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Outsourcing for Realtors
- 1. VIP Training: Outsourcing Your Business for $2/hr The Secrets to
- 2. VIP Training: Outsourcing Your Business for $2/hr The Secrets to More Results. Less Effort. Carl White Richard Smith
- 3. Our Agenda for Today: How to make this year Your Biggest Year Yet! Get More Results w/Less Effort! Answer All of Your Burning Outsourcing Questions... - How do I get started? -Where do I find the best outsourcers? -What can I even outsource? -How much do I pay them? The THREE Reasons 99% of People will Fail
- 4. What You “may” be Thinking... “I can’t afford to outsource!” “It’s too complicated & time-consuming!” “I’m a Real Estate Agent not a manager!” “I can’t trust these people!” I don’t even have anything to outsource!”
- 5. Why I Listened to James? Just the Past 6 Months... Launched Four New Products Created Three Software Applications Managed a Video Production Business Held over +75 LIVE Webinars Wrote Two Books (coming soon!) Blogged/VLogged Weekly Spoke on numerous stages across the US +8 Trips Across the Country While enjoying... Surfing & SUP Golfing Learning Guitar Drawing/Painting
- 6. So He Copied What He’s Doing • • • • • • • • • • • Developed 5 new partnerships (streams of income) Vacationed 2 weeks in NYC with 5 of my friends Toured Yellowstone for 11 days on motorcycles with my son Vacationed in Jacksonville, Florida Vacationed in Orange County, CA Vacationed in Sadona, Arizona with 6 friends Vacationed in 17,000 square foot mansion in Palm Springs, CA Toured Grand Canyon for 12 days with my son Wrote a book Held countless webinars Oh, by the way, generate over $200,000 to $300,000 per month
- 7. This was Possible Because of OUTSOURCING! I have a team of THREE Virtual Assistants, a Video Editor, a “Telephone Customer Followup” person, and an Social Media Manager / “Implement New Programs” person. I pay each of them... Just $2-3/hr Filipino Minimum Wage... P53.28/hr = $1.28/hr Expect to pay... (42:1 Ratio) $65-85/week
- 8. This was Possible Because of OUTSOURCING! What Will YOU Accomplish This YEAR?
- 9. Outsourcing IS Simple! TRUTH: It’s NOT About Outsourcing!
- 10. TRUTH: It’s NOT About Outsourcing! It’s not even about “getting more done!”
- 11. The Outsourcing Mindset It’s about MORE Results w/Less Effort, Less Stress & More Freedom! The 7 Words That Changed Everything “The Less I do, The More I Make!”
- 12. “The Less I do, The More I Make!” “The more I LET GO, the more I GROW!” ---James Wedmore It’s about “Letting Go!” Value Yourself & Your Time! Focus on the Things that Bring you the REAL Money Step into the “CEO of Your Real Estate Business” Position
- 13. Bu t I’ m ac on tro l but fr e ak . ....
- 15. “The more I LET GO, the more I GROW!” -James Wedmore What to Focus on... Work ONLY on the Things that CHARGE YOU!
- 16. “The more I LET GO, the more I GROW!” -James Wedmore TAKE ACTION: Make A LIST What do YOU Enjoy Doing? Video Marketing Learning New Marketing Systems Showing Homes To Buyers Creative Problem-Solving Presentations To Chamber of Commerce Researching Neighborhoods Meeting With Referral Partners Listing Appointments
- 17. “The more I LET GO, the more I GROW!” -James Wedmore Misconception: “TIME” is Your Most Valuable Asset YOUR ENERGY IS!
- 18. “The more I LET GO, the more I GROW!” -James Wedmore Make A LIST: What is DRAINING You? Trying To Get That New Strategy Started Following Up With Past Clients Customer Support Putting Out Fires Detail-Oriented Stuff Scheduling Appointments (with referral partners and clients) Returning Emails Posting In Facebook and Linkedin
- 19. WHAT Do You Outsource... 1. The things that you are currently doing that drain you 2.The things you NEED to be doing…….. but you have been neglecting!
- 20. WHAT Do You Outsource... • Setting up a Fan Page • Setting up your Linkedin Account • Optimizing your profiles • Call past clients • Calling Farm Areas for Listing Appointments • Setting up emailing campaign • Setting up Data Base Follow-up Program • Anything Technical • Video Marketing • Video Editing • Setting up Youtube Account • Writing • Being Consistent With Everything • Graphic Design • Digesting New Products! • Setting Up Facebook ads • A Weekly Email Newsletter • Anything that TAKES TIME & is REPEATED!
- 21. When Should You Get An Assistant? At a certain “units per month”? When I’m too busy?
- 22. I Can’t Afford One Now
- 23. Which Comes First, Success Or The Assistant?
- 24. Certain Results
- 25. Other Benefits • Shows your clients you are a professional • Keeps you accountable • Makes you step up to the plate • “Don’t do Things The Way I would have”
- 26. Do I Share My Assistant With Another Agent? SuperBowl champion share their quarterback? Does the
- 27. Have Your Assistant Create A “How To” Book.
