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Trent (Westside) By- Prateek Jain, 2010163 Rohan Mehra, 2010184 Rohit Deshmukh, 2010185 Sankarshan Joshi, 2010202 Sayantan Banerjee, 2010204
Agenda- ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Mission Statement- ,[object Object]
A word on Westside ,[object Object],[object Object],[object Object],[object Object]
Contd… ,[object Object],[object Object],[object Object]
Features ,[object Object],[object Object],[object Object],[object Object]
STP of Westside ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STP of Westside ,[object Object],[object Object]
Westside as a “Brand” ,[object Object],[object Object]
4 P’s
Product Strategy ,[object Object],[object Object],[object Object]
Product Range- ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Beyond Products ,[object Object],[object Object],[object Object],[object Object],[object Object]
Comment on Product Strategy ,[object Object],[object Object]
Price Strategy ,[object Object],[object Object],[object Object],[object Object]
Contd… ,[object Object],[object Object]
Pricing Contd.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Market Survey on Pricing
Place strategy ,[object Object],[object Object],[object Object],[object Object]
Place strategy Contd… ,[object Object],[object Object]
Promotion Strategy
Strategies- ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Problems faced by Westside- ,[object Object],[object Object],[object Object],[object Object]
Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
Strategies adopted by Westside- ,[object Object]
 
Strategies adopted by Westside- ,[object Object]
What should they do? ,[object Object],[object Object],[object Object],[object Object]
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Analysis of 4P's of Westside