- The document provides key metrics and financials for LinkedIn from Q1 2009 to Q2 2012, including members, unique visitors, page views, customers, and revenue by product line. - Members grew from 37 million in 2009 to over 173 million in Q2 2012, with quarterly growth rates averaging around 12%. Revenue increased from $23 million in 2009 to over $228 million in 2012, with the majority coming from talent solutions. - Talent solutions (hiring and marketing) made up the largest portion of revenue and grew faster than the company average, while page views and unique visitors also steadily increased over the period.

1. SELECTED
COMPANY
METRICS
AND
FINANCIALS
As
of
6/30/2012
FY
2009 FY
2010 FY
2011 FY
2012
Q1'09 Q2'09 Q3'09 Q4'09 Q1'10 Q2'10 Q3'10 Q4'10 Q1'11 Q2'11 Q3'11 Q4'11 Q1'12 Q2'12 FY09 FY10 FY11
COMPANY
METRICS
Members
(MM) 37.3 42.0 48.0 55.1 64.2 71.8 80.6 90.4 101.5 115.8 131.2 145.0 160.6 173.9 55.1 90.4 145.0
%
y/y 87% 81% 73% 71% 72% 71% 68% 64% 58% 61% 63% 60% 58% 50% 71% 64% 60%
%
q/q 16% 13% 14% 15% 16% 12% 12% 12% 12% 14% 13% 11% 11% 8%
Comscore
Unique
Visitors
(MM)
LinkedIn
Standalone 36.2 45.6 44.7 53.3 65.1 75.1 81.8 87.6 92.0 102.5 106.1 52.2 84.1
%
y/y 80% 65% 83% 64% 41% 37% 30% 61%
%
q/q 26% -­‐2% 19% 22% 15% 9% 7% 5% 11% 3%
*LinkedIn
Properties 113.5
%
y/y
%
q/q
Comscore
Page
Views
(BN)
LinkedIn
Standalone 2.8 3.6 3.9 5.0 5.5 7.1 7.1 7.6 7.6 9.4 9.3 18.1 29.4
%
y/y 98% 96% 80% 51% 39% 33% 31% 63%
%
q/q 30% 9% 28% 9% 29% 0% 7% 0% 24% -­‐1%
*LinkedIn
Properties 9.4
%
y/y
%
q/q
LinkedIn
Corporate
Solutions
Customers 1,008 1,116 1,260 1,585 1,827 2,306 2,849 3,865 4,774 6,072 7,366 9,236 10,403 12,053 1,585 3,865 9,236
%
y/y 81% 107% 126% 144% 161% 163% 159% 139% 118% 99% 144% 139%
%
q/q 11% 13% 26% 15% 26% 24% 36% 24% 27% 21% 25% 13% 16%
*
LinkedIn
Properties
includes
SlideShare
as
of
June
'12,
Q2'12
measures
only
include
one
month
of
SlideShare
REVENUE
MIX
BY
PRODUCT
Net
Revenue
($MM) $
23.2 $
27.8 $
29.8 $
39.3 $
44.7 $
54.9 $
61.8 $
81.7 $
93.9 $
121.0 $
139.5 $
167.7 $
188.5 $
228.2 $
120.1 $
243.1 $
522.2
%
y/y 61% 45% 44% 60% 92% 98% 107% 108% 110% 120% 126% 105% 101% 89% 52% 102% 115%
%
q/q -­‐6% 19% 7% 32% 14% 23% 13% 32% 15% 29% 15% 20% 12% 21%
Hiring
Solutions
($MM) $
6.3 $
8.1 $
9.4 $
12.4 $
16.9 $
21.7 $
27.3 $
36.0 $
46.3 $
58.6 $
71.0 $
84.9 $
102.6 $
121.6 $
36.1 $
101.9 $
260.9
%
y/y 84% 107% 102% 130% 170% 168% 191% 190% 174% 170% 160% 136% 121% 107% 108% 182% 156%
%
q/q 17% 29% 15% 32% 37% 28% 26% 32% 29% 27% 21% 20% 21% 19%
Marketing
Solutions
($MM) $
6.1 $
8.7 $
9.0 $
14.5 $
14.2 $
18.3 $
18.8 $
27.9 $
27.7 $
38.6 $
40.1 $
49.5 $
48.0 $
63.1 $
38.3 $
79.3 $
155.8
%
y/y 61% 48% 61% 35% 133% 110% 110% 93% 95% 111% 113% 77% 73% 64% 47% 107% 97%
%
q/q -­‐43% 43% 3% 61% -­‐2% 29% 3% 48% -­‐1% 39% 4% 24% -­‐3% 32%
Premium
Subscriptions
($MM) $
10.9 $
10.9 $
11.4 $
12.5 $
13.6 $
14.9 $
15.7 $
17.8 $
19.9 $
23.9 $
28.4 $
33.3 $
37.9 $
43.5 $
45.7 $
61.9 $
105.5
%
y/y 51% 18% 10% 46% 25% 36% 37% 42% 47% 60% 81% 87% 91% 82% 29% 35% 70%
%
q/q 27% 0% 5% 9% 9% 10% 6% 13% 12% 20% 19% 17% 14% 15%
Percent
of
Total:
Hiring
Solutions 27% 29% 32% 31% 38% 40% 44% 44% 49% 48% 51% 50% 54% 53% 30% 42% 50%
Marketing
Solutions 26% 32% 30% 37% 32% 33% 31% 34% 30% 32% 29% 30% 26% 28% 32% 33% 30%
Premium
Subscriptions 47% 39% 38% 32% 30% 27% 25% 22% 21% 20% 20% 20% 20% 19% 38% 25% 20%
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