Creating jobs for the youth through self-employment.
This presentation looks at the Heritage of Artisan in the UAE and discusses the social change and the impact it has had on the Artisans.
It also looks at the statistics of education level and the unemployment levels in the UAE and their co-relation .
21. Social Change
Before After
Heritage is revived through Heritage is revived through product
employment with GWU or ADACH adaptation to market
Artisans are entrepreneurs who can
Artisans can only make money through
make money depending on the quality
government donations
of their product
Government develops the skills of
Government can only help by giving
artisans to help them reach their
financial aids
potential
You need to know someone to get a You need to have a genuine product to
booth in an exhibition get a booth and make good sales
You need to know someone to benefit You need to have a strong will to
from government initiatives improve to benefit from gov. initiatives
Only Emiratis buy Emirati products It is the mission of every Emirati to
because they understand it, and the educate and spread the treasures of
best buyers are the Sheikhs our national identity.
Open Diversity, 24th May 2011
23. SOUGHA
Artisan & socio-economic conditions
from a sample of 31 professional artisans
Average no.
of children
Average age
Secondary,
Illiterate,
10
8 53
14 (33 to 77)
Primary, 7
31 Moubdiaa Fisherman, baladia, health
authority, school guard, drilling co.
7
6 own a farm
Husband devorced
2 own commercial space
working 3%
16% unmarried
12
3%
benefit (1000Dh to 3000Dh
every 3 months) Husband
retired widow
55% 23%
Open Diversity, 24th May 2011
24. Success Factors
No social Partnership Virtual
sacrifices spirit incubation
Open Diversity, 24th May 2011
25. Bringing avr. Bridging
age down gaps through
through new social
designs marketing
Family
Cultural
advocacy
perception
through
of a small
better self-
business
esteem
The market
sees no
wasta
Open Diversity, 24th May 2011
27. UAE Unemployment Statistics 2009
25
20
15
Female
10 Male
5
0
UAE Fujairah RAK UAQ Ajman Sharjah Dubai Abu Dhabi
100%
90%
80%
70%
University
60%
Secondary
50%
Primary
40%
Illiterate
30%
20%
10%
0%
UAE Fujairah RAK UAQ Ajman Sharjah Dubai Abu Dhabi
Open Diversity, 24th May 2011
28. Perceived Causes of Emirati Youth
Unemployment
Education
Few Social
system,
opportunities expectations/ especially
family Financial
and high secondary security from
aspirations Lack of Wasta obligations schools do family and no
(gender gap in making not equip family
attitude to un- private students for pressure
employment) University
sector and/or
unattractive workplace
Study by The International Council on Security and Development, Feb 2010
Open Diversity, 24th May 2011
29. Family commitment Lack of skills Lack of guidance Negative
perception
Work hours of
expectations employees
Unballance between towards
university and job Lack of job emiraties
skills opportunity
Job
expectations
Lack of wasta Lack of
commitment,
motivation and
Salary expectations awarness
Lack of experience
Precense of
foreigners
Study by The International Council on Security and Development, Feb 2010
Sample size: 310 Emirati youth (16-25) 149 Male and 161 Female)
30. Study by The International Council on Security and Development, Feb 2010
Open Diversity, 24th May 2011
