This document discusses effective strategies for designing graphs and tables to communicate data in a clear and meaningful way. It emphasizes that training is needed for people to learn how to tell stories with data by matching messages to appropriate visual mediums. Examples are provided of good practices like using clear backgrounds, compact labels, consistent legend ordering, and choosing line graphs to show trends rather than just bar charts. The overall message is that with careful design and following some simple rules, data can be communicated and interpreted more effectively.

1. Graphs and Tables Design Bologna, 13 Luglio 2009

2. Pain Claim Gain Numbers don’t communicateeffectively From data to information Meaningful information Lackoftraining Create company culture Lesstimespent in interpreting data Missingexamplesofgooddesign Set of standard analysis More timeforanalysis and decisionmaking

5. No needforlearningnewstuff, just applysimplerules and logics

8. Example Scenario: compare monthly sale quantity vs. quantity sold last year

9. Example 2 Clear background

13. In Januarywe sold 75K lessthan last year

14. In Februarywe sold 35K more than last year

15. …