Small Business and Social Media
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Small Business are inherently good at networking, keeping in touch with customers and providing great customer service. As technology changes and the behavior of their customers change small businesses adopt to new technology.The Small Business Success Index found that Small business adoption of Social Media grew 24% over the past one year. This presentation will describe the tools that small business can use and have a plan to follow that they can apply back in their business.
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Small Business and Social Media
- 1. Small Business and Social Media
- 2. Thank you all for coming
- 3. My Story :Once upon a time
- 4. Today Thank you kk Social Media Swami for http://www.NetworkSolutions.com Thank you @kk
- 5. The media world has changed
- 7. Strangers shape your brand reputation Word of Mouth has become Word of Mouse
- 8. Customers demand transparency This guy wants to make sure the book and the DVD are saying the same thing
- 9. Your brand may be created by others Never used a computer – Yet his brand exists online
- 12. See the full study at http://www.GrowSmartBusiness.com
- 17. Network Solutions Swami’s - 3 Word Mantra Photo: courtesy: http://flickr.com/photos/metrojp/92038203/ LISTEN PARTICIPATE Photo Courtesy: http://flickr.com/photos/redcarpet/50339009/ CONTRIBUTE Photo Courtesy: http://flickr.com/photos/presta/129832836/
- 20. What's in your search results 1 2 6 3 4 5 Concentrate on developing your top results
- 24. Blogging: Tell your story Session: Social Media & Health Care 4 .00 p.m
- 25. Share your happy moments
- 26. If chips can have their own page so can you!
- 28. LinkedIn Answers Groups Profile
- 29. Videos : Tell your Story New embed videos into Slideshare NEW Kodak Zi8 HD Pocket Video Camera
- 30. Podcasts & Your Own Radio Shows Flickr photo Chris Penn http://www.flickr.com/photos/cc_chapman/452286042/ Or follow @ldpodcast
- 31. Photos- Flickr Tip : Your raving fans may be telling your story in pictures http://www.flickr.com/photos/tonythemisfit/2455281003/ http://www.flickr.com/photos/wallyg/2547430702/
- 32. Social Media press release
- 34. Build online relationships offline
- 38. Add your social media channels to your website Encourage visitors to join your social media properties
- 39. Make your product pages shareable Share options on product pages Tip : Encourage your customers to review your products. Offer them a coupon post sale.
- 40. Twitter Business Info here – Your conversations will lead your connections to your page Tip : Consider having a separate account for your products and tweet a special offers and blog feeds
- 43. Proud to be a sponsor of Social Media Plus
Editor's Notes
- Only in America can a chef become a swami
- I may not be from the Pacific North West and have a southern accent ( south of India)
- Do you know people are already talking about you maybe ?
- Of course I am not asking you all to start a beer blog, it seems like beer blogs are popular in the portland area atleast in the eyes of technorati
- Social media is about conversations and relationships Customers are in control, but not total control because you CAN participate People do not want to me marketed to; they want to be heard and can relate more to another human than a banner ad It’s not just about great content, it’s about relationships Chances are there is a conversation going on online about your products or services, or even the business itself. Are you going to participate, or let someone else?