9. “WE TRY TO SAVE JOBS ON BOARD OF THE TITANIC”.
Peter Sloterdijk, German Philosopher.
10.
11. Organizations
Communication
1.0 2.0 3.0
Stakeholders
Source: Marco Derksen, Marketingfacts
12. 1.0 2.0 3.0
MASS CO-CREATION COLLABORATIVE
CUSTOMIZATION PRO-SUMPTION
BLUE OCEAN STRATEGY DART MODEL. THE NEW HOUSE OF INNOVATION
Social structure of the firm
ELIMINATE RAISE
DIALOGUE ACCESS N=1 Flexible and R=G
personal resilient global acces to
cocreated business Resources
experiences processes & talent
RISK
REDUCE CREATE TRANSPARANCY
BENEFITS Technicalarchitecture of the firm
DEVELLOPMENT
41. SERENDIPITEIT
3 R D SPACE
S2M SOCIAL NETWORK TRANSFORMATIE
free agents,
newleaders &
otherstakeholders
HUMAN INTANGIBLES
knowledge, talents, needs
APPSTORE
collaborationapps
MEETINGSPACES & WORKSPACES
hub& spoke model