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SAS Social Engagement Event Summary

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Harnessing social tools to engage, inspire & connect employees Breakfast briefing summary Andaz Hotel, London 21st February 2013 © MSLGROUP
The focus was on answering two killer questions… 1. What are the key drivers for the use of social technologies within businesses? © MSLGROUP
The focus was on answering two killer questions… 2. How do we create the right conditions for success? © MSLGROUP
Mapping your journey Social tools Social collaboration Leverage tools? Enhance projects? Evolve comms? Transform business? 1. Test the appetite 2. Understand culture 3. Identify key benefits 4. Set measurement criteria 5. Create roadmap © MSLGROUP
Audience feedback… “Inspiring!” “Good, succinct insights” “Great, collaborative event – “Felt just the right level with no hard sell!’ of tech v communications know-how” © MSLGROUP
Missed the event? Here are three ways we can share insights with you…
Options for sharing event insights 1 2 3 EVENT DOWNLOAD ‘POP-UP’ SESSION WORKSHOP 20 mins 50 mins 1.5 hours Event content highlights Key event content Key event content 4 snap-shot case studies Roadmap model Diagnostics 3 in-depth case studies ‘Take one…’ social challenge session © MSLGROUP
Corporate social engagement skills If you’d like to know more, please get in touch Louise Barfield lbarfield@saslondon.com www.saslondon.com 020 7 342 3232 © MSLGROUP

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SAS Social Engagement Event Summary

  • 1. Harnessing social tools to engage, inspire & connect employees Breakfast briefing summary Andaz Hotel, London 21st February 2013 © MSLGROUP
  • 2. The focus was on answering two killer questions… 1. What are the key drivers for the use of social technologies within businesses? © MSLGROUP
  • 3. The focus was on answering two killer questions… 2. How do we create the right conditions for success? © MSLGROUP
  • 4. Mapping your journey Social tools Social collaboration Leverage tools? Enhance projects? Evolve comms? Transform business? 1. Test the appetite 2. Understand culture 3. Identify key benefits 4. Set measurement criteria 5. Create roadmap © MSLGROUP
  • 5. Audience feedback… “Inspiring!” “Good, succinct insights” “Great, collaborative event – “Felt just the right level with no hard sell!’ of tech v communications know-how” © MSLGROUP
  • 6. Missed the event? Here are three ways we can share insights with you…
  • 7. Options for sharing event insights 1 2 3 EVENT DOWNLOAD ‘POP-UP’ SESSION WORKSHOP 20 mins 50 mins 1.5 hours Event content highlights Key event content Key event content 4 snap-shot case studies Roadmap model Diagnostics 3 in-depth case studies ‘Take one…’ social challenge session © MSLGROUP
  • 8. Corporate social engagement skills If you’d like to know more, please get in touch Louise Barfield lbarfield@saslondon.com www.saslondon.com 020 7 342 3232 © MSLGROUP

Editor's Notes

  1. As confirmed by the strong turnout today, there’s a lot of interest for social business, social collaboration, and its impact all corporate functiions, including comms and HR
  2. Social collaboration isn’t about the tools. It’s about what you’re trying to achieve with the tools. Most of the time, it’s greater performance, increased agility, operational effectiveness.
  3. Social collaboration isn’t about the tools. It’s about what you’re trying to achieve with the tools. Most of the time, it’s greater performance, increased agility, operational effectiveness.
  4. What is the role of ‘social’ in your organisation?Is it about driving social collaboration? On and offline? Is it about using social technologies? (technology driving the social) Social behaviour supporting engagement
  5. TRUST & SUPPORTTo start, how can you gain the trust and support (both practical and financial) of your executive team?
  6. Social collaboration isn’t about the tools. It’s about what you’re trying to achieve with the tools. Most of the time, it’s greater performance, increased agility, operational effectiveness.
  7. TRUST & SUPPORTTo start, how can you gain the trust and support (both practical and financial) of your executive team?
  8. As confirmed by the strong turnout today, there’s a lot of interest for social business, social collaboration, and its impact all corporate functiions, including comms and HR