1. Event management for
Wedding Anniversaries
Submitted to: jani sir submitted by: Dhruvit shah
Sub: Roll no: 09
PGDLRM
2. Wedding anniversary events celebrate important milestones in a couple’s life
together, and provide an opportunity for friends and relatives to join in
celebrating that milestone. While most anniversary events occur at milestone
intervals such as 10 years, 25 years, or 50 years, any anniversary can be a
celebration.
For many couples, the anniversary celebration includes a renewal of vows. This
may be quite similar to an actual Wedding, with all the same detailed facets to
coordinate Flowers, Décor, Music, and Photography, as well as details of the
reception.
Almost all wedding anniversary events include a reception. They are commonly
held in an “open house” format where guests come and go during the specified
time frame usually a weekend mid-afternoon. A small event may be located at
the couple’s home; if many guests are expected, another Venue may be
chosen, such as a church fellowship hall, community center, or commercial
venue, such as a Hotel.
Once again, Refreshments and Food are a central aspect of the festivities. Food
may be provided by the family, friends, an outside caterer, or the catering staff
of the venue.
3. Site Selection
Site selection for the purpose of an event can range from a small room in a
borrowed or rented building, to an Outdoor Park, neighborhood, sports
complex, or as in the Olympics, an entire city. Most importantly, the location of
the event should be readily accessible, easy to find, and located in a safe area.
The site must be capable of fulfilling the requirements of space, electricity,
bathrooms and other amenities to handle the event, and be of a proper
construction, meeting zoning regulations and offering a contract to provide a
seamless event with the least amount of hassles.
Selection of a site relates directly to the event function, and the degree of
surety required for the event to proceed. Exposed sites, such as when events
are held out-of-doors, may be subject to inclement weather, which is capable
of shutting down an event or greatly diminishing the number of guests who
attend. A site venue with inadequate parking may deter guests from attending
as will the selection of a site in a crime-riddled or dangerous area.
The perception of the site itself is also key to a successful event. It may prove
difficult to attract interest for a boat show in the middle of a dry parking lot, as
it may prove wildly successful to sponsor a tractor pull at a local fairground.
The site itself must lend its own sense of anticipation and excitement to the
event. Modern structures with grand scaling, parking garages, rich interior
details, and carefully designed floor plans are suited for events, making such
venues perfect for providing a site to host a memorable occasion. Hotels are
always a suitable option, filling the lodging needs of out-of-town travelers,
offering ready provision of catered food and beverages, and large rooms for
classes, banquets, or vendor displays. In addition, they are usually located
along major routes, may provide shuttle services to airports and train
terminals, and can greatly reduce event staffing costs.
4. Hotels
Hotels are a popular choice when it comes to event planning and the search
for a perfect event location. An event venue providing accessibility to virtually
every budget is the hotel. Hotels can easily be found on nearly every corner in
larger cities and somewhere within or near other small towns. Finding a hotel
is easy and makes the distance to be traveled by guests and issue of the past.
Hotels come in various shapes, sizes and number of stars awarded. Regardless
of budget and taste there is a hotel to fit the bill. Up-scale, top-of-the-line, five-
star hotels often feature on-site catering and meeting facilities ubiquitous with
professionalism and formal elegance. Picturesque ballrooms and meeting
rooms give guests the grandiose feeling leaving a good impression on the more
affluent crowd. Mainstream hotels, perhaps with 3-4 stars, are none-the-less
effective in achieving an overall ambience to event attendees. This caliber of
hotels offers nearly the same facilities; however, on a much more affordable
budget.
Events encompassing two or more days may find comfort in the choice of hotel
with its on-site availability for lodging guests at their leisure. The convenience
of a hotel for multi-day events is nearly unmatched providing guests with
downtime crucial to refueling for the next day's agenda. For traveling guests,
housing the event at a hotel makes planning and attending easier for them.
Eliminating the amount of work on their part, ultimately allows them to have a
better outlook with less stress going into the planned event.
5. Decoration
Decorations at an event are necessary for setting the mood, framing the
emotion and underscoring the importance of the event. From crepe paper
streamers to professionally-designed displays of color and beauty, decorations
generally work within a theme determined by event sponsors and
coordinators, setting the stage for the bulk of the event proceedings.
Decorating for large events can prove daunting, requiring equally large displays
to be seen among a sea of people, vendors, event booths and accompanying
equipment. Colors must be chosen and established for the event in keeping
with the chosen theme, reflected in promotional materials, advertisements
and floral arrangements, tying the whole together into a feast for the eyes, as
well as imparting a visual sense of cohesiveness.
While decorating is often the most exciting part of event planning, it is one
area where too many cooks can spoil the broth. The décor relies on
collaboration among event coordinators to arrive at a common agreement of
what the event theme is all about, and then punctuates the idea with décor
that is intrinsic to the theme.
