A few slides that outline how the web is becoming more and more mobile in China - the next frontier for all marketers businesses that want to grow using mobile and the web

1. Mobile web usage
and growth
in China

2. In China
there are
600M web users

3. Over 80% of them
goes online with a
smartphone

4. The majority of
mobile web users
are between
18 and 35
years old

5. Over 50% of them
has a bachelor
degree

6. 39% of people use
the mobile web to
do mobile shopping

7. 72% of user use the
mobile web many
times a day

8. Only 28% of rural people
use the web regularly

9. Still, the percentage of
rural people who access
the web via
mobile is 79%

10. 70% of China’s new web
users do so via their
smartphones