Contenu connexe Similaire à Equity Crowd Funding - Data and Analysis July 2015 (20) Equity Crowd Funding - Data and Analysis July 20152. Contents
2
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
SecJon
Page
1.
Summary
4
2.
Offers
5
3.
Capital
Raised
7
4.
ValuaGon
Analysis
9
5.
PlaJorm
StaGsGcs
12
Appendix
A1
List
of
Equity
Crowd
Funding
Offers
14
Important
NoJce:
This
report
has
been
prepared
for
discussion
purposes
based
on
publically
available
informaGon.
While
every
effort
has
been
made
to
ensure
the
informaGon
presented
is
accurate
no
responsibility
is
accepted
for
any
inaccuracies.
The
informaGon
should
be
independently
verified
before
being
used
for
any
purpose.
For
more
informaGon
please
contact
Sam
Stewart:
TwiOer:
@samstewartnz
Email:
sam@samstewartnz.com
Website:
samstewartnz.com
3. Summary
3
©
SAMSTEWARTNZ.COM
Since
the
first
equity
crowd
funding
licenses
were
issued
by
the
FMA
in
July
2014
twenty
six
equity
crowd
funding
offers
have
been
launched
with
twenty
successful
offers
raising
approximately
$12
million.
There
are
currently
five
licensed
plaJorms.
Four
plaJorms
have
launched
offers
and
each
plaJorm
has
at
least
one
successful
offer.
InteresGng
points
to
note:
• 80%
of
offers
have
been
successful
• On
average
offers
lasted
four
to
five
weeks,
however
the
range
was
from
one
day
to
three
months
• Over
half
the
offers
included
incenGves
or
rewards
for
investors
as
part
of
the
offer
Unless
otherwise
stated
all
analysis
and
figures
based
on
data
at
30
June
2015
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Equity
Crowd
Funding
AcJvity
–
Funding
Closed1
Equity
Crowd
Funding
AcJvity–
Offers
Launched
-‐
1
2
3
4
5
6
7
8
Jul-‐14
Aug-‐14
Sep-‐14
Oct-‐14
Nov-‐14
Dec-‐14
Jan-‐15
Feb-‐15
Mar-‐15
Apr-‐15
May-‐15
Jun-‐15
Offers
Launched
1.
Funding
closed
reflects
offers
that
closed
in
the
month
and
does
not
include
offers
in
overfunding
at
the
end
of
the
month
i.e.
does
not
include
either
Punakaiki
Fund
or
Collect
as
they
were
in
overfunding
at
30
June
2015
-‐
0.5
1.0
1.5
2.0
2.5
Jul-‐14
Aug-‐14
Sep-‐14
Oct-‐14
Nov-‐14
Dec-‐14
Jan-‐15
Feb-‐15
Mar-‐15
Apr-‐15
May-‐15
Jun-‐15
Capital
Raised
($M)
4.
4
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
-‐
0.25
0.50
0.75
1.00
1.25
1.50
1.75
2.00
Chariot
Rideshare
PledgeMe
Parent
Interviews
Angel
Food
Sorbet
by
Ethique
Limited
BE
Intent
Pineapple
Heads
TRNZ
Digital
Travel
Guides
Punakaiki
Fund
Collect
The
ReGrement
Income
Group
Techvana
Tapp
SellShed
H2Explore
The
Patriarch
YeasGe
Boys
Breathe
Easy
Red
Witch
Powerhouse
Wind
Carbonscape
Invivo
Renaissance
Brewing
Mad
Group
Aeronavics
Liquid
Waste
Treatment
Systems
Offer
Ranges
($M)
• Minimum
offer
requirements
ranged
from
$30,000
for
Chariot
Rideshare
to
800,000
for
LWTS
with
85%
of
offers
having
a
requiring
$500,000
or
less.
• The
first
year
of
equity
crowd
funding
was
characterised
by
the
diverse
nature
of
the
issuers
from
seven
different
sectors
Equity
Crowd
Funding
Offer
Ranges
Offers
Offers
Ranges
and
Sectors
Offers
by
Sector
-‐
2
4
6
8
Energy
Industrial
Health
Care
Financial
Consumer
DiscreGonary
InformaGon
Technology
Consumer
Staples
Offers
5.
5
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Offers
Revenue
and
Growth
Forecasts
Reported
Revenue
–
Last
Financial
Year
Forecast
3
Year
Revenue
Growth
Rate
Half
the
companies
did
not
report
revenue
in
the
previous
financial
year.
