Scott Porad - Startup Day 2011 - Building the Product
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Scott Porad - Startup Day 2011 - Building the Product
- 1. Building the Product Scott Porad Cheezburger Network http://bit.ly/sd11-btp
- 5. Make a Prediction Build TheSimplest Thing That Could Possibly Work Ship It! Measure the Result
- 6. Hypothesis I think that if _________ then ________________ because _____________.
- 7. User Story As a __________ , I want _________ , so that ________ .
- 8. How will we measure?
- 9. Hypothesis I think that if _________ then ____________ because _____________.
- 10. User Story As a __________ , I want _________ , so that ________ .
- 11. Cheezburger If we launch a site with funny cat pictures, then people will visit because people like funny stuff. Unbelievably, it worked!
- 12. Second Hypothesis If we launch many sites with funny pictures, then even more people will visit because there are many tastes in humor. Unbelievably, that worked too!
- 14. Ask, “What Is The Simplest Thing That Could Possibly Work?”
- 15. “Could Possibly Work” Meditate on that for a moment
- 18. Understanding #1: Why? To Test a Biz Model Make it fail and move on
- 19. Understanding #2: Why? Easy to Pivot…No Investment No Emotional Attachment
- 20. Understanding #3: Why? Progress over Perfection Get to Market Fast
- 21. Pro Tip #1: One Day Only
- 22. Pro Tip #2: Knifepoint
- 23. Pro Tip #3: Accept Refactoring
- 26. Make a Prediction Build TheSimplest Thing That Could Possibly Work Ship It! Measure the Result
- 28. KTHXBAI!!1!http://jobs.cheezburger.com Technical PM – Core Platform Experienced ASP.NET/C# Developer Experienced Front-End Web Developer http://scottporad.com http://bit.ly/sd11-btp
Notes de l'éditeur
- Facebook buttonsVisits will increaseBecause peer-to-peer recommendations are powerfulI build an awesome iphone camera appI will sell many of themMy camera has awesome filters
- As a userI want to share on facebookso that my friends will appreciate my sense of humorAs a mobile phone userI want a camera with awesome filters So that I can take killer pics
- 9 sitesSeveral weeks each
- Frustration – backlog of ideasPain – one of them failedTrying to figure out what to do to make it cheaper to launch sites…And less painfulThinking of schemes for templatingthen we asked…
- Wordpress + Gmail = Klunky
- Reason Called Ship ItUnrealizedTree in forest
- Social - EngagementSoftware or SAAS - CustomersE-Commerce - Average Order SizeMedia - Unique Visitors