New Indian Rupee Symbol Designed by by D. Udaya Kumar @ IDC IIT Bombay

1. Currency Symbol for Indian Rupee D. Udaya Kumar Research Scholar

3. Shiro Rekha (Uniqueness)

4. Indian flag (Tri color)

5. Equality sign

6. Harmonious with other currency symbols

7. Global and local appeal

8. Simplicity (High recall value)

9. Familiar and easy to read

10. Easy to write & design

11. Easy to adapt & implement

12. Blends with all numerals

13. Balanced and Stable

14. Unique & Dynamic designDesign concept of the symbol is based on Devanagari and Roman script

15. Currency Symbol for Indian Rupee The symbol seamlessly integrates both Devanagari and Roman script

16. The symbol denotes letter ‘R’ from Rupiah in Devanagari script

17. The uniqueness of Shiro-Rekha gives the symbol an Indian identity

18. The symbol also denotes part of letter ‘R’ from Rupee in Roman script

19. The horizontal lines represents the tricolor of our Indian flag

20. Equality sign symbolizes the relativity of economy and balanced economy

21. The symbol is designed in harmonious with other currency symbols

22. The unison design appeal to both Indian and foreign nationals

23. The use of existing letter simplifies the writing process across the globe

24. Minimal strokes makes it quick and easy to write

25. Familiarity, simplicity and less elements gives it a very high recall value

26. The symbol is simple to design and construct by any type designers

27. Opposite visual forces makes the design stable and balanced

28. The symbol is highly legible at smaller sizes and in reverse color

29. Design of Paisa can become a part of the symbol’s family

30. The symbol naturally blends with both Indian and Arabic numerals

31. The symbol naturally blends with both Indian and Arabic numerals

32. U+ 20A8 Unicode for Indian currency symbol (Rupee) U+0971 Proposed by Indian IT Department within the Unicode range of Devanagari script Unicode for the Rupee symbol

34. Shiro Rekha (Uniqueness)

35. Indian flag (Tri color)

36. Equality sign represents a stable and balanced economy

37. Harmonious with other currency symbols

38. Global and local appeal

39. Simplicity (High recall value)

40. Familiar and easy to read

41. Easy to write & design

42. Easy to recollect and adapt

43. Blends with numerals

44. Balanced and Stable form

45. Unique & Dynamic design

61. A symbol should symbolize a meaningful thought. Meaning to a symbol is like Soul to a body, without soul the body is nothing, without deeper, sensible and thought provoking meaning the symbol is needless. This symbol truly symbolizes our country, our tradition, our nations economy and its currency.

63. I also thank my parents and friends for their help and encouragement. Thank you