A brief overview of Reilly Studios’ Financial Retail Design work nationwide. See all of our work at http://www.reillystudios.com

1. financial retail design
branded environments protomodel concepts branch design customer experiences signature elements interiors retail design

2. financial retail design

3. reillystudios is an architectural and interior
design consulting studio focused on the inventive conception
of built environments. We utilize the right blend of architectural
and interior design with graphics and technology to convey the
branding and positioning of financial institutions. We provide
compelling spaces that sell.
We specialize in providing innovative design solutions to finan-
cial institutions of all types striving to accommodate a chosen
demographic. We help institutions leverage the retail branch to
engage the customer on a more personal level. Reilly Studios
brings together, through strategic partnerships, the right talent
at the right time to fulfill each clients’ needs.
We strive to provide the most efficient way possible for large,
small or de novo institutions to benefit from our experience,
and that of our partners, to bring them the exceptional creativ-
ity and service one might expect of a much larger studio.
we create
inspired customer
experiences...

4. financial
retail
design
•environmental brand translation
•protomodel concepts
•branch design
•customer experiences
•retrofit concepts
•signature elements
•millwork design
•interior design
•fixture / retail element design

5. we design
financial retail residential interiors
•banks •retail concept development •distinctive homes •residential
•credit unions •branded environments •vacation getaways •commercial
•signature elements •customer experiences •condos •corporate
•retail fixtures •store planning •lofts •hospitality
•branded palettes •fixture design •specialty structures •loft/condo
•digital fixtures|content •restaurant •model units
•building branch concepts •food service •furniture
commercial
•design feasibility studies
•project concepting
•approvals materials
•design partnering
•joint ventures
•as-built documentation
real estate graphics
•architectural rendering
•preliminary concepts
•presentation materials
•approvals materials
•marketing material
•as-built documentation

6. collaboration
contract consulting design collaboration strategic partnerships
•third party design consulting •on site team member •architects
•sales support|presentations •design charrettes •interior designers
•on call design concepting •in-house design consulting •industrial designers
•production|presentation support •CAD consulting/production •graphic designers
•illustration|rendering •design concepting •visualization & animation consultants
•retainer or hourly consulting •presentation •brand & strategy consultants
•real estate developers
•real estate brokerage houses
•promotional resource shops
•design/build companies
•millwork shops

7. greatenvironments
should create a deeper, richer experience for
your customer and employees by creating
memorable and tangible experiences
must clearly communicate tangible features and
intangible benefits that will attract customers’
attention and draw them into interaction

8. brandedenvironments
there are two sides to every brand
• the part you create
• the part that is kept in the mind of the consumer
Since your brand really is the promise you make to your
customers, shouldn’t your environment reinforce that promise
with a great customer experience?

9. Reilly Studios collaborated with Branch Development Group to design a new
novobank branch protomodel package that could be quickly and efficiently implemented
at a competitive price-point to the conventional design-bid-build model. The
goal was to provide a flexible kit-of-parts that could be rolled out based on the
new protomodel brand of individual banks and credit unions nationwide

10. • early design concept
• aerial view showing design as
inline store
• logo / brand
• point-of-sale material design mock-ups

11. new bank Reilly Studios collaborated with Brandpartners to design a new branch protomodel
package that could be utlized in not only de novo branches of varying sizes but in the
retrofit and renovation of existing branches obtained thru acquisition. The goal was
protomodel to create a strong physical brand identity in an efficient model.

12. • exterior concept perspective
• aerial view showing design as
inline store
• inline interior
• alternate concept perspective • retrofit concepts

13. Reilly Studios collaborated on the design of a new protomodel for WSFS bank of Wilm-
wsfsbank
ington, DE. The goal was to refresh their current prototype while providing a design that
would provide a more efficient branch operating model. The branch could be built with a
smaller budget while enabling the branch to be operated with fewer full-time employees.
new protomodel The protomodel could also be built in a smaller footprint utilizing the same elements and
providing an identical environment.

14. greenville branch retrofit utilizning thew new common palette

15. Reilly Studios collaborated on the design of a new protomodel for WSFS bank of Wilmington,
wsfsbank
DE. The goal was to refresh their current prototype while providing a design that would provide
a more efficient branch operating model. The branch could be built with a smaller budget while
enabling the branch to be operated with fewer full-time employees. The protomodel could also
millsboro, de be built in a smaller footprint utilizing the same elements and providing an identical environ-
ment.

17. alaska usa fcu
Reilly Studios collaborated with Brandpartners to efficiently and cost effectively
refresh the look of alaska usa’s current branch network to better express Alaska
USA’s brand in the alaska and seattle markets through a system of signature
new protomodel components, merchandising elements and new finish and furniture palette.

19. Reilly Studios collaborated with Brandpartners and Robert Reid Wedding Architects on the
suntrust redesign of Suntrust’s current prototype to provide a more efficient branch. New designs
could be utilized throughout their entire footprint and offers architectural flexibility to suite
new protomodel
local styles while offering better customer and employee experiences and better repre-
sentation of the banks product and service offerings.

