1. 10 Ways To Rock
Your Website in 2013
(c) Stefanie Hahn | www.StefanieHahn.com | January 2013
2. Your Office on the Web
This year, let’s ROCK our websites … from
fresh content to customizations and Google
juice to promotion.
The magic happens here:
www.cbhearthside.net
Click on Manage Account
Click on Agent Website
(c) Stefanie Hahn | www.StefanieHahn.com | January 2013
3. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
10. Get a new glamour shot
10 Ways to Rock Your Website in 2013
Just because you were (1) younger, (2)
thinner and (3) ___________ (insert your
other excuse here) does not mean you
should keep using that photo from 10
years ago.
Consumers will appreciate that you
actually look like your photo online.
Really.
Email your new photo to me or Chris
Beadling.
Yep circa 2002
4. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
9. Show some personality
10 Ways to Rock Your Website in 2013
These new sites allow
you to customize
layouts, colors,
content and more.
Use it and show some
personality.
Do this – under Edit
Design
5. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
8. Set up Top Searches
10 Ways to Rock Your Website in 2013
Top Searches live on your
website (bottom frame)
and are GREAT Google
juice, but also helpful to
consumers.
To set up Top Searches, go to: www.cbhearthside.net
Click on Manage Account > Agent Website
At Top Searches (very bottom) click Add/Manage
Click Add Top Search
6. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
8. Set up Top Searches
10 Ways to Rock Your Website in 2013
Top Searches can be set up by town, school district or
zip code, drill down further with min/max prices.
7. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
7. Spread the local love
10 Ways to Rock Your Website in 2013
You can create up to 3 Featured Communities
on your website. Use these to reach your farms,
help sell a listing or to break into a new area.
8. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
7. Spread the local love
10 Ways to Rock Your Website in 2013
Start here: www.cbhearthside.net
Click on Manage Account > Agent Website
Scroll down to Additional Content & click on Featured Properties
Click on Add Community (TrendMLS and LVAR – by subdivision/neighborhood)
Use the Look-up to find …
Click the pencil to add information about the area
Click Manage Community Photos to add photos
Click the pencil at Community Links to add links
Note: View Community Listings will not work on
the back-end (here)
9. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
6. Show off
10 Ways to Rock Your Website in 2013
Post a review …
10. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
6. Show off
10 Ways to Rock Your Website in 2013
Start here: www.cbhearthside.net
Click on Manage Account > Agent Website
Scroll down to Additional Content
Click on My Selling Philosophy
You can click on the pencil to add content
Note: You can also change the page title
Click the pencil to Add a Property … type in the
details and your review, add a photo and SAVE!
11. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
5. Start blogging
10 Ways to Rock Your Website in 2013
Start here: www.cbhearthside.net
Click on Manage Account > Agent Website
Scroll down to Additional Content > Blog
Click Add Entry to get started!
Posts can be in writing, video or photo
formats. You can upload an additional
doc and photo. Receive and respond to
comments.
12. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
4. Add video
10 Ways to Rock Your Website in 2013
You can add video to
your homepage or
any of the other
pages on your
website.
Upload you video to
YouTube, copy the
embed code and
paste it in!
13. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
3. Buy your own www
10 Ways to Rock Your Website in 2013
This is the only thing I will ask you to
spend money on with your website. You
are all given a FREE website address at
www.cbhearthside.com/YourName but I
would rather see you brand these sites to
YOU!
>>> www.godaddy.com ~ $12/year
14. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
2. Use it
10 Ways to Rock Your Website in 2013
The more you use your website, the
more comfortable you will be talking
about it with your consumers.
Try the searches, add new elements,
break stuff (and tell me) and play
around.
15. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
1. Promote like mad
10 Ways to Rock Your Website in 2013
1. Your business card
2. Your email signature
3. Your MLS eCards/signatures
4. Realtor.com
5. Zillow, Trulia, Homes.com
6. Coldwell Banker profile
7. EVERY flyer you print
8. EVERY brochure you print
9. ePropertySites information
10.Your voicemail
… any many more!
16. (c) Stefanie Hahn | www.StefanieHahn.com | January 2013
www.StefanieHahn.com
THANK YOU!
Thanks so much for
hanging out with me today
– let’s ROCK our websites
in 2013!
Stefanie Hahn
s.hahn@cbhearthside.com