1. By Francesca Hayes My evaluation of my media product!

6. I believe my magazine represents the particular social group of teenagers aged 16-23, who are interested in music, I’ve represented this social group by having black, white, red and grey as my 4 colour scheme through out my product, which represents both genders giving no gender preference in the magazine. I have used a model as my main feature artist of my magazine who is actually 18, but could look 19, so my main feature artist represents the age group as a artist who could be appealing to younger people or older. I have represented my social group as typical teenager with little money, which is why my magazine is only £2.50 for one issue that is only released once a month. I have represented my social group as teenagers being very interested in music through the magazine being filled with just music related features. My media product represents teenagers as aged 16-23 as people who skim read a magazine as they choose a magazine on the features in that issue and not necessarily because of the magazine brand. Teenagers need a lot of colours, bold titles, pictures and clear layouts to attract them and I have represented them with this view through making my double page spread bold, with big pull quotes, a clear layout and an eye-catching picture and simplistic, bold layout. I have also achieved this representation by my front cover having lots of eye-catching short titles and my contents page having a simple and ordered yet effectively eye-catching layout. How does your media product represent particular social groups?

7. Magazines are distributed through their printing house so to have my magazine distributed it would have to be published by a company. The two magazines I styled my magazine around were NME and Q magazine, when looking at these magazines I researched the publishers. The publishing house for NME is ICP media, which when I researched I found produces over 85 iconic media brands, therefore if I was distributing my magazine i think ICP would publish it and then they could distribute it through retailers and also their website. Q magazine is published by Bauer Publishing house, which publishes 282 magazines in 15 countries, so this would be another option of a publishing house that I think would publish my magazine and distribute it through subscription off their website and through retailers. Publishing houses like ICP and Bauer distribute magazines through retailers that sell magazines, for example; high street shops such as WH Smiths, Supermarkets such as Tesco, Asda, and Local newsagents. I believe these kind of institutions would sell my magazine because they sell magazines from publishing houses Bauer and ICP. Furthermore, my magazine would attract the desired audience through these retailers as music magazines are magazines that very much attract the audience through what’s in that specific issue, so more of their buyers might not subscribe to get the magazine every month but instead browse for a magazine and pick it up because of the content shown on the front cover. So i believe retailers like WH Smiths would want to sell my magazine because Teenagers go to shops to find a music magazine and mine would be popular through this distribution type. What kind of media institution might distribute your media product and why?

9. On the next slides I will show a picture of each part of my product with labels of where techniques are to attract and address my audience. I attracted and addressed my audience in many different ways. Firstly I looked at how NME and Q attracted and addressed their audience with my audience range being similar to there’s, I found that they attracted there audience by having certain aspects and I then used these techniques to attract my audience. I used big bold eye catching tag lines to attract my audience, highlighting artists and features that would appeal to that audience for example rock songs from the 90’s which is the era my audience were born in so will know. I used a reasonable price for a monthly magazine that teenagers would be able to afford. I used a banner across the top of the front cover addressing my audience of music interested people by it saying; ‘the Uk’s biggest informing music magazine’. I used a picture of an artist that targets that age group with my artist being 18. How did you attract/address your audience? I used feature artists and bands in my magazine that are appealing for 16-23year olds.

10. I addressed my audience with informal language in the news section on my contents page and used a model who was within my target audience to be the ‘new team member’ so this attracts my target audience by showing the FTM team is of that age so will give the contents that audience will want. I used feature artists and bands in my magazine that are appealing for 16-23year olds. I used a subscription banner saying 33% off which attracts readers by being eye catching and looking like a good deal. I used a picture of an artist that targets that age group with my artist being 18.

11. I used a bold title of my artist on the double page spread to be eye catching and therefore attract readers. I addressed my audience by using pull quotes as if talking to them, these pull quotes also attracted my audience by making them want to read the article. I attracted my audience using questions in my article about Joe that a teenager would want to know.

12. When i first started my magazine i had very little Photoshop skills, as shown on my prelim magazine with basic texts, not knowing how to change the font appearance with strokes or even how to change the font style, poorly edited pictures and minimal layers. I have learnt a huge amount more about Photoshop and how to use it to create my magazine, i have learnt skills of how to edited pictures, cut pictures out, how to create and edited text, how to master the layering and every other aspect there is. An example to show this is on my preliminary task to the side the title of the text is in a plain font and plain colour, with no effects, this is because I didn’t know how to make my text any different, however on my front cover for my magazine you can see the text is edited and a lot more advanced, this is just one example of the advances I have made in using Photoshop. Overall I think I have learnt a lot about many different technologies whilst constructing my product, I have learnt about Photoshop, Blogs and how to use equipment such as camera’s and professional lighting. Photoshop. What have you learnt about technologies from the process of constructing this product?

13. I have learnt how to use a studio, set up proffesional lighting and how to use the nikon cameras. I used a Nikon D3000 camera to take my pictures of my model and before doing this work I had never used this camera or any camera like it, so I have gained knowledge on how to use the professional cameras and the equipment in the studio needed with them like controlling the studio lights and where to have my model stood to get the best picture. I have learnt about blogs, it is a new media technology and before this product I had never used blogs in my life, however through doing my research and planning and having to document it all on blogs, I have learnt how to use blogs, including how to publish blogs, how to edit blogs, how to create blogs and I’ve seen just how useful they are as an online diary. Blogs. Media Equipment.

14. Preliminary product. Final product. Overall I think I have learnt a massive amount from doing my preliminary task through to completing my product, as can be seen from looking at my preliminary piece and comparing it with my final piece. On the following side I have written what I have learnt. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?