User Experience Design at Bernard Hodes Group

GLOBAL MATTERS ’10 September 2010

“ the experience is the product”

Tangible ,[object Object],[object Object],[object Object],[object Object],[object Object],Ease of Use Meaning Performance Emotion Function Beauty Intangible +

10 Principles of the User’s Experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

User Experience Design ,[object Object],[object Object],[object Object],[object Object],[object Object],Choreographing the User ’ s Experience

relationship process ,[object Object],[object Object],[object Object],[object Object]

relationship ,[object Object],[object Object],[object Object],[object Object],process

product relationship process ,[object Object],[object Object],[object Object]

“ it’s about user behavior”

“ the behavior you get is the behavior you designed for”

“ it’s not about the user”

Abababababababa Ababababababa ,[object Object],[object Object],[object Object],[object Object],[object Object]

UX Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

User Experience Design at Bernard Hodes Group

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