The
median
three
year
revenue
forecast
growth
rate
was
102%
-‐
as
a
comparison
the
median
annual
growth
rate
for
the
Deloihe
Fast
50
in
2014
was
approximately
300%
-‐
0.5
1.0
1.5
2.0
2.5
3.0
3.5
The
ReGrement
Income
Group
The
Patriarch
Techvana
Tapp
SellShed
Punakaiki
Fund
H2Explore
Chariot
Rideshare
Carbonscape
Breathe
Easy
BE
Intent
Parent
Interviews
Liquid
Waste
Treatment
Systems
Collect
Pineapple
Heads
Powerhouse
Wind
PledgeMe
Sorbet
by
Ethique
Limited
Angel
Food
Red
Witch
YeasGe
Boys
TRNZ
Digital
Travel
Guides
Renaissance
Brewing
Aeronavics
Mad
Group
Invivo
Revenue
Last
Financial
Year
($M)
0%
500%
1000%
1500%
2000%
2500%
Invivo
TRNZ
Digital
Travel
Guides
Aeronavics
YeasGe
Boys
Mad
Group
Red
Witch
Angel
Food
Sorbet
by
Ethique
Limited
PledgeMe
Powerhouse
Wind
Pineapple
Heads
Parent
Interviews
Liquid
Waste
Treatment
Systems
3
Year
Growth
Rate
(%
p.a.)
6.
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
6
©SAMSTEWARTNZ.COM
To
date
80%
of
offers
have
been
successful.
The
success
rate
was
higher
for
companies
raising
a
smaller
amount
and
able
to
generate
investor
interest.
• 90%
of
offers
raising
$200,000
or
less
were
successful
• 90%
of
offers
that
were
able
to
ahract
20
or
more
investors
were
successful
Minimum
Offer
Amount
v
Pre-‐Money
ValuaJon
Average
Investment
Size
v
Number
of
Investors
Offers
Successful
versus
Unsuccessful
Offers
Collect
has
raised
over
$320k
from
24
investors
-‐
2,000
4,000
6,000
8,000
10,000
12,000
14,000
-‐
100
200
300
400
500
Average
Investment
Size
($)
Number
of
Investors
Successful
Offers
Unsuccessful
Offers
-‐
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
-‐
2.0
4.0
6.0
8.0
10.0
Minimum
Offer
Amount
($)
Pre-‐Money
ValuaJon
($M)
Successful
Offers
Unsuccessful
Offers
7.
7
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Capital
Raised
by
Sector
Capital
Raised
Funds
Raised
by
Sector
and
Revenue
Approximately
half
the
capital
raised
was
by
companies
with
less
than
$1m
revenue
p.a.1
Capital
Raised
versus
Revenue1
-‐
1.0
2.0
3.0
4.0
Energy
Health
Care
Industrial
Consumer
DiscreGonary
Financial
InformaGon
Technology
Consumer
Staples
Capital
Raised
($M)
-‐
0.5
1.0
1.5
2.0
2.5
3.0
3.5
Zero
$0
-‐
$1M
$1M
-‐
$2M
$2M
-‐
$3M
$3M+
Capital
Raised
($M)
Revenue
(Last
Financial
Year)
1.
Capital
raised
versus
revenue
analysis
excludes
Punakaiki
Fund
8.
8
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Approximately
$12m
has
been
raised
through
20
successful
offers:
• Average
capital
raised
of
$593,000
with
Invivo
and
Punakaiki
raising
the
maximum
allowable
$2m
• Average
of
151
investors
per
offer
with
approximately
3,000
investments
in
total
• Average
investment
size
of
$3,900
with
Collect
having
the
highest
at
approximately
$13,500
Capital
Successfully
Raised
Number
of
Investors
Average
Investment
Size
Capital
Raised
Investor
StaJsJcs
-‐
0.25
0.50
0.75
1.00
1.25
1.50
1.75
2.00
Parent
Interviews
PledgeMe
Angel
Food
Sorbet
by
Ethique
Limited
Pineapple
Heads
TRNZ
Digital
Travel
Guides
Collect
Red
Witch
The
ReGrement
Income
Group
The
Patriarch
YeasGe
Boys
Powerhouse
Wind
Breathe
Easy
Renaissance
Brewing
SellShed
Carbonscape
Aeronavics
Punakaiki
Fund
Invivo
Capital
Raised
($M)
0
100
200
300
400
500
Investors
-‐
2,500
5,000
7,500
10,000
12,500
15,000
Average
Investment
Size
($)
9.
