Blogging
 Educators have already missed some
opportunities for using blogs….
 Redefining Blogging (especially commercial
applications)
 Tumblelogs ronk.tumblr.com
 Microblogging (short posts using Twitter et al)
 Moblogging (via mobile phones)