1. Youtube marketing tutorial
In this file, you can ref free useful materials about youtube marketing
tutorial and other materials for video marketing such as video marketing
tips, video marketing tools, video marketing sites.
If you need top free materials below, please visit:
videomarketingaz.com
· Top 21 tips for video marketing
· Top 31 sites to upload your videos
· Top free 7 tools for video marketing
I. Video marketing content for you!
Today, it can’t be denied that most people are viewing YouTube videos.
If you are promoting your business online then YouTube videos can be a
great marketing tool. In creating your video, it should be convincing
enough so that your brand can be presented in such a way that you can
entice potential customers. You should focus more on your YouTube
channel rather than on your content.
Based on statistics, there are over 100 million people who watch
YouTube videos everyday. That is why, YouTube is considered as one
of the best methods for driving traffic into your website. If you want to
use YouTube to gain traffic for your business then you can refer to this
tutorial.
If you create videos then you must have a YouTube Video Channel
where you can upload your videos. It’s really quite easy to set up a
channel and best of all your customers that discover all your videos in
this location. First, you should create a YouTube account and you can
use your Google account for this. After you have logged in, click on
‘My Channel’. If you want to use your business name for the channel
then click ‘To use a business or other name, click here’ and type in the
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2. name of your YouTube channel. After you have finished then you can
click ‘OK, I’m ready to continue’. If you want to customize your
channel then you can click on ‘Channel Settings.’
After setting up your channel then its time for you to upload your videos
by simply clicking ‘Upload’ then choose ‘Select files to upload’. You
can upload videos that can last up to 15 minutes or more. After
uploading your video don’t forget to enter its title and description. You
can also include a keyword on your title so that your videos can be
found quickly. Be sure to include your URL so that it will link back to
your website. Try to incorporate your target key phrases on your
description. It would be fine to add more URLs in your content. Using
tags is also beneficial. The privacy settings on your website should be
set to public so that it can be viewed by other people. Don’t forget to
choose the suitable category for your video. Remember that there are
millions of videos that are found on YouTube. If you really want to
stand out then it would be best to set up the video settings. If you
seriously customize your video pages then users can easily find your
video. After you have finished then don’t forget to click on ‘save
changes’.
You can promote your videos by adding an icon for your YouTube
channel into your website. You can also embed your videos into your
site. Interacting with other social networks using YouTube can also be
helpful. Leaving sensible comments on other videos can also help you
in getting more views.
Now, you already know how to market your website or business with the
use of YouTube videos. Therefore, it would be best to start making your
videos now. After setting up your channel then you can upload some
videos right away. If you have optimized your title, description and tags
correctly then you can expect that your viewers will also be your
customers for your website. This is where your revenues will start to
pour in.
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3. II. Video marketing tips
#1: Make your title count
Just like a headline to a blog post,
video titles can pull powerful
traffic. There are two main reasons
why the title is so important. One,
a great title can instantly grab a
viewer’s attention.
Two, when you use the appropriate keywords in your title, you are more
likely to show up on search engines when people are searching for your
topic. And remember Google owns YouTube, so there’s a story
connection between video and searching.
#2: Provide excellent content
Take some time to think about your ideal viewer. What do you know
that they’ll find valuable? What can you teach them? “How-to” videos
are extremely successful because not only do they offer great value to
your viewer, but also you’re able to showcase your knowledge and skill,
thus positioning yourself as an expert. This is key as you continue to
grow your brand.
#3: Include your URL in your video
When you edit your video, take advantage of the different editing
features. One easy feature is to add a text box to your video. This is
where you can display your website address and it’s a great way to get
exposure.
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4. Here’s a screen shot of Mari Smith’s YouTube channel. Notice how she
used a text box in her video to display key information, including her
website URL at the end of her video. Smart move!
#4: Take advantage of video’s branding opportunities
For branding purposes, have your company logo displayed prominently
somewhere on the screen. You can do this at all times, or during key
times in your video.
In the image below, notice how the company logo is displayed in the
upper-left corner. You can display your logo throughout your video or
only at key times.
#5: Always provide an HTML link
When you post on YouTube, you have the option to write a short
description of your video. Always start with the link you want to drive
your viewers to so you don’t miss this key opportunity.
Here’s a snapshot of the description boxes from one of my YouTube
videos. Notice the placement of my website URL (it’s the first thing
you want to put in the box!) and the keywords I used in my title as well
as the description.
#6: Go beyond YouTube
Most people post their videos on YouTube. In addition to this, make
sure to always embed your video on your own website. This will
increase the amount of time people spend on your website and help grow
a captive audience.
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5. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
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6. Also, Google’s algorithms consider how many times a video is viewed,
and embedded video views you receive get added to the ‘views’ tally on
YouTube. This is important for showing up in Google search results!
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