21. 1st advantage Ron Reilly was the lead designer during the design and implementation of a
new prototype design for 1st Advantage Federal Credit Union. New design to
be utilized throughout their entire footprint and offers architectural flexibility to
new protomodel suite local styles while offering better customer and employee experiences and
better representation of the credit union’s product and service offerings.

23. 1st advantage Ron Reilly was the lead designer during the design and implementation of
the new headquarters retail branch for 1st Advantage Federal Credit Union.
The design utilized the same palette and signature elements used through-
headquarters branch out their entire footprint.

25. Ron Reilly was the lead designer of the design and implementation of a new proto-
viking bank type design for Viking Bank. New building design as well as the signature element
package and palette could be utilized throughout their entire footprint while of-
fering better customer and employee experiences and better representation of the
west seattle, wa credit union’s product and service offerings.

27. night view of exterior
virginia Reilly Studios designed this new branch for a Virginia community bank. The new branch
was designed to emulate their current headquarters building’s look. The large windows
were designed to allow for greater daylight while giving opportunities for branding
community bank opportunities and a greater night time presence.

28. view of tellers
view from lounge

29. adams county
Reilly Studios provided two designs for a Pennsylvania community bank. The first
design was to renovate the existing branch and add additional square footage. The
second design is for a new branch that would replace the current branch. The new
branch would have a larger retail branch, more offices and provide a better customer
bank experience. The other half of the branch is to be dedicated to commercial banking
and wealth management to better serve the market.

30. exterior perspective
early exterior concept view of entry
view into retail branch view into wealth management

31. capital one Reilly Studios collaborated with Branch Development Group on design concept
proposals to migrate Capital One Bank’s current palette into smaller, more
bank efficient branches that could be rolled out more cost effectively.

33. university of
kentucky Ron Reilly was the designer for the newest branch for the University of Kentucky FCU. The
goal was to create a branch that had a dynamic interior as well as an exterior that met all
lexington, ky the strict design guidelines of the development where the branch was to be built

34. service 1st fcu
.
kingston, pa

35. “the building is the physical
representation of your
brand”
midcoast cu Ron Reilly was the designer for exterior of this new branch design for MidCoast
Credit Union. The design was to reflect the client’s new brand and reflect the local
thomaston, me seaside Down East Maine architecture with a subtle representation of a lighthouse.

36. the farmers bank Reilly Studios designed the repositioning of a former national pizza
noblesville, indiana chain’s location into a new branch for a midwest community bank.

37. mid-hudson valley fcu
design concepts

38. Reilly Studios collaborated with a large regional financial design build firm on the redesign of a local upstate New York
credit union. The goal was to take the original prototype design and create a “revisoned branch” that would allow for more
branding opportunities, product and service displays, and a great member experience all inside a new building that would
provide for outward projection of the environment to potential members

39. “designed to your region and demographic”
rocky moutain bank
design concepts

40. american heritage Reilly Studios provided design concepts for the addition to headquarters of a
Pennsylvania credit union. The goal was to provide an addition whose scale
philadelphia, pa
was sensitive to the existing building while respecting the traditional archi-
tecture and detail.

42. retrofitconcepts
Reilly Studios designed concepts for the repositioning of
a suburban office building into a headquarters building
for a regional credit union. The goal was to creat a more
iconic architecture that would breath new life into a tired
old building while giving the building a more current
contemporary look
existing

43. historicbuildingretrofits
These are concepts for additions to and the redesign of a historic building in upstate New York for re-use
as a credit union. The goal was to rehabilitate and restore the existing building and add architectually
sensitive additions to the building. The goal was to design and create a “re-envisioned branch” that would
allow for more branding opportunities, product and service displays, and a great member experience.
existing

44. branchrefresh
Ron Reilly, utilizing the new prototype palette, designed the renovation of Viking
Bank’s hedquarters branch to improve the operation of the branch as well as
unifying the look. New millwork components were designed to emulate the new
prototypes developed for the bank.
existing
existing
existing floor plan

45. branchrefresh
Reilly Studios, utilizing the new prototype palette, designed the renova-
tion of a 2500 sf shopping center branch in Wilmington, DE to improve
the operation of the branch as well as unifying the look. New millwork
components were designed to emulate the new prototypes developed
for the bank.
existing

46. protomodelconcepts

47. branchdesign
“brand icon”
** computer renderings courtesy of Tangram3DS
“designed to be migratable”

48. retrofitconcepts
“more efficient/effective retail environments”
existing plan
proposed plan

49. “meets
pricepoint”

50. retailbranchdesign

51. inlinebranches “efficient/effective retail environment”
“a kit-of-parts”

