Vortrag von Christoph Meier, scil, im Rahmen des EFMD Corporate Advisory Seminars "Leadership Development 2.0" am 19.04.2013 in Brüssel

1. Trends in corporate learning &
development
–
Leaders as facilitators of learning
EFMD Corportate Advisory Seminar
"Leadership Development 2.0"
Brussels, April 19th 2013
Dr. Christoph Meier
www.scil.ch
www.scil-blog.ch

2. © scil All rights reserved.
Who we are & what we do
2 28.04.2013Dr. Christoph Meier
Corporate
Learning
Strategy &
Portfolio
Management
Learning
Design
Learning
Professionals
Learning
Leadership
Culture of
Learning
Learning
Value
Management
• scil research
-> Informal learning as a
leadership task
• scil academy
-> DAS "Learning Executive"
• scil consulting & services
-> "Trend study 2012"
-> Innovation Circle
"social-business-learning"
International congress
"Lost in transition?
Pathways to successful learning
in organizations"
June 6-7, St.Gallen

3. © scil All rights reserved.
Overview
Results from research project on
"Informal learning as a leadership task"
Dr. Christoph Meier 3 28.04.2013
Results from scil trend study 2012 / 2013 on
corporate learning & development
Next steps in research & development

4. © scil All rights reserved.
About the scil trend studies
Dr. Christoph Meier 4 28.04.2013
2006 2008 2010 2012 …
150
What are the challenges in corporate learning & development?
1) What is their importance?
2) What is the status of realization / implementation?
45

5. © scil All rights reserved.
Top ten topics "relevance"
Dr. Christoph Meier 5 28.04.2013
Topic Domain Score '12 '10 '08 '06
Align the qualification of staff proactively with the corporate
strategy
Strategy 3.68 1 2 2 2
Design learning and educational activities to support transfer (e.g.
setting personal learning goals, action plans, follow-ups)
Pedagogy 3.62 2 1 1 1
Consider current trends and developments when further
developing services
Strategy 3.57 3 / / /
Foster learning support through managers / executives Culture 3.57 3 4 3 3
Improve social competencies of employees Pedagogy 3.45 5 3 13 /
Involve managers/executives in educational processes as
coaches, mentors, or multipliers of learning oriented values,
expectations and attitudes
Culture 3.41 6 12 7 (5)
Involvement of learning & development in implementing strategy
after defining strategy-/planning processes
Strategy 3.37 7 10 5 /
Intensify quality development and quality management Economy 3.36 8 5 20 11
Improve the pedagogical quality of learning services / offerings Pedagogy 3.35 9 14 29 19
Align learning activities to a competency model Pedagogy 3.34 10 11 / /
Further develop the culture of learning through targeted initiatives Culture 3.34 10 / / /
score: 4 = highly relevant; 1 = not relevant

6. © scil All rights reserved.
Top ten topics "relevance"
Dr. Christoph Meier 6 28.04.2013
Topic Domain Score '12 '10 '08 '06
Align the qualification of staff proactively with the corporate
strategy
Strategy 3.68 1 2 2 2
Design learning and educational activities to support transfer (e.g.
setting personal learning goals, action plans, follow-ups)
Pedagogy 3.62 2 1 1 1
Consider current trends and developments when further
developing services
Strategy 3.57 3 / / /
Foster learning support through managers / executives Culture 3.57 3 4 3 3
Improve social competencies of employees Pedagogy 3.45 5 3 13 /
Involve managers/executives in educational processes as
coaches, mentors, or multipliers of learning oriented values,
expectations and attitudes
Culture 3.41 6 12 7 (5)
Involvement of learning & development in implementing strategy
after defining strategy-/planning processes
Strategy 3.37 7 10 5 /
Intensify quality development and quality management Economy 3.36 8 5 20 11
Improve the pedagogical quality of learning services / offerings Pedagogy 3.35 9 14 29 19
Align learning activities to a competency model Pedagogy 3.34 10 11 / /
Further develop the culture of learning through targeted initiatives Culture 3.34 10 / / /
score: 4 = highly relevant; 1 = not relevant

