12. You will never get high numbers of comments if you broadcast … even if you have the best content/product/service EVER in the history of contents/products/services You will only make a mess especially if you broadcast on other peoples’ content
17. Shannon Paul http://veryofficialblog.com/ http://twitter.com/shannonpaul/ http://friendfeed.com/shannonpaul/ http://linkedin.com/in/shannonpaul/ *Statistics cited are from a JupiterResearch study titled, detailed on Marketing Charts, titled, “Harnessing the Power of Blogs”: http://www.marketingcharts.com/online/blogs-influence-consumer-purchases-more-than-social-networks-6616/?camp=newsletter&src=mc&type=textlink Other mentions: Katie Delahaye Paine: http://www.kdpaine.com/ Brian Solis: http://briansolis.com/ Screen shots: Chris Brogan: http://chrisbrogan.com/