This is my perspective on the leadership opportunity for Lesbian, Gay, Bisexual and Transgender IBMers, which was informed by my role from 2008-mid-2013: helping leaders advance their learning and careers by using social media. It includes screenshots of a number of internal-only URLs and is my own presentation, and doesn’t necessarily represent IBM’s positions, strategies or opinions.

1. The e-LGBT Leadership Opportunity
Sarah Siegel
© 2013 IBM Corporation

2. How to get started with building your reputation as a thought leader online:
http://ibmurl.hursley.ibm.com/1W7P
© 2013 IBM Corporation

3. Linkedin Groups can provide visibility to show what you know.
http://linkd.in/RMwpqa
© 2013 IBM Corporation

4. Twitter is another premier way to demonstrate thought leadership.
http://bit.ly/lclAv9
© 2013 IBM Corporation

5. So far, Google+ seems to appeal most of all to tech geeks.
http://bit.ly/RhmYiy
© 2013 IBM Corporation

6. All IBMers can show what we know via the behind-the-firewall ILX:
http://ibmurl.hursley.ibm.com/1JTZ
© 2013 IBM Corporation

7. And if you are a people manager, you can opt to join:
http://ibmurl.hursley.ibm.com/1OFC
© 2013 IBM Corporation

8. and IBM technical leaders can opt in here:
http://ibmurl.hursley.ibm.com/P0W
© 2013 IBM Corporation

9. All IBMers are global IBMers these days, so another good opt-in choice
http://ibmurl.hursley.ibm.com/1BCD
© 2013 IBM Corporation

10. Certainly, it makes good sense to be a member of this community:
http://ibmurl.hursley.ibm.com/O5R
© 2013 IBM Corporation

11. 2000s
Global Enterprise
IBM has gone global and so
have LGBT IBMers & Friends
Up to 1990s
Multinational
http://ibmurl.hursley.ibm.com/O5R
International
http://bit.ly/k5g4iY
© 2013 IBM Corporation

12. Friends & Family of LGBT IBMers have ventured into 3D Internet.
http://ibmurl.hursley.ibm.com/1W87
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13. Facebook is a popular way to demonstrate our humanity
http://on.fb.me/QfaWEm
© 2013 IBM Corporation

14. and to align with the IBM brand.
http://on.fb.me/O5XQ9E
http://on.fb.me/O5XQ9E
© 2013 IBM Corporation

15. Like Facebook, YouTube helps us demonstrate our humanity.
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16. Vlogs can provide personal education about our community.
http://bit.ly/lUQHnO
© 2013 IBM Corporation

17. Audio podcasts enable additional channels for LGBT visibility.
http://bit.ly/5mCgw
© 2013 IBM Corporation

18. What more can we do to advance global LGBT equality?
http://bit.ly/93mh3V
© 2013 IBM Corporation

19. The e-LGBT leadership Opportunity: Next steps
1. [Further] build your reputation as
a thought leader online, e.g., via:
Linkedin Groups
Twitter
Google+
Facebook
Connections Communities
2. [Continue to] enable innovation
that matters for our company and
the world, e.g., advance global
LGBT equality through essential
social tools, including:
YouTube
Podcasts
Vlogs
Informal Learning Exchange
(ILX) e.g., link from Radio Eyrie
podcasts to the ILX .
© 2013 IBM Corporation