7. © scil All rights reserved.
Top ten topics "relevance"
Dr. Christoph Meier 7 28.04.2013
Topic Domain Score '12 '10 '08 '06
Align the qualification of staff proactively with the corporate
strategy
Strategy 3.68 1 2 2 2
Design learning and educational activities to support transfer (e.g.
setting personal learning goals, action plans, follow-ups)
Pedagogy 3.62 2 1 1 1
Consider current trends and developments when further
developing services
Strategy 3.57 3 / / /
Foster learning support through managers / executives Culture 3.57 3 4 3 3
Improve social competencies of employees Pedagogy 3.45 5 3 13 /
Involve managers/executives in educational processes as
coaches, mentors, or multipliers of learning oriented values,
expectations and attitudes
Culture 3.41 6 12 7 (5)
Involvement of learning & development in implementing strategy
after defining strategy-/planning processes
Strategy 3.37 7 10 5 /
Intensify quality development and quality management Economy 3.36 8 5 20 11
Improve the pedagogical quality of learning services / offerings Pedagogy 3.35 9 14 29 19
Align learning activities to a competency model Pedagogy 3.34 10 11 / /
Further develop the culture of learning through targeted initiatives Culture 3.34 10 / / /
score: 4 = highly relevant; 1 = not relevant

8. © scil All rights reserved.
Top ten topics
Dr. Christoph Meier 8 28.04.2013
Topic Domain Score '12 '10 '08 '06
Align the qualification of staff proactively with the corporate
strategy
Strategy 3.68 1 2 2 2
Design learning and educational activities to support transfer (e.g.
setting personal learning goals, action plans, follow-ups)
Pedagogy 3.62 2 1 1 1
Consider current trends and developments when further
developing services
Strategy 3.57 3 / / /
Foster learning support through managers / executives Culture 3.57 3 4 3 3
Improve social competencies of employees Pedagogy 3.45 5 3 13 /
Involve managers/executives in educational processes as
coaches, mentors, or multipliers of learning oriented values,
expectations and attitudes
Culture 3.41 6 12 7 (5)
Involvement of learning & development in implementing strategy
after defining strategy-/planning processes
Strategy 3.37 7 10 5 /
Intensify quality development and quality management Economy 3.36 8 5 20 11
Improve the pedagogical quality of learning services / offerings Pedagogy 3.35 9 14 29 19
Align learning activities to a competency model Pedagogy 3.34 10 11 / /
Further develop the culture of learning through targeted initiatives Culture 3.34 10 / / /
score: 4 = highly relevant; 1 = not relevant

9. © scil All rights reserved.
Importance of informal learning
Dr. Christoph Meier 9 28.04.2013
› Informal learning
activities are
expected to
increase in the
future
› Need for
integration of
formal & informal
learnig
reduction same level increase
high relevance
medium relevance
low relevance
no relevance

10. © scil All rights reserved.
Realization
Dr. Christoph Meier 10 28.04.2013
L&D leaders / professionals have
become more critical of their
achievements:
› average values
for "realization"
have noticeably decreased

11. © scil All rights reserved.
Top ten topics "current realization"
Dr. Christoph Meier 11 28.04.2013
Topic Domain Score
Design learning and educational activities to support transfer (e.g. setting
personal learning goals, action plans, follow-ups)
Pedagogy 72%
Foster learning support through managers / executives Culture 68%
Qualify educational staff (e.g. trainers, instructors) to cope with modified role
requirements (e.g. coach, facilitator)
Organization 66%
Consider current trends and developments when further developing services Strategy 65%
Improve social competencies of employees Pedagogy 63%
Improve the pedagogical quality of learning services / offerings Pedagogy 63%
Align the qualification of staff proactively with the corporate strategy Strategy 61%
Improve competencies for self directed learning among employees Pedagogy 60%
Involve managers/executives in educational processes as coaches, mentors,
or multipliers of learning oriented values, expectations and attitudes
Culture 59%
Intensify quality development and quality management Economy 58%