ValuaJon
Analysis
Pre-‐Money
ValuaJons
9
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Pre-‐Money
ValuaJon
Average
Pre-‐Money
ValuaJon
by
Sector
The
average
pre-‐money
valuaGon
was
$3.8m
with
80%
of
offers
having
a
pre-‐money
valuaGon
of
$1m+
-‐
2.0
4.0
6.0
8.0
10.0
PledgeMe
Angel
Food
Techvana
Chariot
Rideshare
TRNZ
Digital
Travel
Guides
Parent
Interviews
H2Explore
Sorbet
by
Ethique
Limited
Red
Witch
Powerhouse
Wind
Pineapple
Heads
Breathe
Easy
YeasGe
Boys
The
ReGrement
Income
Group
Liquid
Waste
Treatment
Systems
Tapp
BE
Intent
SellShed
Renaissance
Brewing
Punakaiki
Fund
Invivo
Collect
Aeronavics
Carbonscape
Mad
Group
Pre-‐Money
ValuaJon
($M)
-‐
1.0
2.0
3.0
4.0
5.0
6.0
7.0
Consumer
DiscreGonary
Energy
Financial
Health
Care
Consumer
Staples
InformaGon
Technology
Industrial
Average
Pre-‐Money
ValuaJon
($M)
10.
ValuaJon
Analysis
Pre-‐Money
ValuaJon
versus
Revenue
10
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
The
broad
range
of
revenue
mulGples
is
a
reflecGon
of
the
diverse
range
of
sectors
represented
and
the
subjecGve
nature
of
valuing
early
stage
companies.
Pre-‐Money
ValuaJon
versus
Forecast
Revenue
-‐
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
0
-‐
2.5x
2.5x
-‐
5.0x
5.0x
-‐
7.5x
7.5x
-‐
10.0x
10.0x+
Number
of
Offers
Pre-‐Money
ValuaJon
/
Forecast
Revenue
DistribuJon
of
Pre-‐Money
ValuaJon
Revenue
MulJples
-‐
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
9.0
10.0
-‐
1.0
2.0
3.0
4.0
5.0
6.0
Pre-‐Money
ValuaJon
($M)
Forecast
Revenue
Year
1
($M)
11.
11
©
SAMSTEWARTNZ.COM
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Average
diluGon
was
13.5%
with
approximately
70%
of
capital
raisings
resulGng
in
diluGon
of
between
10%
and
20%.
Pre-‐Money
ValuaJon
versus
Capital
Raised1
DiluJon
versus
Capital
Raised1
ValuaJon
Analysis
DiluJon
1.
Pre-‐money
valuaGon
data
not
adjusted
for
implicaGons
of
private
capital
raisings
undertaken
in
parallel
with
the
crowd
funding
round
e.g.
Punakaiki
Fund.
-‐
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
9.0
10.0
-‐
0.5
1.0
1.5
2.0
Pre-‐Money
ValuaJon
($M)
Capital
Raised
($M)
0%
5%
10%
15%
20%
25%
30%
-‐
0.50
1.00
1.50
2.00
DiluJon
Capital
Raised
($M)
12.
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
12
©SAMSTEWARTNZ.COM
Original
licensees
Pledgeme
and
Snowball
Effect
have
dominated
acGvity
in
the
first
year.
While
not
as
acGve,
EquiGse
and
CrowdCube
have
achieved
a
100%
success
rate
in
their
three
offers
to
date.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
PledgeMe
Snowball
Effect
EquiGse
CrowdCube
Success
Rate
(%)
Success
Rate
by
Pladorm
Successful
Offers
by
Pladorm
Offers
by
Pladorm
Pladorm
StaJsJcs
Offers,
Successes
and
ValuaJon
-‐
1
2
3
4
5
6
7
8
EquiGse
PledgeMe
Snowball
Effect
CrowdCube
Average
Pre-‐Money
ValuaJon
($M)
Average
Pre-‐Money
ValuaJon
by
Pladorm
-‐
2
4
6
8
10
12
14
CrowdCube
EquiGse
Snowball
Effect
PledgeMe
Offers
0
2
4
6
8
10
12
14
CrowdCube
EquiGse
Snowball
Effect
PledgeMe
Successful
Offers
13.
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
13
©SAMSTEWARTNZ.COM
Snowball
Effect
has
raised
over
twice
as
much
capital
as
the
other
plaJorms
combined.
