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PEORIA CASE STUDY
January 19, 2012
Today’s Presentation

   The Peoria Opportunity
   Quick Facts on Peoria
   Moving ED Forward in Peoria
   Investment Zones
       Vistancia Mega Site
       P83 Entertainment District
       Plaza del Rio
       Old Town Redevelopment
       Rovey Industrial Park Mega Site
 Conclusion
The Peoria Opportunity

 Peoria is focused on Development
   Economic Development is the City’s priority
   We have a game plan
     We are willing to invest and have created framework to
      legally do so (City North compliant)
     We have a track record with strategic partners
     We have premiere locations ready for development
   We are able to help you get your project done
   We are looking for strategic partners to help us take
    advantage of key development opportunities
Quick Facts on Peoria
1. Available land and buildings
       2 mega sites and prime commercial space
2. Top schools
       PUSD in top 17%;
       BASIS charter school
3. Technically-skilled
      workforce
       20% of employment
        base in health care
4. Great quality of life
       Ranked Top 100 place to live in Money magazine
5. Affluent community
       Median 2010 HH income $68,518
Moving ED Forward
 Maxwell Technologies
 Peoria Incucelerator
 Vistancia Mega Site
 Osage West ENA
  (P83 mixed-use development)
 Vanguard Health Systems ENA
 IGA with Maricopa County for
  ED at Lake Pleasant
 Old Town Commercial Rehab
  Program Underway
Investment Zones
P83 Entertainment District
                                          Bell Road



                                                  2
                                                      3

                                      1




                                                          75th Ave.
                           Loop 101




    Peoria Sports
1 Complex

2   It’s All In The Game

    Arizona Broadway
3   Theatre
P83 Entertainment District

1. 2010 – Adopted Urban Design Master Plan
   targeting infill development
2. Osage West, LLC is current partner for
   mixed-use redevelopment project at Sports
   Complex
    Destination development
    400,000 SF mixed-use development
    Parking garages
P83 Entertainment District

3. New identity – Peoria Eighty Three (P83)
       District improvements (pedestrian connectivity,
        wayfinding, placemaking) to begin later in 2012
4. It’s All in the Game player development facility
      2009 Avg. HH Income              $81,455
      2009 HH Incomes > $100k           29%
      Population in 10-minute radius   260,000
      Avg. Daily Traffic Loop 101      127,000
      Avg. Daily Traffic Bell Rd.      69,000
Redevelopment Project Concept
Old Town Peoria

                                 1
                                                             3
1 Goodwill                           2       4
                                     7           5                    Peoria Ave.
2 Former Smitty’s                            6
3 Peoria Town Center

4 Performing Arts Center
                                         8
5 Osuna Park                                                     10
                                         9
6 Washington Street Properties
                                                 83rd Ave.


    Commercial Rehab Phase I
7 (Wagoner)

8 Municipal Complex

9 Centennial Plaza
                                 City Investment
10 Peoria Place
                                 Available Development Opportunities
Old Town

1. University Recruitment at Peoria Place single
   most important economic catalyst in Old Town
2. SOQs for development opportunities for two
   Old Town areas
     Peoria Town Center (25.6 acres)
     Washington Street Properties (includes City-owned
      buildings)
3. Grand Avenue redevelopment opportunities
Old Town

4. City investing $80 Million in physical
   improvements
5. Commercial Rehabilitation Program
   committed to pay 100% of improvements to
   Old Town Commercial Properties

 2009 Avg. HH Income                    $69,009
 Population in 10-minute radius         300,000
 Avg. Daily Traffic Hwy 60/Grand Ave.    30,000
 Avg. Daily Traffic Peoria Ave.          19,000
Vistancia Mega Site




Freeway access from
Lone Mountain Rd.
to Loop 303 (opening
Spring 2012)


½ street improvements
from Vistancia Blvd. to     500 acres
Lone Mountain Rd.
(completion est. 9 months
from design start)
Vistancia Mega Site

1. 500 acres of commercially zoned private land
   along Loop 303 (shovel ready program in place)
2. Loop 303 connects I-10 to I-17
3. Lone Mountain build out complete March 2012

 2009 Avg. HH Income                 $87,897
 Population in 10-minute radius      33,452
 2009 HH Incomes > $100k              39%
Plaza del Rio
                                                       4




                                     Thunderbird Rd.