52. in-storebranches
Reilly Studios designed a new look for Alaska USA FCU Retail and Traditional
branches located throughout Alaska and Washington State. Scope includes
design of signature elements, new branch layouts and signature material
palettes.
before
SELF SERVICE SURROUND
10 Main Street Rochester, NH 03839 Ph: 603.335.1400 Fx: 603.335.4542
©2006 BrandPartners Retail Inc. All rights reserved. Information, material, and designs in this document are proprietary
to and owned by BrandPartners Retail Inc. and may not be disclosed to any third party, reproduced, posted on a global
computer information network, or distributed in any way without the written consent from BrandPartners Retail Inc.
ALASKA USA Federal Credit Union
Design Development Phase
DD Bid Package
1.05.06
RETROFIT A.9

53. mallbranches
“sometimes less
really is more”

54. brandedpalettes
10 Main Street Rochester, NH 03839 Ph: 603.335.1400 Fx: 603.335.4542
.
“embraces technology and provides opportunities for remote branding”
©2005 BrandPartners Retail Inc. All rights reserved. Information, material, and designs in this document are proprietary to and owned by BrandPartners Retail Inc. and may not be 1st Advantage FCU 2005
disclosed to any third party, reproduced, posted on a global computer information network, or distributed in any way without the written consent from BrandPartners Retail Inc. Gloucester
signatureelements

55. custommillwork
“efficient & consistent look and feel for new branches, renovations and retrofits”

56. buildingconcepts first national bank
of bar harbor
“branches should be a brand icon
that respresents the personality of
the institution and fit comfortably
in its surroundings ”
1st advantage fcu regions bank bankatlantic

57. displaysolutions retailfixtures
•technology kiosks
•white board displays
•promotional kiosks
•community displays
•self service terminals
•window displays
•exterior merchandising
•wayfinding / signage

58. ontheboards
“a look at some of the
work currently in design ”

60. otherretaildesign
element
store design

61. store design concepts
Once a company that provided corporations and financial institutions with brand
extensions and rewards programs Element looked to pursue and bricks and
mortar presence. Working with element marketing reillystudios is designing a new
branded retail environment. The goal is to create a bright, energetic experience
utilizing cost effective, environmentally sensitive materials, and a color palette
that reinforces the element brand.

62. brandspacedesign
reillystudios is
currently working on a
bean group “common office palette protomodel”
for a real estate company that is expanding their network.
The goal is to create a palette and kit-of-parts that could be utilized
sales office while being able to be tailored to the local demographic. The offices would be
a hoteling space that can act as a landing pad for agents.

63. bean group’s meredith, nh office was
the first roll-out to use the ‘common
office palette’ opening in the 2010

64. ourprocess “the design of a protomodel”
The following is an example the process we take on all of our projects. It all starts with a understanding of your brand. Your personal brand or that of your
company. The process is the same be it a home, hotel, or a new retail environment.
1 conceptual design 2 schematic design 3 design development
• initial concept diagram
• initial building concepts
• final floor plan
• revised building concepts
• exterior computer rendering
• building forms
• initial interior concepts
• concept floor plan • interior computer rendering

65. “from an old burger king to
an inspired branded financial retail environment”
4 example of implementation of the protomodel
• existing burger king floor plan • existing burger king photo
• computer visualizations renderings courtesy of Tangram3DS
• final bank floor plan • photos of the finished project

66. how we work strong brands are all
• concepting, a la carte or about relationships
complete design services
reillystudios believes in the power of relationships.
• design collaboration with Relationships with your employees, your customers,
your shareholders and your local community.
in house marketing and retail
teams It is because of these relationships that we have
created a design firm with the flexibility to collaborate
in a way that best suits your needs. At reillystudios,
• collaboration with your local we work to create a lasting relationship with you and
architect and engineers those that work with you.
• collaboration with corporate
facilities group
• collaboration with your ad
agency or branding consultants
• material sourcing or bidding
to local trades with your
general contractor
• complete flexibility

67. Ron Reilly, Principal/ Design Director
Ron Reilly is an architectural designer with over
twenty years experience in a broad range and scale
of commercial, retail, corporate, and hospitality
architecture. He is a versatile designer able to
work in traditional, contextual, and contemporary
architecture as appropriate for each clients unique
program and region. With a wide range of expertise
in all phases of various project types, he understands
the various challenges and complexities of the
planning and implementation of environments from
the early concept through final construction.
He has worked for a variety of large national design
firms doing projects for a wide array of clients including
GE, Fidelity, WSFS Bank, The White Barn Inn & Spa
oa and Marriott International. Ron studied Architecture
and Historic Preservation at Roger Williams College
and The Boston Architectural Center.

69. reilly studios llc
603-343-2298
www.reillystudios.com

70. *all work and design product represented in this document has been done entirely by
Ron Reilly at reillystudios llc or by Ron Reilly while at, or in collaboration with, other design firms.
©2010 Reilly Studios LLC Design Collaborative. All rights reserved. Information, material,
and designs in this document are proprietary to and owned by Reilly Studios LLC. and may
not be disclosed to any third party, reproduced, posted on a global computer information
network, or distributed in any way without the written consent from Reilly Studios LLC.

71. www.reillystudios.com

72. www.reillystudios.com
branded environments protomodel concepts branch design customer experiences signature elements interiors retail design