12. © scil All rights reserved.
Top ten topics "current realization"
Dr. Christoph Meier 12 28.04.2013
Topic Domain Score
Design learning and educational activities to support transfer (e.g. setting
personal learning goals, action plans, follow-ups)
Pedagogy 72%
Foster learning support through managers / executives Culture 68%
Qualify educational staff (e.g. trainers, instructors) to cope with modified role
requirements (e.g. coach, facilitator)
Organization 66%
Consider current trends and developments when further developing services Strategy 65%
Improve social competencies of employees Pedagogy 63%
Improve the pedagogical quality of learning services / offerings Pedagogy 63%
Align the qualification of staff proactively with the corporate strategy Strategy 61%
Improve competencies for self directed learning among employees Pedagogy 60%
Involve managers/executives in educational processes as coaches, mentors,
or multipliers of learning oriented values, expectations and attitudes
Culture 59%
Intensify quality development and quality management Economy 58%

13. © scil All rights reserved.
Overview
Results from research project on
"Informal learning as a leadership task"
Dr. Christoph Meier 13 28.04.2013
Results from scil trend study 2012 / 2013 on
corporate learning & development
Next steps in research & development

14. © scil All rights reserved.14 28.04.2013
› Points of departure
› Research
› Initial results
"Informal learning
as a leadership task"
Dr. Christoph Meier

15. © scil All rights reserved.
3 points of departure
› Informal learning is a topic for L&D units in organizations
› arrival of social media in the workspace
› willingness to invest in T&D
› Informal learning is a leadership topic
› L&D as owner of "learning": not in the know on informal learning
› Leaders / managers = important role models & change agents
› Informal learning in L&D units is a useful starting point
› L&D: high proportion of career changers
› Often no specific curriculum for development
› Assumed interest & ability to reflect on informal learning
15 28.04.2013Dr. Christoph Meier

16. © scil All rights reserved.
Case studies: Overview
Sabine Seufert /
Christoph Meier
16 28.04.2013
Caterpillar Deloitte IBM Siemens UBS
L&D unit Caterpillar University,
Customer Services
Support
Personalentwicklung /
Aus- & Fortbildung
(Germany)
Learning &
Development
(Switzerland)
Siemens Learning
Campus
Business University /
Operations e-Learning
Headcount ~120 ~20 + 150 trainers CH: 1 / worldwide: 140 ~140 ~150 / 15
Employee
roles
• Consultants
• Content authors
• Trainers (few)
• Program
coordinators
• System
administrators
• T&D specialists
• Content Managers /
Key-Account
Managers
• Administrative Staff
• HR Consultants
• Design & Policy
Consultants
• Trainers /
Facilitators
• Technical / Program
Coordinators
• Technology Experts
• Program Managers
• Program-Developers
• Trainers
• Content / Media
Authors
• Project Managers
• Consultants
• Operations
eLearning:
• Project managers
• eL Designers
• Implementation &
support
Modes of
comp. dev.
for training
profes-
sionals
• No specific
competence model
• A range of courses
• Specific curriculum
for trainers
• Certifications (e.g.
ASTD Human
Performance
Improvement
Process)
• Various forms of
informal learning
• Support for pursuit
of degree at tertiary
level
• Internal courses /
development
programs
• Certifications
• Various forms of
informal learning
• Various courses
offered by IBM
Business University
• Various forms of
informal learning
• Competency profiles
for above mentioned
roles
• Trainer: Curriculum
with certification
• Various courses
• Various forms of
informal learning
• Individual
development plans
• Various courses
• Various forms of
informal learning

17. © scil All rights reserved.
The learnscape template
17 28.04.2013
Formal learning
Informal learning
Driven by
leader / manager
Self
directed
informal learning,
primarily driven by employee
informal learning,
primarily driven by leader / manager
formal learning,
primarily driven by employee
formal learning,
primarily driven by leader / manager
Dr. Christoph Meier