                             1   2
                         3




1 Banner Medical Group

2 Freedom Plaza
3 Peoria Incucelerator

4 Rio Vista Park
Plaza del Rio

1. 55 acres on Arizona’s largest health care
   campus
2. Campus home to Banner Medical Clinic,
   Pivotal Research Center, Freedom Plaza,
   Peoria Incucelerator
3. Proximity to 4 hospitals: Banner Boswell,
   Del Webb, Arrowhead and Banner
   Thunderbird
4. Thunderbird location along the Loop 101
Rovey Industrial Park

   83rd Ave.               Olive Ave.




               75th Ave.   Northern Ave.
Rovey Industrial Park

1. Planned Industrial Park; Phase 1 – 128 acres
2. Zoned light industrial
3. Proposed rail spur on BNSF line
4. Grand Ave/Hwy 60 adjacent; Loop 101 1.5
   miles west
5. Abundant water and electricity
     Site adjacent to generating station and water
      facility
Lake Pleasant Opportunity

 IGA with Maricopa County for economic
  development at the lake
   Master ground lease holder
 Pristine area with lake amenity offers year-
  round opportunity
   2 full-service marinas; 10,000 acres of water
 Hwy 74 location provides access from I-17 and
  Lake Pleasant Parkway
Conclusion
 Economic Development Strategy in place
 Strong workforce
 Initial success in renewable energy company
    location, higher education and health care
   Many development opportunities
   Priority redevelopment projects
   Aggressive and focused City Council
   Established Incentive Policy
We invite YOU to build
something with us.


    Scott Whyte
    Director, Economic Development Services
    623-773-7738
    scott.whyte@peoriaaz.gov
    www.peoriaed.com

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2012 peoria investment conference

