FanTorrent creates an integrated online platform that combines commerce, content, and community building for brands. It aims to be the primary online location fans think of when looking for brand-related content or information. The platform fully integrates sales throughout the site. Community building is directly tied to curating original material. No other companies have successfully integrated all three elements - content, commerce, and community building. FanTorrent has proven its powerful enterprise cloud platform can help bands regain control over their customer relationships and generate new revenue streams through a mobile-centric exchange that also extends to artist apps.
3. The Future of Business
INTEGRATED…NOT SIMULATED
Commerce
ContentCommunity
4. The Future of Business
INTEGRATED…NOT SIMULATED
Commerce
ContentCommunity
ONE Shopping Cart
ONE Database
5. !
FanTorrent creates an online location that fans,
prospects, and customers will think of first
when they need content or information that
has anything to do with the brand.
!
!
With FanTorrent, an organization’s sales
interface is integrated throughout the entire
site.
!
FanTorrent community building is directly tied
to your role as the central curator of original
material.
Content
1
Commerce
2
Community
3
Fully integrated in context:
6. “No one (including IBM and Oracle) has all three C's in an integrated
platform. The integrated content, community & commerce
experience that you've created is well ahead of what we've seen
elsewhere in the market, and [FanTorrent] is the best
implementation of this vision that I've seen to date”.
!
-Bryan House, VP Product Marketing of Acquia
9. ARTIST SITE
DIGITAL STORE
ONLINE MERCH
FAN CLUB
SETLIST SITES
APP
FAN SITES
Problem: How fans currently interact with artists.
LYRIC SITES
FAN COMMUNITY
10. Brand
ARTISTS SITE
DIGITAL STORE
LYRIC SITES
FAN SITES
FAN CLUB
ONLINE MERCHANDISE
SET LIST SITES
FAN COMMUNITY
Social
FANTORRENT INTEGRATES
BRAND – FAN – SOCIAL