- 28. Two Types of Outsourcers: Full-Time Any employee or outsourcer who has no clearly defined end goal or stopping point. • Virtual Assistant • Managing your youTube account • Managing my social marketing • any other continuous task-based outsourcer 1 Project-Based Any outsourcer who has been hired for a specific project with clearly laid out goals & deadlines • Setting up my fan page • Setting up YouTube Channel • Transcriptionist • Editing a video
- 29. WHERE to Find Outsourcers: 1. Odesk.com Programming/Software Transcription Services Short-Term Assignments Ghost Writing Part-Time Assistants Perfect for the One & Done TASK!
- 30. WHERE to Find Outsourcers: 2. Fiverr.com Social Media Actions Video Bumpers Basic Graphic Work Transcribing Fun Things!! Quick & Easy Tasks done for $5!
- 31. Fiverr.com
- 32. WHERE to Find Outsourcers: 3. OnLineJobs.ph General “managerial” tasks Setting up and writing to your blog Linkedin Contacts Customer Support Research Long, repetitive tasks Video editing Setting up a newsletter Managing your fan page Managing your referral partners fan page Implementing new strategies YouTube channel set up Placing posts in Linkedin Groups and Facebook pages ...and much more! Full-time, Hard-Working & Dedicated VA’s!
- 36. Your Outsourcing Tools: Dropbox.com The Jing Project Google Docs
- 37. The 3 Reasons People FAIL w/Outsourcing
- 38. Never Do The Assistant’s Work Because They “Aren’t Doing It Good Enough” Retrain Replace
- 39. When Do You Get Rid of a Particular Assistant? The 1 time the thought enters your mind! st
- 40. Outsourcing Mistake #1: “You Can’t Let Go!” You think you can do it better yourself You don’t value your time/energy You don’t know what to outsource You’re afraid
- 41. Bu t I’ m ac on tro l but fr e ak . ....
- 42. Outsourcing Mistake #2: A Poor Screening, Hiring & Training Process You have to know what to look for! Ask the right interview questions! Give “Probationary Period” Train Them Properly Require Daily Email Reports
- 43. Outsourcing Mistake #3: Lack of Systems Your Communication Needs to Be EFFICIENT Get VA’s to Document EVERYTHING Give Step-by-Step Action Lists w/out Micro-managing
- 44. Avoid The Pitfalls 1. Let Go & Become the CEO 2. Improve Your Hiring Process 3. Create Efficient Systems
- 45. WHAT Do You Outsource... • Setting up a Fan Page • Setting up your Linkedin Account • Optimizing your profiles • Call past clients • Calling Farm Areas for Listing Appointments • Setting up emailing campaign • Setting up Data Base Follow-up Program • Anything Technical • Video Marketing • Video Editing • Setting up Youtube Account • Writing • Being Consistent With Everything • Graphic Design • Digesting New Products! • Setting Up Facebook ads • A Weekly Email Newsletter • Anything that TAKES TIME & is REPEATED!
Notes de l'éditeur
- Some say at a certain units per month, I say you should get an assistant as soon as you want to start cranking out some serious business. You will never become a superstar without one, when do you want to be a superstar? Remember you want to be productive, not busy
- You can’t afford one, because you don’t have one. Hire one for 4 hours once a week. Use that 4 hours to be on the phone and crank out some income, then use that money to buy more assistant time. If you don’t have an assistant, you are the assistant. The time you spend doing the $8 an hour stuff, guess what, you are making $8, not $180 an hour. Make up your mind, are you an $8 person, or a $180 an hour person. You are going to be one, the good news is, you get to chose which one you are. Feel the fear and do it anyway. Assistants are not a luxury item, they are a necessity item. Electricity used to be a luxury item, not anymore. Same with assistants.
- It’s not until you get an assistant that you will see an explosion….. As long as you are doing the $180 an hour work
- I saw a study that showed that those that get an assistant, on average, double their results within 12 months. It’s like a blank check that you get to fill in the numbers. The other part is, we see those with assistants are working less, get to recharge their batteries more, and with recharged batteries, you have more power to make more money and get more assistants. But I caution you, if you don’t spend your freed up time doing $180 an hour activities, which is spending time on the phone with prospects and referral partners, then you may as well not get one and just learn to be satisfied with a lifestyle of struggling and meritocracy. To have an assistant and you not spend the freed up time doing $180 an hour activity, then you now have 2 assistants, your assistant and you, thus no producer.
- 1. How would you feel if you went to your dentist and he was the one answering the phone and having you fill out the forms? 2. If assistant sees you doing crossword puzzles, it would be embarrassing 3. You now have more mouths to feed, so it makes you step up to the plate and make things happen. Those that don’t want to hire an assistant are those that don’t want to step up to the plate. They have too much fear that they are going to fail. 4. If your assistant doesn’t do it the way you would, that’s not a bad thing. Maybe their way is better. You get to see different ways for things to be done. tell 80% story (if 80% as good as me, that’s good enough)
- This should be only be a short term solution, if you have to do it at all. Hard to serve to masters
- Have your assistant write out step by step how he/she does things so that if they left, you could simply hand the manual to a new employee and they would be up and going. This way you never have to train an assistant. You can also keep replacing your assistant with a lower paying person because they are just following direction of a “how to book” like McDonald's employees.
- If they aren’t doing the work good enough, retrain them. If they can’t or don’t want to be retrained, fire them and get another one. Be very very fast to fire. Good will run you in the ground.