18. Formelles Lernen
Informelles Lernen
Selbst-
steuerung
Fremdsteuerung
durch
Führungskraft
- Manager Portal
 e-Learnings und Checklisten
- Career Framework
- E-Learning
- P quicks views
- Podcast
- Webcast
- Business University
- Knowledge Datenbank
- Career Plan
- Kundenbedürfnisse erfordern Training
- Short Term Assignments
- Corporate Social Projects
- Cross unit
- Cross job
- Collaboration
- Knowledge
sharing meetings
- Gesprächssituation
FK  MA Anlass: Problem
- Gesprächssituation
FK MA Anregung zum
Erfahrungstausch / Kontakte
initiieren
- Networking Events
- Jour Fixe:
regelmässig/ auf Abruf
- Strategy Jams
- Future of HR jams
- Socialising Events
-.SME's on request
Bilder pro Themen
- Shadowing
- Community & Blogs
- Lunch & learn
- Peer to peer learning der
Mitarbeitenden untereinander
- Wikis
- Manager Portal
Themen, Checklisten, Foren,
Blogs einarbeiten
- Knowledge Management
(selbstgesteuerte Einträge zu
Projekten hinterlegen / lessons learnd
 gefördert durch FK
Overview of the
learnscapes
Caterpillar Deloitte
IBM
SiemensUBS

19. © scil All rights reserved.
Learnscapes (consolidated view)
19 28/04/2013
Courses / curricula / certifications / compliance training
Use of knowledge databases
Management by objectives
& annual review
Development plan
eLearning / WBT
Conferences
Stretch assignments
Coaching
Informal conversations
& informal meetings
Wikis, weblogs, communities
Books, journals
(online & print)
Bar camps & jams
(Project) Review meetings
Job rotation &
secondments
Team meetings
Podcasts / webcasts Conversations
manager – employee
Formal learning
Informal learning
Driven by
leader /
manager
Self
directed
Individual development
planning
Mentoring
Team lunch
Exchanges via
Social Media platform
Dr. Christoph Meier

20. © scil All rights reserved.Dr. Christoph Meier 20 28.04.2013
Prerequisites for informal learning
Level Prerequisites
Employees • Ability to reflect on personal development needs
• Capacity for self directed learning & media competency
• Understanding competence gaps as opportunities for development.
• …
Leaders • Acting as role models with regard to life long learning.
• Providing a safe environment for reflection on learning.
• Trust in employees / direct reports (in their abilities, orientation to goals).
• Tolerating (first time) mistakes.
• Providing time and (financial) resources required for informal learning.
• Providing support and coaching.
• …
Organization • Flexible organization of work / freedom to sequence work activities & learning.
• Leeway for experimenting and practicing.
• Knowledge and learning resources
• …

21. © scil All rights reserved.
Involvement of leaders in learning:
the field for action (1)
21 28.04.2013
Field of action
for
leaders / managers
Support for
leaders as learning
facilitators
Dr. Christoph Meier
Normative level /
reference model
Context
conditions
Interactions
Workplace in general Situations of leading
• Develop knowledge & competences
• Develop toolset & work aids
• Context conditions for leaders as facilitators of learning
• Business in networks & across distance
• Flattened hierarchies, openness & participation
• Delegation, motivation, responsibility

22. © scil All rights reserved.
Involvement of leaders in learning:
the field for action (2)
22 28.04.2013
Field of action
for
leaders / managers
Context
conditions
Interactions
Workplace in general Situations of leading
Create environments
conducive to learning
(e.g. stretch assignments;
budget for self-directed learning;
places for informal meetings)
Design interactions for
learning potential
(e.g. engage team in planning
& facilitation of team meetings;
structure development dialogue
by competences)
Facilitate learning
in the workplace
(e.g. encourage lunch & learn
sessions; encourage blogging
on work-related topics)
Contribute to a new
culture of learning
(e.g. support for learning as part
of team leader role; opportunities
for sharing learning experiences)
Support for
leaders as learning
facilitators
• Develop knowledge & competences
(e.g., leadership situations & styles, feedback)
• Develop toolset & work aids
(e.g., work aid for development dialogue on informal learning)
• Context conditions for leaders as facilitators of learning
(work structures, reward structures, etc.)
leadership
development
programs
Dr. Christoph Meier
"social
business
learning"

