This presentation was made by Mr. Deepak Ramanathan, Information Practice Head - SAS North Asia at SAS Forum India 2013. The presentation presents the current scenario on Big Data and how SAS High-Performance Analytics can empower organisations to derive value from this information explosion.

1. C o p yr i g h t © 2 0 1 2 , S AS I n s t i t u t e I n c . Al l r i g h t s r e s e r v e d .

2. Visualize This!
Deepak Ramanathan
Information Management
North Asia

3. “The Greatest Value Of A Picture
Is When It Forces Us To Notice
What We Never Expected To See.”
John W. Tukey, Exploratory Data Analysis 1977
Copyright © 2013 , SAS Institute Inc. All rights reserved.

4. THE ANALYTICS LIFECYCLE
IDENTIFY /
FORMULATE
BUSINESS EVALUATE / DATA
PROBLEM
MANAGER MONITOR DATA SCIENTIST
Domain Expert PREPARATION Data Exploration
RESULTS
Makes Decisions Data Visualization
Evaluates Processes and
ROI How can
DEPLOY
you create
MODEL DATA
competitiv
EXPLORATION
e
IT SYSTEMS / advantage DATA MINER /
VALIDATE ?
MANAGEMENT TRANSFORM STATISTICIAN
MODEL
Model Validation Exploratory Analysis
& SELECT
Model Deployment BUILD Descriptive Segmentation
Model Monitoring Predictive Modeling
MODEL
Data Preparation
Copyright © 2013 , SAS Institute Inc. All rights reserved.

5. THRIVING IN THE BIG DATA ERA
VOLUME
VARIETY
DATA SIZE
VELOCITY
VALUE
TODAY THE FUTURE
Copyright © 2013 , SAS Institute Inc. All rights reserved.

6. TRENDS IN STORAGE
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7. TRENDS IN PROCESSORS
Dude!
Where is my 20ghz processor?
Copyright © 2013 , SAS Institute Inc. All rights reserved.

8. TRENDS IN PLATFORM DESIGNS
Multi-socket, Commodity Chassis of blades
multi-core platform blade
Grid computing environments and multicore processors are increasingly cost effective
• 2 X {12,16} core 2.2 GHz processor
• {64,96,128,256} GB Ram
• 2 X {200,300,600,900} GB drives
• Rack of 48 blades, (1152, 1536} cores
Performance is gained by breaking work into tasks that can be done in parallel by nodes or
processes
Copyright © 2013 , SAS Institute Inc. All rights reserved.

9. STEPS TO CONQUER
Big Data COMPLEXITY
TURN CHALLENGE INTO OPPORTUNITY
• 53% leverage half of their valuable data
• 24% believe vast amounts of important data
goes untapped
GAIN MAXIMUM VALUE FROM YOUR DATA
• SAS® Analytics + Powerful Visualizations +
Sharing
• High Speed Performance + Cost Efficient
Scalability
Source: Economist Intelligence Unit 2011 Report, Sponsored by SAS, 2011
Copyright © 2013 , SAS Institute Inc. All rights reserved.

10. Copyright © 2013 , SAS Institute Inc. All rights reserved.

11. Thank You
Deepak Ramanathan
deepak.ramanathan@sas.com
Copyright © 2010, SAS Institute Inc. All rights reserved.