This document provides information about op-eds, including that they allow more control over message and perspective compared to news stories, and are written by community members rather than staff. It distinguishes op-eds from editorials, columns, and letters to the editor. Tips are provided on pitching op-eds, including keeping the lede short, making a clear argument, including research, proposing solutions, and having a call to action. Suggestions are also made for easier and harder places to get an op-ed published.
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Write a guest opinion column
1.
2. News Op-ed
Less work.
Reporter writes story.
More work. You write
and pitch op-ed.
Less control.
Reporter controls story.
More control. You shape
your message.
Topic benefits from
neutral observer
Topic benefits from your
perspective
3.
4. Editorial: The position of the newspaper, always
written by the editorial board. No byline. There is no
such thing as a “guest editorial.”
Staff or syndicated column: Opinion pieces written by
staff or syndicated writers. Byline will say “staff
column” or “syndicated column”
Op-ed or Guest Column: Opinion pieces written by
members of the community. Byline may say “Special
to” or “Guest columnist.”
Letters to the editor: Responses to previously
published news or opinion articles