  • 1. Connecting Locally to Expand Globally PEORIA CASE STUDY January 19, 2012
  • 2. Today’s Presentation  The Peoria Opportunity  Quick Facts on Peoria  Moving ED Forward in Peoria  Investment Zones  Vistancia Mega Site  P83 Entertainment District  Plaza del Rio  Old Town Redevelopment  Rovey Industrial Park Mega Site  Conclusion
  • 3. The Peoria Opportunity  Peoria is focused on Development  Economic Development is the City’s priority  We have a game plan  We are willing to invest and have created framework to legally do so (City North compliant)  We have a track record with strategic partners  We have premiere locations ready for development  We are able to help you get your project done  We are looking for strategic partners to help us take advantage of key development opportunities
  • 4. Quick Facts on Peoria 1. Available land and buildings  2 mega sites and prime commercial space 2. Top schools  PUSD in top 17%;  BASIS charter school 3. Technically-skilled workforce  20% of employment base in health care 4. Great quality of life  Ranked Top 100 place to live in Money magazine 5. Affluent community  Median 2010 HH income $68,518
  • 5. Moving ED Forward  Maxwell Technologies  Peoria Incucelerator  Vistancia Mega Site  Osage West ENA (P83 mixed-use development)  Vanguard Health Systems ENA  IGA with Maricopa County for ED at Lake Pleasant  Old Town Commercial Rehab Program Underway
  • 7. P83 Entertainment District Bell Road 2 3 1 75th Ave. Loop 101 Peoria Sports 1 Complex 2 It’s All In The Game Arizona Broadway 3 Theatre
  • 8. P83 Entertainment District 1. 2010 – Adopted Urban Design Master Plan targeting infill development 2. Osage West, LLC is current partner for mixed-use redevelopment project at Sports Complex  Destination development  400,000 SF mixed-use development  Parking garages
  • 9. P83 Entertainment District 3. New identity – Peoria Eighty Three (P83)  District improvements (pedestrian connectivity, wayfinding, placemaking) to begin later in 2012 4. It’s All in the Game player development facility 2009 Avg. HH Income $81,455 2009 HH Incomes > $100k 29% Population in 10-minute radius 260,000 Avg. Daily Traffic Loop 101 127,000 Avg. Daily Traffic Bell Rd. 69,000
  • 11. Old Town Peoria 1 3 1 Goodwill 2 4 7 5 Peoria Ave. 2 Former Smitty’s 6 3 Peoria Town Center 4 Performing Arts Center 8 5 Osuna Park 10 9 6 Washington Street Properties 83rd Ave. Commercial Rehab Phase I 7 (Wagoner) 8 Municipal Complex 9 Centennial Plaza City Investment 10 Peoria Place Available Development Opportunities
  • 12. Old Town 1. University Recruitment at Peoria Place single most important economic catalyst in Old Town 2. SOQs for development opportunities for two Old Town areas  Peoria Town Center (25.6 acres)  Washington Street Properties (includes City-owned buildings) 3. Grand Avenue redevelopment opportunities
  • 13. Old Town 4. City investing $80 Million in physical improvements 5. Commercial Rehabilitation Program committed to pay 100% of improvements to Old Town Commercial Properties 2009 Avg. HH Income $69,009 Population in 10-minute radius 300,000 Avg. Daily Traffic Hwy 60/Grand Ave. 30,000 Avg. Daily Traffic Peoria Ave. 19,000
  • 14. Vistancia Mega Site Freeway access from Lone Mountain Rd. to Loop 303 (opening Spring 2012) ½ street improvements from Vistancia Blvd. to 500 acres Lone Mountain Rd. (completion est. 9 months from design start)
  • 15. Vistancia Mega Site 1. 500 acres of commercially zoned private land along Loop 303 (shovel ready program in place) 2. Loop 303 connects I-10 to I-17 3. Lone Mountain build out complete March 2012 2009 Avg. HH Income $87,897 Population in 10-minute radius 33,452 2009 HH Incomes > $100k 39%
  • 16. Plaza del Rio 4 Thunderbird Rd. 1 2 3 1 Banner Medical Group 2 Freedom Plaza 3 Peoria Incucelerator 4 Rio Vista Park
  • 17. Plaza del Rio 1. 55 acres on Arizona’s largest health care campus 2. Campus home to Banner Medical Clinic, Pivotal Research Center, Freedom Plaza, Peoria Incucelerator 3. Proximity to 4 hospitals: Banner Boswell, Del Webb, Arrowhead and Banner Thunderbird 4. Thunderbird location along the Loop 101
  • 18. Rovey Industrial Park 83rd Ave. Olive Ave. 75th Ave. Northern Ave.
  • 19. Rovey Industrial Park 1. Planned Industrial Park; Phase 1 – 128 acres 2. Zoned light industrial 3. Proposed rail spur on BNSF line 4. Grand Ave/Hwy 60 adjacent; Loop 101 1.5 miles west 5. Abundant water and electricity  Site adjacent to generating station and water facility
  • 20. Lake Pleasant Opportunity  IGA with Maricopa County for economic development at the lake  Master ground lease holder  Pristine area with lake amenity offers year- round opportunity  2 full-service marinas; 10,000 acres of water  Hwy 74 location provides access from I-17 and Lake Pleasant Parkway
  • 21. Conclusion  Economic Development Strategy in place  Strong workforce  Initial success in renewable energy company location, higher education and health care  Many development opportunities  Priority redevelopment projects  Aggressive and focused City Council  Established Incentive Policy
  • 22. We invite YOU to build something with us. Scott Whyte Director, Economic Development Services 623-773-7738 scott.whyte@peoriaaz.gov www.peoriaed.com