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Welcome

January 26, 2014	

Barry Schwartz
Search In 2013 for SMX Israel by Barry Schwartz
Sponsors
Advisors
• Mayer Reich

• Eli Feldblum

• Michael Barnett

• Ophir Cohen

• Gilad Sasson

• Hillel Fuld

• Olivier Amar

• Aaron Friedman

• Roi Hildesheimer

• Chris Sherman
Speakers
• 40+ Speakers
• Worldwide
• Hebrew & English
• Vast Topics
Sessions
• Awesome Link Building
Tactics & Ideas

• Bridging: Search
Network & Display Ads

• Universal Analytics

• Hebrew SEO

• YouTube, Video
Optimization & YouTube
Ads

• Online Reputation
Management

• Big Content Strategies
• Enhanced Campaigns,
PLAs & AdWords

• Paid Search Expert Tips
& Techniques

• Entity Search:
Knowledge Graph
• SEOs Give Up Their Best
Ideas
• How Marketers Can Deal
With [NOT PROVIDED]

• Predictive Search:
Google Glass, Google
Now & Apple Siri

• How To Make Sharable
Content

• Recovering From
Penalties

• Keynote: Google's John
Mueller On Search
Quality In 2014

• App Store Optimization
• Mobile SEO Techniques

• Facebook, Google+ &
Twitter Techniques
Search 2013 - 2014
Significant Changes In Search Marketing & Future
Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes
Hummingbird
Penguin 2.0
Panda Rolling
PayDay Loan/Spam Algo
Merchant Quality
Mobile Ranking Factor
Link War
Knowledge Graph
Bing Satori
Predictive Search
Social Search
Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes
More Visible Ads
Bigger Ads
Bigger Ads
Google PLAs
Enhanced Campaigns
RLSA
Social Ads
Image Extensions
Reviews Extensions
Extensions Ranking
Google Keyword Tool
AdSense Design
AdSense Responsive
AdSense Asynchronous
Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes
Not Provided
Universal Analytics
Jill Whalen Retires
Waze & Google
Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes
Mobile
Social
Predictive
Quality & Authority
Change & Future
• Organic Search
• Paid Search
• Industry & Misc
• Future Changes
Thank You

January 26, 2014	

Barry Schwartz
rustybrick.com/barry
barry@rustybrick.com
@rustybrick

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