Average
Capital
Raising
by
Pladorm
Pladorm
StaJsJcs
Investments
and
Capital
Raised
Average
Individual
Investment
Size
by
Pladorm
Investments
by
Pladorm
Funds
Raised
by
Pladorm
-‐
500
1,000
1,500
2,000
CrowdCube
EquiGse
PledgeMe
Snowball
Effect
Investments
(Successful
Offers)
-‐
2,000
4,000
6,000
8,000
10,000
12,000
14,000
PledgeMe
Snowball
Effect
EquiGse
CrowdCube
Average
Investment
($)
-‐
200,000
400,000
600,000
800,000
1,000,000
1,200,000
PledgeMe
CrowdCube
EquiGse
Snowball
Effect
Average
Raised
($)
-‐
2.0
4.0
6.0
8.0
CrowdCube
EquiGse
PledgeMe
Snowball
Effect
Funds
Raised
($M)
14. DataBlast
IndicaGve
ValuaGon
Analysis
The
table
below
lists
the
equity
crowd
funding
offers
for
the
period
July
2014
to
June
2015
(Part
1)
14
©
SAMSTEWARTNZ.COM
Company
Pladorm
Offer
Status
Funds
Raised
Pre-‐Money
ValuaJon
Renaissance
Brewing
Snowball
Effect
Successful
700,000
5,000,000
The
Patriarch
Snowball
Effect
Successful
488,800
N/A
Techvana
Pledge
Me
Unsuccessful
-‐
750,000
H2Explore
Pledge
Me
Unsuccessful
-‐
1,000,000
Carbonscape
Snowball
Effect
Successful
764,302
8,860,000
Pledge
Me
Pledge
Me
Successful
100,000
600,000
YeasGe
Boys
Pledge
Me
Successful
503,519
3,500,000
TRNZ
Digital
Travel
Guides
EquiGse
Successful
211,000
950,000
Aeronavics
Snowball
Effect
Successful
1,500,000
8,500,000
Breathe
Easy
Snowball
Effect
Successful
607,927
3,258,280
SellShed
Pledge
Me
Successful
711,100
5,000,000
Parent
Interviews
Pledge
Me
Successful
52,100
1,000,000
Invivo
Snowball
Effect
Successful
2,000,000
8,000,000
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Appendix
A1.
Equity
Crowd
Funding
Offers
15. DataBlast
IndicaGve
ValuaGon
Analysis
15
©
SAMSTEWARTNZ.COM
Company
Pladorm
Offer
Status
Funds
Raised
Pre-‐Money
ValuaJon
Pineapple
Heads
Pledge
Me
Successful
204,900
3,061,000
Chariot
Rideshare
Pledge
Me
Successful
45,482
800,000
BE
Intent
Pledge
Me
Unsuccessful
-‐
4,500,000
Mad
Group
Snowball
Effect
Unsuccessful
-‐
9,800,000
Powerhouse
Wind
Pledge
Me
Successful
542,051
2,400,609
ReGrement
Income
Group
EquiGse
Successful
455,330
3,500,000
Red
Witch
Snowball
Effect
Successful
407,772
1,757,134
Tapp
Pledge
Me
Unsuccessful
-‐
4,059,320
Angel
Food
Pledge
Me
Successful
151,125
650,000
LWTS
Pledge
Me
Open
-‐
4,050,000
Punakaiki
Fund
Snowball
Effect
Overfunding
1,888,6251
5,785,500
Sorbet
by
Ethique
Limited
Pledge
Me
Successful
202,150
1,050,000
Collect
Crowdcube
Overfunding
325,7001
8,000,000
Equity
Crowd
Funding
Data
and
Analysis
2014-‐15
Appendix
A1.
Equity
Crowd
Funding
Offers
The
table
below
lists
the
equity
crowd
funding
offers
for
the
period
July
2014
to
June
2015
(Part
2)
1.
Based
on
funds
raised
at
30
June
2015
16.
©
SAMSTEWARTNZ.COM
Sam Stewart
TwiOer:
@samstewartnz
Email:
sam@samstewartnz.com
Website:
samstewartnz.com
Important
NoJce
This
report
has
been
prepared
for
discussion
purposes
based
on
publically
available
informaGon.
While
every
effort
has
been
made
to
ensure
the
informaGon
presented
is
accurate
no
responsibility
is
accepted
for
any
inaccuracies.
The
informaGon
should
be
independently
verified
before
being
used
for
any
purpose.