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Social Media Strategy Implementation

CHILD SEARCH MINISTRIES
AGENDA

 Objective
 Introduction and Background
 Social Media Goal
 Social Media Strategy and Tools
 Implementation Timeline
 Challenges
 Summary
 Q&A
OBJECTIVE OF PROJECT: CHILD SEARCH
MINISTRIES
5822 SM Business Implementation
INTRODUCTION TO CHILD SEARCH MINISTRIES

    Project Hope
      Chris   & Clay Enterprise
  Selection of Child Search Ministries
  Organization Leaders
      Richard Cantrell, Program Director
      Clayton Mark, Illinois Representative for Child
       Search & Owner of Chris & Clay Enterprise
    Current social media use
SOCIAL MEDIA GOAL

 Demystify Social Media
 Expand Child Search Ministries Reach
SOCIAL MEDIA STRATEGY

 Ease Concern
 Managing Social Media
     Resources

   Amplify
     Promote    Child Search Ministries Services
        ChildSearch® Online Database
        Safety Education ID - Kit
RECOMMENDED SOCIAL MEDIA TOOLS

 Twitter
 Facebook

 Text Messaging Services
IMPLEMENTATION TIMELINE

 Timeline
 Measurements/Monitoring
CHALLENGES

   Comparable Organizations
     The   Annie E. Casey Foundation
5822-social-media-final-paper_childsearchministries.docx

SUMMARY
Q&A

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5822 social-media-final-presentation childsearchministries