Leverage Social Media resources - about.me, Twitter, Facebook, LinkedIn, blogs and more - to create long term career success. Learn how these tools can be integral parts of your job search and career success by serving as a story telling platform for both employers and candidates. Presented by Mike Severy and Becca Obergefell at ACPA 2012 in Louisville, Kentucky. about.me/mikesevery about.me/beccaobergefell

2. Convention Institute:
Social Media in Student Affairs
Social Media’s Impact
on Your Job Search
#ACPAsm3

3. Becca Obergefell
@OberBecca
#ACPAsm3

4. #ACPAsm3
#ACPA12

5. Mike Severy
@MikeSevery
#ACPAsm3

6. Presentation Style
#ACPAsm

7. we have a
dry sense of humor

8. …so laugh when
you get it…

10. Life is short.
Talk fast.

13. Really?

14. 1 2 3

15. #ACPAsm3

16. Audience Details
#ACPAsm3

18. Using Social Media
in your Job Search
#ACPAsm3

22. Google
#ACPAsm3

29. Own Your
Name
#ACPAsm3

31. www.namecheap.com

38. Basics
Twitter
LinkedIn
Facebook
#ACPAsm3

39. Twitter
#ACPAsm

42. Keep your Twitter name
professional or career relevant
Like…
@EdCabellon
@MikeSevery
Or Alternatives…
@Kathy_Petras
@OberBecca
@CLConzen

43. Keep your Twitter name
professional or career relevant
@PardonMyRealz
@tootitnbootit
@Joe_2415

44. Twitter Picture
Who would you hire?
VS.

45. Twitter Bio
• 160 characters
• who I am
• what I do
• things that I enjoy
• Include a link

48. Search Your School

49. What should I
tweet about?

51. Oops….

52. Ask for help or advice about
a professional question.

53. Tweet about a useful:
blog post, video, website,
book, product or service

54. Link to photos of projects,
places, etc. of things you
want to share.

55. Search employment postings

57. #ACPA12
#SAChat
#SAJobs
#SAGrow #SAGrad

59. #ACPA12 tweetup
@CLConzen @MikeSevery
@EdCabellon

60. #ACPA12
Tweetups
#ACPAsm3

61. LinkedIn
#ACPAsm3

62. Facebook
for
Professionals

69. Join Groups
- Respond to comments
- Provide insight
- Ask questions

70. Facebook
#ACPAsm3

72. Treat Facebook like a coffee shop,
NOT your living room.
Bret Simmons

73. Public Profiles

74. Professional Information

75. Office Profiles

76. Beyond
Basics
Blogs
#ACPAsm3

77. Blogs
#ACPAsm3

84. What are
you reading?

87. Way
Beyond
Basics
#ACPAsm3

90. Questions
#ACPAsm3

92. Becca Obergefell
becca.obergefell@uncp.edu
about.me/beccaobergefell
Mike Severy
mike.severy@uncp.edu
about.me/mikesevery
resources: uncpleadership.wordpress.com