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Harness The Power Of Social Marketing

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Shailesh Ghimire
Shailesh Ghimire
BusinessTechnologie
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Harness the Power of Social Marketing Shailesh Ghimire Director, Interactive Marketing Air Marketing (airmarketing.com/blog)
Our goal today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogs White Label Social Networks Wiki’s eMails Social Networks
 
 
Integration
Social Media Integration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Defining Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Examples of Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What it takes to succeed ,[object Object],[object Object]
Consumers
How are consumers using social media ,[object Object],[object Object],[object Object],[object Object],[object Object]
What Consumers Do Online Source: Forrester Research
Social Media Penetration
Technologies Tour
Social Technologies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Evaluating the Technology ,[object Object],[object Object],[object Object],[object Object]
Case Studies
Case Studies ,[object Object],[object Object],[object Object]
H&R Block’s Social Media Blitz ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
The Result ,[object Object],[object Object],[object Object],[object Object]
Stormhoek ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Why the blogging worked ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Adventa’s Ideablob ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Win Win Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Results ,[object Object],[object Object],[object Object],[object Object],[object Object]
Summary
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
AIR 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object]
Next: Developing an Effective Social Media Strategy
The Social You ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions Shailesh Ghimire (480) 748-2694 [email_address] AirMarketing.Com/Blog

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