Decorating can be simple or as extensive as coordinated colors of tablecloths,
napkins and the colors of clothing event personnel wear. Decorating with
flowers is always a winner, and lends panache to banquet table centerpieces
and anchors stage backdrops. Flags, banners and posters lend upward interest
when hung from the ceiling, while floor-level display easels post information
about event times, welcome messages, and directions to specific meeting
rooms. Not to be overlooked is the instant atmosphere suggested by clusters
of balloons, centerpieces of fruit, or large urns flanking a main walkway.
Ribbon streamers and bows also lend opulence to the affair, particularly when
utilized as trimmings on tables, stages, or around entry doors.
6. Not to be overlooked is the manpower needed to decorate a large hall for a
special event, and the bucket lifts, ladders, tape, wire and tools to fashion an
event to remember. A good source for experienced and often free display
artists can be found among the ranks of high-end department stores, whose
extensive inventory of display items might be available for little more than an
appreciative mention in the local newspaper.
Event Photos
Photos taken during an event become an aid to sharing the event experience
through house organs, the printed media, or on a website. Event guests often
desire the opportunity to obtain photographs of an event as keepsakes, or to
display in their own organizational and business communications. Photographs
provide a record of past events for use in future event promotion, and become
an archive of attending guests, speakers, or special moments. Photographers
may be contracted to capture the event in its entirety, or retained to only
cover a specific portion of it.
Photographers are responsible for providing their own equipment for shooting
the event, replete with cameras, lenses, filters, necessary lighting and film.
Pricing is generally in accordance to a specific number of shots, or by a package
offering a diversity of finished photo sizes. Photographers may also offer
photos developed by specialty darkroom techniques, such as newspaper-
friendly half tones, collages of important guests or products, as well as color-
filtered or superimposed photographs. If the occasion calls for it, the
photographer may be contracted for shooting portraits of attending guests,
requiring backdrops or special lighting. The role of the photographer at special
events has grown to also include the services of videographers, who by the
wonders of technology can pull from video footage a number of still shots to
be converted for print.
7. The photographer may also be versed in photograph retouching, capable of
air-brushing unwanted backgrounds from event shots for use in printed media,
as well as correcting color, red eyes, or the occasional unflattering photo
capture. For large events, the services of a number of photographers may be
necessary to cover the myriad goings-on at the event. The services of a
reputable photographer can make or break the successful after-promotion of
the event — because no one wants to see photographs that are blurry, poorly-
lit or that amputate the heads from key speakers or honored attendees.
Refreshments and Food
Catering is one of the most important ingredients for the planning of some
common events. Preparing the delicious delicacies that make an event special
is the domain of the event caterer. Armed with specialty dishes, culinary
delights and dietary alternatives, the many food options the caterer offers can
entice, inspire and satisfy event guests, making it a central focus of event
activities. Caterers typically offer a signature selection of hors d'oeuvres, salads
and entrees, desserts and beverages.
Caterers can be individuals, small businesses, or chefs associated with a hotel
or restaurant. Many hotel venues offer in-house catering services, or may
suggest a proven and responsible catering service with which they have
enjoyed a professional relationship. Caterers typically provide the serving
dishes for a buffet, such as chafing dishes, warming trays, serving utensils and
beverages, such as tea and coffee. Artistic chefs may also offer hand-carved ice
sculptures as the focal point of a special table, and some supply tableware with
accompanying flatware to provide the greatest culinary impact
8. A banquet serves the purpose of gathering event guests together for the
purpose of presenting awards, recognizing achievement, celebrating
accomplishments, or introducing new ideas. Banquets may be defined as those
relaxed opportunities to introduce guests to like-minded professionals, long-
lost friends, or new acquaintances. The banquet can be a simple affair served
by a buffet of culinary dishes, or can be rendered in the more formal format of
table service, replete with formally-attired waiters and waitresses.
The caterer offers dishes in accordance with the desires of the event sponsors,
providing any number of menu options generally priced on a per-person basis.
Caterers are also flexible, capable of producing variations of dishes or offering
specialty menus to accommodate the needs of guests limited in their food
choices due to diabetes, weight loss programs, or allergies. The caterer must
have an idea of the number of guests expected to attend the banquet, and
details must be defined as to the types of drinks to be served, the selections of
hors d’oeuvres prior to the main meal, and the desserts that follow. In
addition, the caterer may provide servers for the event, and needful
equipment such as chafing dishes, plates, glasses, and tableware. Necessarily,
these details must be carefully considered, that the event take place without
experiencing the horror of a banquet marred by the lack of personnel,
necessary tools to conduct food service, or worse, running out of food.
Determining the number of guests anticipated to attend a banquet is most
easily ascertaining by on-line registry, return RSVP to delivered invitations,
ticket sales, or sign-up sheets. Allotments should also be made for the
occasional important guest whom fails to reserve a seat, as well as for
unexpected guests, or last-minute invitations. For this reason, caterers often
promise delivery of a reasonable excess to accommodate extra guests who
might otherwise be turned away from joining in the festivities.