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SCOTT SANCHEZ
DIRECTOR OF STRATEGY
@scottsanchez
Innovate or DIE!
CLOUD
ISABOUTON-DEMANDRESOURCES
VIRTUALIZATION
WASSOLDASACOST-SAVINGMOVE
VIRTUALIZATION DIDN’T CHANGE
THEDEVELOPERMINDSET
CLOUD IS ENABLING
DEVELOPER IMAGINATIONS
DIDVIRTUALIZTION ACTUALLY
SAVEANYMONEY?
TRUE OR FALSE?
CLOUDISCHEAPER
88% OF COMPANIES
SAVEDMONEYWITHCLOUD
56% OF COMPANIES
BOOSTPROFITSWITHCLOUD
32% OF COMPANIES
INCREASEDINNOVATIONWITHCLOUD
ENTERPRISES
HAVETHEMOSTTOGAINFROMCLOUD
YOUR DEVELOPERS
ARESMARTERTHANYOUARE
YOUR DEVELOPERS
AREBUILDINGAMAZINGTHINGS
WITHCLOUD
JUST NOT
FORYOURCOMPANY
RISK-AVERSE COMPANIES
DONOTLEAD
IMAGINE IFTHEREWAS
NOLIMITTOWHATYOUCOULDBUILD
JUST FIVEYEARS AGO
YOURBUSINESSRANON
SOMEONEELSE’SROADMAP
RACKSPACE®	
  HOSTING	
  	
  	
  	
  |	
  	
  	
  	
  WWW.RACKSPACE.COM	
  	
  
TIME
UPGRADE
MASSIVE
EFFORT
NO INNOVATION
THISISTHESTATUSQUO…
 
•  Infrastructure	
  and	
  provisioning,	
  configura6on	
  
•  Complete	
  applica6on	
  tes6ng	
  
•  End-­‐to-­‐end	
  applica6on	
  deployment	
  
•  Deep	
  applica6on	
  monitoring	
  and	
  pro/re-­‐ac6ve	
  response	
  
(i.e.	
  scaling)	
  
AUTOMATING YOUR APPLICATIONS	
  
WHYNOW?	
  
AUTOMATING THE APPLICATION LIFECYCLE	
  
WITH CLOUD
SOFTWAREISTHENEWHARDWARE
CLOUD GIVESYOU
AREALCHOICE
RACKSPACE®	
  HOSTING	
  	
  	
  	
  |	
  	
  	
  	
  WWW.RACKSPACE.COM	
  	
  
NEW MODEL
+ NO LIMITS
= ACCELERATION
THISISTHENEWWAY
CLOUD IS ABOUT
HOWYOUCANUSEIT
CLOUD ISN’T ABOUT
WHATYOUBUYANDFROMWHO
YOUR DEVELOPERS
ARESMARTERTHANYOUARE
WITHTHIS
YOUCANONLYKILLPLANETS
WITHTHIS
YOUDODOANYTHING
WHAT HAVEWE LEARNED
STOPTHINKING ABOUT CLOUD
ASACOSTSAVER
CLOUDWILL COST LESS
PERUNIT
BUT IFYOU’RE DOING IT RIGHT
YOUWILLSPENDMORELONGTERM
LETYOURTEAMS USE CLOUD
TOINNOVATE
TAKE OFF
THEHANDCUFFS
RACKSPACE® HOSTING | WWW.RACKSPACE.COM
QUESTIONS?

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Innovate or Die - changing your mindset about cloud @scottsanchez