23. © scil All rights reserved.
Overview
Results from research project on
"Informal learning as a leadership task"
Dr. Christoph Meier 23 28.04.2013
Results from scil trend study 2012 / 2013 on
corporate learning & development
Next steps in research & development

24. © scil All rights reserved.
Research
Practice
Leaders as
learning
facilitators
Toolset & workshop:
"LearnFacT" -
Learning Facilitation kiT
Theoretical framework:
Design principles
for toolset & workshops
Initiative 1:
LearnFacT (1)
Versions of toolset & iterations of workshops
24Dr. Christoph Meier

25. © scil All rights reserved.
LearnFacT interventions - Enabling daily practice («How?»)
LearnFacT guidance - Enabling factors («Why?» «What?»)
Guidance
Inter-
vention
Guidance
Inter-
vention
Guidance
Inter-
vention
Initiative 1:
LearnFacT (2)
Dr. Christoph Meier
Create
enrivonments
conducive to
learning
Contribute to
a new culture
of learning
Facilitate
learning
in the workplace
Design
interactions for
learning potential

26. © scil All rights reserved.
Initiative 2:
Innovation Circle
"social business learning"
Dr. Christoph Meier 26 28.04.2013
competency
development
(formal &
informal)
smart working,
crowdsourcing,
customer
dialogues,
etc.
agile L&D,
agile business
Processes (L&D)
Culture
• Learning processes
• Customer processes
• Innovation processes
• Openness
• Participation
• Flexibility
People
• Learning professionals
• Leaders
• Employees

27. © scil All rights reserved.
Social media skills for leaders
personal
› produce
› distribute
› receive / manage
organizational
› orchestrate
› design (infrastructure)
› analyze
(identify trends)
Dr. Christoph Meier 27 28.04.2013
Social
media-literate
leadership
Advisor &
Orchestrator
Archi-
tect
Source: Deiser / Newton:
Six social media skills every leader needs.
McKinsey Quarterly, February 2013
AnalystRecipient
Distri-
butor
Producer
Create authentic,
compelling content
(e.g. video messages
for unit / division weblog)
Influence
how
communi-
cations
move around
(e.g. create
& sustain a
body of
followers
that spread /
reinforce
messages)
Manage
information deluge
(e.g. filtering tools
& techniques)
Orchestrate
activities
(by e.g. content
curators community
mentors, network analysts)
Create an
enabling
infrastruc-
ture (e.g.
leeway to
share with
personal
network &
standards
for transpa-
rency &
integrity)
Identify trends &
potential
(e.g. new social
media tools)

28. © scil All rights reserved.
Recap: Structure & main points
of this contribution
Dr. Christoph Meier 28 28.04.2013
Results from scil Trendstudy
"Challenges in corporate learning"
Top ten topics
"relevance"
• stability of top 4 rated topics
(strategic alignment, transfer,
involvement of leaders in learning)
• culture of learning / informal learning
• the role of L&D
Top ten topics
"currently under way"
Results from research
"Informal learning as a leadership task"
• competences for learning
• involvement of managers in learning &
development activities
• Learnscapes & integration of activities
• Prerequisites for informal learning (leaders)
• Field for action for leaders (4 quadrants)
Next steps in research & development
• Project "LearnFacT
• Innovation Circle "social-business-learning"

29. © scil All rights reserved.
Thank you for your attention!
Dr. Christoph Meier 29 28.04.2013
Contact & further information
Dr. Christoph Meier
swiss centre for innovations in learning (scil) at the
University of St.Gallen
christoph.meier@unisg.ch
Resources
Reports / Studies:
Diesner, I., & Seufert, S. (2013).
Trendstudie 2012. Herausforderungen für das Bildungsmanagement in Unternehmen.
St. Gallen: IWP-HSG.
Seufert, S., Fandel-Meyer, T., Meier, C., Diesner, I., Fäckeler, S., & Raatz, S. (2013).
Informelles Lernen als Führungsaufgabe. St. Gallen: IWP-HSG.
Web: www.scil.ch
Blog: www.scil-blog.ch
Twitter: @scilCH
Slideshare: search for "sc4il"